New Tech Trends: QR Codes, Cloud, NFC and Augmented Reality
1. GEEKS BEARING GIFTS: UNWRAPPING NEW
TECHNOLOGY TRENDS
Andrew Youngkin
Emerging Technologies/Evaluation Coordinator
NN/LM-SE/A
University of Maryland, Baltimore
3. GOALS
• Enhance awareness of some select emerging technologies and how they might be
usefully employed in library and educational settings
• Take time to practice with some emerging technologies
• Take away ideas of how to integrate new and emerging technologies and tools into
classroom and presentations
• Provoke a general and growing curiosity about the types of technologies around the
corner—especially those predicted to significantly affect how we live, work, and play
4. TOPICS OUTLINE
• QR Codes
• The Cloud
• Near Field Communication (NFC)
• Augmented Reality
5. OBJECTIVES
At the end of the session, learners will be able to:
• Using a QR code generator, will create a QR Code
• Using a QR Reader, will scan and review information retrieved by a QR Code
• Understand why QR Codes are useful and how they might be employed in libraries
• Discover several cloud computing applications and practice using at least one new
application
• Understand how and why of cloud computing in libraries
• Through observed demonstration and group discussion, will investigate and discover 5-6
new augmented reality applications/tools
• Through discussion, will better understand NFC and several new and/or meaningful uses
in both library and non-library settings
6. METHODOLOGY
• In- class instruction, discussion, and practical application of topics, techniques
• Real world examples and expert demonstrations by video
• Topics chosen accordingly to perceived interest and need based on pre-course
assessment
11. REAL WORLD HEALTH QR CODES
• Scan QR Code from wall map..get a digital copy you can carry with you
• “Buy fresh, buy local” QR Code that, when scanned, provides consumers to nearest farmers
market
• QR Code that directs consumers to mobile site and allows scheduling health check-ups
• QR Codes placed in printed material that, when scanned, link to video
12. LIBRARY QR CODE USES
• Wayfinding
• Link to E-resources, Databases
• Link to “question of the week”
• Scavenger Hunts w/Interactive clues
• Book Reviews
• Promote Website, Social Network
• Advertise Events
13.
14.
15. CREATING A QR CODE
Identify content to be linked to QR Code
Select QR generator to create the QR Code
Input data into QR Code Generator
Download QR code (save or open)
Place QR code where desired (Business card, Flyer, poster, artwork etc.)
16. QR CODE GENERATORS
• Delivr, http://delivr.com/qr-code-generator
• Jumpscan, http://jumpscan.com/
• University of Bath, http://www.bath.ac.uk/barcodes/create.php
• Zxing, http://zxing.appspot.com/generator/
17. READING A QR CODE
• Install QR Code Reader/Scanner to Mobile Device
• Open Application
• Point and Frame QR Code
• Enjoy linked content
18. QR CODE READERS
• Microsoft Tag Reader (multiple platforms), http://tag.microsoft.com/consumer/index.aspx
(only works for Microsoft Tags)
• QR Code Readers, http://www.mobile-barcodes.com/qr-code-software/
• (Another list of ) QR Code Readers, http://2d-code.co.uk/qr-code-readers/
• QuickMark Barcode Scanner (Android), http://www.appbrain.com/app/quickmark-barcode-
scanner/tw.com.quickmark
• RedLaser (iPhone), http://itunes.apple.com/us/app/redlaser/id312720263?mt=8 (also
scans UPC, EAN, UPC-E and EAN-8 barcodes)
• Semacode (iPhone), http://itunes.apple.com/us/app/semacode-free-qr-code-
scanner/id347501083?mt=8
19. PRACTICE ACTIVITY
• Open http://zxing.appspot.com/generator/ in your browser.
• Make 3 different QR codes:
• Contact Information
• Text
• URL
• After you make each one, right-click and save the image to your desktop. (You may have
to give each a unique name).
20. PRACTICE ACTIVITY 2
• Mobile Device users, download free QR reader/scanner app
• Practice reading/scanning QR codes
• Share with those w/out mobile devices
26. EXERCISE: CHOOSE YOUR CLOUD
• Choose a Cloud Application (Google Drive, Skydrive, Dropbox, Evernote, etc.)
• Create an account
• Create 3 documents, save to new account
• Bonus—Download app to mobile device, tablet, laptop—log-in to application and access
from secondary device
• http://www.fastcompany.com/1835756/which-cloud-should-you-seed-with-your-
data?partner=rss&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A
+fastcompany%2Fheadlines+%28Fast+Company+Headlines%29
61. CONCLUDING THOUGHTS
• Human to Device interaction should be driven by need for Human to human interaction —
technology as a facilitator
• Adopt/Use technologies that are relevant, applicable
62. REFERENCES
• Bornemann, Erin. Best QR Code Innovations. Information Today. February 2012, page 10.
• Arnold, Stephen. “’AR’: I’ll Be Back’” Information Today. February 2012, page 18.
• Wired App Guide, January 2012. Conde Nast Special Edition.
• Upgrade Your Apps. MacLife, Issue No. 62. March 2012.
• Performance Monitor. Technology Review. Vol. 15. No.2. April 2012. pg. 20.
• Desktops in the Cloud. Technology Review. Vol. 15. No.2. April 2012. pg. 18.
• Cooper, C. LaMonica, M. Google: Yep, We’re Testing Augmented Reality Glasses. CNET. April 4, 2012.
• Chang, V. Is Microsoft working on Gaming Helmets and Eyewear?. CNET. March 20, 2012.
• Needleman, R. Aurasma may have found market for augmented reality. CNET. September 14, 2011.
• YvKoff, L. Toyota Demos augmented-reality enhanced car windows. CNET. Juny 21, 2012.
• Eisenstien, P. “GM Creates Digital Windows on the World”. The Bottom Line. January 19, 2012.
• Gartner. Gartner Hype Cycle 2011. http://www.gartner.com/technology/research/hype-cycles/
63. • Harley Geiger, NFC Phones Raise Opportunities, Privacy and Security Issues, Center for Democracy and Technology,
April 11, 2011.
• "Gingerbread feature: Near Field Communication". Android Central. 21 Dec 2010. Retrieved 15 June 2011.
• "What is NFC?". NFC Forum. Retrieved 14 June 2011.
• "Google Wallet - where it works". Google. Retrieved 11 December 2011. Current participating retailers include:
Macy's, American Eagle, and Subway.
• Nosowitz, Dan (1 March 2011). "Everything You Need to Know About Near Field Communication". Popular Science
Magazine. Popular Science. Retrieved 14 June 2011.
• "NFC as Technology Enabler". NFC Forum. Retrieved 15 June 2011.
• "France national home care services association to roll out NFC services", Near Field Communications World, March
24, 2010.
• ^ "Consortium wins funding to develop specialist NFC TSM for home healthcare services", NFC World, October 15,
2010.
• A Librarian's Field Guide to Near Field Communication. Sheli McHugh and Kristen Yarmey. Pennsylvania Library
Association. Oct. 2011. Accessed at: http://www.slideshare.net/kristenyt/a-librarians-field-guide-to-near-field-
communication.
• Biblio News. June 2011. http://www.mickfortune.com/Store/BiblioNews.pdf
64. • DeSilets L. Administrative angles. Using objectives as a road map. Journal of Continuing Education in Nursing
[serial online]. September 2007;38(5):196-197. Available from: CINAHL Plus with Full Text, Ipswich, MA. Accessed
February 10, 2009.
• Kerns S. Technological Tools for Library User Education: One Library's Experience. Medical Reference Services
Quarterly. Fall 2007;26(3):105-114. Available from: Library, Information Science & Technology Abstracts, Ipswich,
MA. Accessed February 10, 2009.
• Long H, Culshaw J. How We Used Demonstration Authoring Software to Create Tutorials. Computers in Libraries
[serial online]. September 2005;25:6-8,62-64. Accessed February 10, 2009.
• Notess, G. (2005). Casting the Net: Podcasting and Screencasting. Online, 29(6), 43-45.
• Roberts, G. (2005). Instructional Technology that's Hip High-Tech. Computers in Libraries, 25(10), 26-28.
• Udell, J. (2005). Secrets of Screencasting. InfoWorld,27(20), 34.
• Baldwin. 6 Integrated Display Glasses that you Can Buy Today. Wired News.
http://www.wired.com/gadgetlab/2012/04/6-glasses-with-integrated-displays-that-you-can-buy-today/ April 11, 2012.
• Linda Fahlberg-Stojanovska. (2010). Screencast Captions and Your Global Audience.
http://www.slideshare.net/lfahlberg/screencasts-captioning-globaledcon.
• Testing Documents for Section 508 Compliance—U.S. Department of Health & Human Services.
http://www.hhs.gov/web/508/testdocuments.html
• Accessible Tech.org http://www.accessibletech.org/access_articles/index.php
• Thoroughly Modern Multimedia: http://www.howto.gov/web-content
• Web Accessibility Evaluation Tools: http://www.w3.org/WAI/ER/tools/
• Section 508.gov http://www.section508.gov/
65. CONTACT
Andrew Youngkin
University of Maryland, Baltimore
Health Sciences & Human Services Library
NNLM, SE/A, Suite 508
601 West Lombard Street
Baltimore, Maryland 21201
800.338.7657 (in region)
410.706.2855
Email: ayoungki@hshsl.umaryland.edu
Skype: andrew.youngkin1
Blog: http://nnlm.gov/sea/newsletter/
Web: www.nnlm.gov/sea
Notas del editor
Read through Agenda..Housekeeping items….folders….make sure you’ve received one…inside there will be a handout with some of the specific information of the course..websites, references, resources..stuff that may be problematic to jot down during the day…I will also make the presentation available on Slideshare at some point, but for a few months. If you have to have a copy, I’m happy to share. also, a roster is circulating..please be sure to sign…MLA CE
Topics have been chosen based on Survey Monkey assessment..so, there are particular reasons for choosing these particular technologies and not othersAlso acknowledge that while these may be of interest to many, not all will have an equal interest for all, and there may be some glaring omissions…perhaps intentionally, perhaps unintentionally…but there’s only so much that can be pushed into a specific time frame..There will however, be an online version of the class and several possible variations where small segments can be completed on 1-2 topics at a time, where attendees can pick and choose topics of greateast interest and relevance. Looking at getting the Geeks class online in the summer. Stay tuned, if interested.
5 minutes
3 minSo, first, the class will be based on content that I will present, but I’d like to think of myself as a facilitator more than an instructor. I think that we all have experiences to share and we can all learn from each other. I’m very likely not the most experienced person in the room when it comes to all of these technologies—maybe not any of them. But, all are of extreme interest to me and I look forward to seeing how these technologies and tools will influence our personal and professional lives, how they will come into being and someday be replaced by another technology—partially or fully in the future. Most of the content gathered here has been taken from my own experiences or the experiences and ideas of others. I’ve used the most relevant, professional, and most effective resources I’m able to find---most of which can be arrtibuted to others—and I’ve done my best to reference others’ work when used. So, during the presentation—especially with regards to the AR section, we’ll lean on external resources including video to view as examples of how the technology works because the video may demonstrate better than I’m able to—either because the technology is difficult to visualize otherwise, or the product/materials for the technology is not available in order to facilitate a hands-on live demonstration. The topics chosen for today’s class were selected based on perceived interest, relevance in the library setting of this group, and pre-course assessment (if done)
Gartner is a company the charts the rise and fall, so to speak of over 1900 technologies to provide intelligence to business, individuals, organizations that need to make decisions based on the maturity of various emerging tech markets….what’s interesting is that technologies travel such a line and can be measured accordingly…but also that before the slope of enlightenment and plateau of productivity, comes the peak of inflated expectations, and trough of disillusionment…which should cause us to pause or at least proceed patiently when accepting the latest technology—especially when adopting for a organization or dedicating significant resources..Garnter puts together analysis for specific types of technologies as well…open source software, content mangagement, semi-conductors & electronics…just another possible tool to consider when attempting to objectively assessing the impact a technology is having, but more importantly will have
See QR codes popping up everywhere with a lot of interesting, innovative applications…both in and out of the library…we will talk about some of both and then take some time to create our own…Here’s a QR code example that….(insert advertising example pic)
A QR code (short for Quick Response) is a type of barcode that contains data that can be read by the camera on a phone. Most smartphones today come with software that allows you to download a QR code reader to it. For instance, the iPhone has the iTunes store where you can download ‘apps’ or applications for your phone. Once you download a QR code reader, the camera on the phone acts like a scanner and the camera “reads” the barcode. Unlike a typical barcode, additional information can be embedded into this code.
Media example..U.K. super market chain owner…placed big food images on subway walls in S Korea…user could scan items, which would then be added to virtual shopping cart and processed after virtual checkout..groceries were then delivered to consumers, QR Code usershttp://youtu.be/h7HnR02kJxY?t=47s
Discussion on QR codesQR codes used for activities..scavenger hunts, surveys, asessmentsPromote use of electronic journals and e-resources within the physical collection
QR Codes as part of the catalog record….each item/record has a QR code…user scans and takes bib information to find materials on shelf…Example from Kentucky State University
http://info.hsls.pitt.edu/updatereport/?p=5535Integrating E-book collection into physical collection –University of Pittsburgh Health Sciences Library
So, ….step by step slide to create…along with considerations of why
Instructions for creating QR code..step by step…1-2 person activity—create your own with specific use in mindTake time to let participants share their work
Now, who has a mobile device--smartphone, etc? So those of you with devices, download free QR reader. If you have one, or once you've downloaded, Find someone else's generated QR codes to scan to see if they work. Those without devices, not to worry…I've got 2 here and we can also pair up if needed. I will be coming around to see who needs help downloading a reader and who needs a device to use/share. Discussion--who thinks there may be value in QR codes? How might try using in the library? Who's not impressed?
New---added video—click imageIn recent years, I think that this has sort of become something we've been hearing about more oftenmostly because the ability to do it at a much larger scale due to increased mobility, wider bandwidth abilities, but also trends such as open data, open government data sets have driven this idea and discussion further. But,In some ways, we’ve had cloud computing for some time and many of us are using—knowingly or unknowingly using cloud computingWeb based email is a good example, I think….mail like gmail, yahoo, windows, etc. The cost for users is 0…but the host..google, or yahoo, microsoft, etc have email and web servers to support the software and data created by users. But as individual users, we don't need to pay anything usually, download software, or have the hardware to run the applications. Web based email..is in the cloud so to speak. There are some other applications that have become popular that are cloud-based--meaning the cost, maintenance, responsibility for integrity and security--belong elsewhere to someone else..perhaps somewhere far far away.We will be discussing some. Insert notes from CiL—Cloud computing presentation
So, to further distinguish the idea of cloud computing, lets talk about the paradigm shift...first there was mainframe computing, then Client/Server Model (PC based), now cloud computing is.hasbecome the dominant shift in thinking about computingVideo: Overview of cloud computing—click on cloud computing modelhttp://www.youtube.com/watch?v=iDa8umO3mD4&feature=relmfu
Here are a few technologies or applications that employ cloud computing..that you may be aware of… we will talk about some of these….so for many, this is cloud computing…
Who has used? I use this and although I'm a fairly new user, it's had a tremendous effect in how I work and access my documents---access wherever, whenever on multiple devices…desktop, laptop, tablet, smartphone***Use laptop and iPad to show the connection***
20 minAsk if there are any questions15 minutes activity5 minutes re-group/discuss
Technology that uses radio communication and allows devices to communicate..or a device to communicate with another object that has an embedded RFID chip (radio frequency identification) Relies on very close proximity—just a few centimeters between devices or RFID tagsRelevant to us for several reasons… there are some convenient personal uses, but also some innovative used for libraries as well…but mobile phones have been and will be increasingly incorporating the technology into devices
A major use starting to be seen in regards to marketing is RFID tags inserted into posters, billboards that allow users/consumers interact with the advertisement to get additional information…for example a movie poster advertising an upcoming new release, may use NFC to allow potential audience members to view a trailer, buy tickets, or even like a specific product/movie on facebook or other social media site
Google Wallet is one of several mobile payment products available….allows consumers to touch their phone to an RFID/NFC scanning device—at register upon check outGW support Citicard and prepaid Google cards…and is basically a virtual replica of your plastic cardVisa also offers a mobile wallet, and other financial institutions are to be followingMay 1, 2012, FastCompany “Why 96% Of Americans Are Nervous About Mobile Pay--And Why They Shouldn't Be” http://goo.gl/TCKJQArticle argues:Pew: 80% of adults use Internet, of those, 71% for online shopping…Google, Paypal, Amazon…personal information into online stores, shopping carts...“frequent customer cards” capture the same information…and many willingly exchange for discount, coupons, and other incentivesMobile payment standards would keep personal data securley stored and some credit regulations would prohibit merchants from collecting this information at the check-out counter
Openways allowing hotel guest to use NFC technology to have their cell phone become their room access…Some additional uses…this short video shows a few more examples for NFC enabled keys
A european company, Bibliotecha, has created software based on NFC/RFID technology that enables patrons to check out their own books
This is an example of a bracelet intended to let event goers continue to post to social media sites but without doing so through smart phones,. Devices—but with actual objects in a setting with tags attached, which will transmit information once touched by a bracelet
5 minPrivacy and SecurityPrivacy..personally identifiable data including a person’s location, type of device or service usingSecurity,,mobile devices will become targeted more because of the potential opportunity to obtain financial information
First off, what is Augmented Reality? Very simply, Augmented reality or AR (for short) is the use of hardware and software—usually combined in the form of a mobile device such as a tablet or smartphone equipped with a camera and a Wi-Fi connection. The concept is not unlike the augmented view a fighter pilot may have from a cockpit—a view that provides a view of both the horizon and all that’s contained in real life, as well as displayed data about the plane’s speed, angle, outside pressure and temperature, etc. Again, the view here being a combination of real life and computer generated information displayed together within the users filed of vision via a transparent display, screen—or mobile device. http://augreality.pbworks.com/w/page/9469034/Current%20Applications%20of%20AR
As we discuss augmented reality, many of you will recognize that AR was visualized in movies like terminator…..and…http://lemonsblack.com/the-terminators-vision/
And in television—sporting broadcasts will often overlay the screen with information to enhance the viewing experience…here’s NFL on NBC….http://treilanderror.blogspot.com/2012/07/11-design-principles-for-augmented.html
And here’s NASCAR on ESPN….now technically this isn’t augmented reality, but more like augmented televised sports…, however, if you had this content overlaid through a mobile device’s screen or camera while you were physically present at the football game or race, this would be considered ARhttp://www.theuksportsnetwork.com/datatainment-how-data-can-engage-sports-fans
For example, here a user holds up a mobile device of some sort to the surrounding skyline/landscape and is given additional data about the surrounding area through that window, making places, and the objects in and around those places become more 3 dimensional with increased information and awarenessIt is through our mobile devices that specific augmented reality software can be used to augment/enhance our surroundings, our functionality and perhaps how we live and workI’d like to share with you 10 different types of AR technologies or software that demonstrates a few ways augmented reality is being used now and perhaps in the near future
Spyglass
Star WalkSolar WalkDemo App on iPad
Bring up App on ipad to demo
An example of a “adjusted reality”…changing/altering the information 4.99 per language, for example French to English or English to Spanish Downloaded on my iPad is just the demo version which will allow you to erase words or reverse them to simulate the experience of changing the words from one language to anotherTo differentiate this type of AR app from some of the others we’ve discussed, I call these types adjusted reality instead of augmented. Still being augmented reality, these applications are designed to not simply overlay additional content onto your window of reality, but modify, change, or adjust something in the real world to make it better5 minhttp://questvisual.com/
Demo Word lens to show reverse and erase demos
Play video—15 seconds to show this app in action to demonstrate how AR applications can be used to impose 3-D objects onto reality
Aurasma Go to demo app on iPad3Provide additional rich content to print media with AR Printed—newspapers, text books, paintings, etc.
Go to Demo on iPad3
Industrial uses…needs to be plugged in to smart phone to operate
Earpiece, boom connect wirelessly to sensors using ANT+ standard—measure heartbeat, rate of bicycle—sensors can deliver information to the user audibly or visuallly by LED