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World of Work vs World of Warcraft: BESIG Weekend Workshop
1. Weekend Workshop
VS
WoW vs wow
Computer Games and Business English
16.00 CET on Sunday, 05 August 2012
Graham Stanley http://about.me/blogefl http://www.digitalplay.info/blog
2. BESIG war games weekend
-----Original Message-----
From: a British Council Colleague (Egypt)
Sent: Sun 7/29/2012 5:29 PM
To: Stanley, Graham (Spain)
Subject: FW IATEFL eBulletin July 2012
Interested to see this thing about the war
games weekend in August. Is someone
from the BC going?
4. BESIG “war games thing” plan
1. World of Work vs World of Warcraft
2. Why games such as WoW matter
3. Stereotypes – games
4. Videogames & Business English Teaching
5. Final pitch – Why?
Why bother?
6. Further Reading
7. Questions
8. Buy our book
5. Do you play videogames?
USA Today (2004):
If you’re over 35, chances are you view video games as,
at best, an occasional distraction….
If you’re under 35, games are a major entertainment and a part
of life...
In that sense, they are similar to what rock ‘n’ roll meant to
[baby] boomers...
6. How much do you know?
World of Work
or
World of War(craft) ?
1. You need computers for WoW
2. People pay to spend time WoW
3. You get paid to spend time in WoW
4. Decision-making is crucial in WoW
5. WoW is highly enjoyable/rewarding
7. World
of
Work
http://www.flickr.com/photos/wovox
/
http://www.flickr.com/photos/vokakvkli
m
http://www.flickr.com/photos/thewayfarer/
8. World
of
Warcraft
http://www.flickr.com/photos/glennbatuyong
http://www.flickr.com/photos/29672012@N0
3
http://www.flickr.com/photos/therift
/
9. About
World
of
Warcraft http://www.flickr.com/photos/candescenc
e
10 million players worldwide / freemium (subscription) model
10. About
World
of
Warcraft http://www.flickr.com/photos/kingfox
MMORPG – Massively Multiplayer Online Role-Playing Game
11. About
World
of
Warcraft http://www.flickr.com/photos/bwana
Decision-making / Real-time communication / Parties & Guilds
12. Relevance to Business “This video
game
demonstrates
in its structure
and scoring
some
fundamental
principles for
training
employees to
think creatively”
“Few executives have heard of this game, much less participated in it,
despite the fact that over 10 million players are active in it around the
world. Upon hearing this, most executives are likely to respond that
"that's an awful lot of pimply teenagers," falling back on a conventional
stereotype about video game players. In fact, the majority of the
players are in the 23-39-year-old bracket and are deeply engaged.
The average player invests about 23 hours per week playing the
game.”
http://www.businessweek.com/stories/2009-01-14/
13. Stereotypes
MMOs
Almost all MMO players are male (= 60%)
Only single people play MMOs (=36% married)
People play alone (=43%)
People play with strangers (=20%)
People spend an unhealthy amount of time per
week playing the game
(21 hours + 7 hours of TV
vs 28 hours watching TV)
http://info.rjmetrics.com/
15. WoW Guild / Raiding parties
Leeroy Jenkins Working in a geographically
dispersed team
a WoW raid that goes wrong
Information management
Organisation skills
Strategic planning
Decision-making
Team work, etc.
= Skills that are highly valued
In 21st century workplace
Video:
http://www.youtube.com/watch?v=uVZ50qAQrpc
= Reason why some people are
now putting WoW on CVs
16. Is World of Warcraft on your CV?
http://www.pbs.org/wgbh/pages/frontline/digitalnation
http://www.guardian.co.uk
http://www.wired.com/magazine/2010/01
17. Test 1: Warcraft or Work acronyms?
SAYE PWN GTTM
SLA TNSTAAFL
TOAD MMORPG TLDR
BMY XP
FIFO MT HoT
18. Work acronyms
SAYE – Save as you earn
SLA – Service Level Agreement
TNSTAAFL – There's no such thing as a free
lunch
TOAD – Take ownership and deliver
BMY – Before my time
FIFO – Fly in, fly out
GTTM – Going through the motions
http://www.getebooks.co.uk/businessphrases.php
19. Warcraft acronyms
MMORPG – Massively Multiplayer Online Role-
Playing Game
XP – Experience
MT – Mistell (used when a player sent a message
to the wrong person or channel)
HoT(s) – Heals over time
PWN – own, as in 'dominate another character'
TLDR – Too long, didn't read
http://www.wowwiki.com/World_of_Warcraft_terminology
20. Test 2: Work or Warcraft jargon?
noob zerg think outside the box
circle the wagons capture the flag
touch base griefer gold farmer iggy
give 110% corpse jumping
boil the ocean grab the low hanging fruit
hard stop crowd control drill down
move the needle leeroy ducks in a row
21. Work or Warcraft jargon?
noob zerg think outside the box
circle the wagons capture the flag
touch base griefer gold farmer iggy
give 110% corpse jumping
boil the ocean grab the low hanging fruit
hard stop crowd control drill down
move the needle leeroy ducks in a row
22. Work Jargon answers
Circle the wagons: work together to protect each other
Boil the ocean: to waste time
Grab the low hanging fruit: do the easy things first
Hard stop: end to a meeting because someone has
something else scheduled directly afterwards
Drill down: examine a subject more closely
Move the needle: if something doesn't move the needle,
someone doesn't like it very much
Ducks in a row: set everything in order
http://www.forbes.com/2011/01/06/annoying-business-jargon-entrepreneurs-business.html
23. Warcraft Jargon answers
Crowd control: any of various mechanisms used
temporarily to limit an enemy's movements or behavior
Corpse jumping: to run as far as you can towards your
destination before getting killed. Your corpse then runs
from the nearest graveyard back to your body. You
resurrect as far away from your body and as close to
your goal as possible, repeating as many times as is
necessary to reach your goal
Noob/Newb/n00b/nub: Derogatory derivation of "newbie"
- someone new to the game, applied to a new player
that does not know what they are doing. Commonly
used as a synonym for moron, idiot, imbecile
http://www.wowwiki.com/World_of_Warcraft_terminology
24. Warcraft Jargon answers
Gold farmer: Characters that do nothing but farm money
and high-value loot in order to sell in-game gold to
other players for real-world money
Griefer: a player who goes out of their way to anger other
players
Iggy: Add someone to the Ignore list
Zerg: To overwhelm an enemy or attack a target in an
attempt to win by sheer numbers, rather than skill.
Leeroy: (verb) Charging unprepared into combat and
causing your party to be wiped out. Reference to the
"Leeroy Jenkins" video (more than 31 million views)
http://www.youtube.com/watch?v=LkCNJRfSZBU
http://www.wowwiki.com/World_of_Warcraft_terminology
25. Videogames & Business
English Teaching
Areas:
Marketing & Sales Design engineering Finance
Context:
One-to-one Class Blended Learning ESP
Skills:
Discussion Writing Extended reading
Games:
Gamification Serious Games Interactive fiction
Online games Mobile phone games iPad games
26. Contexts: Sales & Marketing
Gamification
cc
Gamification is the use of game design and principles
to solve problems and engage audiences
35. Final pitch
Why?
“Games are a more natural way to learn
than traditional classrooms.
Not only have humans been learning by playing
games since the beginning of our species, but
intelligent animals have as well.”
(Clark Aldrich, Learning Online with
Games,Simulations and Virtual Worlds, 2009)
http://www.clarkaldrichdesigns.com
36. Why? Relevance
There are 1 million gamers in UK
Average young person in UK will spend
10,000 hours gaming by the age of 21*
*Jane McGonigal - Reality is broken
37. Why? Engaging
Games make learning fun
Games capture
learners' attention
38. Why? Communication
Games encourage
language production
Learners love
talking about games
39. Why? Teaching
Games can be easily
adapted for teaching
Games can be used to practise
all language skills
41. Further Information
Games and simulations in workplace eLearning
http://www.twitchspeed.com/site/download/thesis_final.pdf
Siwek, S.E (2010) Videogames in the 21st Century, ESA, US
http://www.theesa.com/facts/pdfs/VideoGames21stCentury_2010.pdf
World of Warcraft: http://eu.battle.net/wow/
42. Thankyou
Any questions?
Graham Stanley http://about.me/blogefl