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Weekend Workshop


                                         VS




                       WoW               vs   wow
               Computer Games and Business English
                 16.00 CET on Sunday, 05 August 2012



Graham Stanley http://about.me/blogefl              http://www.digitalplay.info/blog
BESIG war games weekend

-----Original Message-----
From: a British Council Colleague (Egypt)
Sent: Sun 7/29/2012 5:29 PM
To: Stanley, Graham (Spain)
Subject: FW IATEFL eBulletin July 2012
Interested to see this thing about the war
  games weekend in August. Is someone
  from the BC going?
“..this thing about the war
games weekend in August”
BESIG “war games thing” plan

1. World of Work vs World of Warcraft
2. Why games such as WoW matter
3. Stereotypes – games
4. Videogames & Business English Teaching
5. Final pitch – Why?
                           Why bother?
6. Further Reading
7. Questions
8. Buy our book
Do you play videogames?




USA Today (2004):

If you’re over 35, chances are you view video games as,
at best, an occasional distraction….
If you’re under 35, games are a major entertainment and a part
of life...
In that sense, they are similar to what rock ‘n’ roll meant to
[baby] boomers...
How much do you know?

      World of Work
             or
    World of War(craft) ?
  1. You need computers for WoW
 2. People pay to spend time WoW
3. You get paid to spend time in WoW
4. Decision-making is crucial in WoW
5. WoW is highly enjoyable/rewarding
World
                                                        of
                                                       Work


http://www.flickr.com/photos/wovox
/




                                            http://www.flickr.com/photos/vokakvkli
                                            m


http://www.flickr.com/photos/thewayfarer/
World
                                                        of
                                                      Warcraft

http://www.flickr.com/photos/glennbatuyong




                                             http://www.flickr.com/photos/29672012@N0
                                             3

http://www.flickr.com/photos/therift
/
About
         World
          of
        Warcraft                  http://www.flickr.com/photos/candescenc
                                  e
10 million players worldwide / freemium (subscription) model
About
          World
           of
         Warcraft               http://www.flickr.com/photos/kingfox

MMORPG – Massively Multiplayer Online Role-Playing Game
About
          World
           of
         Warcraft                  http://www.flickr.com/photos/bwana

Decision-making / Real-time communication / Parties & Guilds
Relevance to Business                                        “This video
                                                             game
                                                             demonstrates
                                                             in its structure
                                                             and scoring
                                                             some
                                                             fundamental
                                                             principles for
                                                             training
                                                             employees to
                                                             think creatively”

“Few executives have heard of this game, much less participated in it,
despite the fact that over 10 million players are active in it around the
world. Upon hearing this, most executives are likely to respond that
"that's an awful lot of pimply teenagers," falling back on a conventional
stereotype about video game players. In fact, the majority of the
players are in the 23-39-year-old bracket and are deeply engaged.
The average player invests about 23 hours per week playing the
game.”
                                   http://www.businessweek.com/stories/2009-01-14/
Stereotypes
                MMOs

  Almost all MMO players are male (= 60%)
Only single people play MMOs (=36% married)
          People play alone (=43%)
      People play with strangers (=20%)

People spend an unhealthy amount of time per
            week playing the game
         (21 hours + 7 hours of TV
          vs 28 hours watching TV)

                                  http://info.rjmetrics.com/
WoW

The new golf?
WoW Guild / Raiding parties
    Leeroy Jenkins                           Working in a geographically
                                             dispersed team
 a WoW raid that goes wrong
                                             Information management

                                             Organisation skills

                                             Strategic planning

                                             Decision-making

                                             Team work, etc.

                                             = Skills that are highly valued
                                             In 21st century workplace
Video:
http://www.youtube.com/watch?v=uVZ50qAQrpc
                                             = Reason why some people are
                                             now putting WoW on CVs
Is World of Warcraft on your CV?




http://www.pbs.org/wgbh/pages/frontline/digitalnation




                                                        http://www.guardian.co.uk




http://www.wired.com/magazine/2010/01
Test 1: Warcraft or Work acronyms?

SAYE     PWN    GTTM
    SLA   TNSTAAFL
TOAD MMORPG      TLDR
     BMY     XP
  FIFO     MT   HoT
Work acronyms
 SAYE – Save as you earn
 SLA – Service Level Agreement
 TNSTAAFL – There's no such thing as a free
  lunch
 TOAD – Take ownership and deliver
 BMY – Before my time
 FIFO – Fly in, fly out
 GTTM – Going through the motions

http://www.getebooks.co.uk/businessphrases.php
Warcraft acronyms
   MMORPG – Massively Multiplayer Online Role-
    Playing Game
   XP – Experience
   MT – Mistell (used when a player sent a message
    to the wrong person or channel)
   HoT(s) – Heals over time
   PWN – own, as in 'dominate another character'
   TLDR – Too long, didn't read

http://www.wowwiki.com/World_of_Warcraft_terminology
Test 2: Work or Warcraft jargon?
    noob    zerg think outside the box
circle the wagons    capture the flag
 touch base griefer gold farmer     iggy
      give 110% corpse jumping
boil the ocean grab the low hanging fruit
hard stop   crowd control   drill down
move the needle leeroy ducks in a row
Work or Warcraft jargon?
    noob    zerg think outside the box
circle the wagons    capture the flag
 touch base    griefer gold farmer iggy
      give 110% corpse jumping
boil the ocean grab the low hanging fruit
hard stop   crowd control   drill down
move the needle leeroy ducks in a row
Work Jargon answers
 Circle the wagons: work together to protect each other
 Boil the ocean: to waste time
 Grab the low hanging fruit: do the easy things first
 Hard stop: end to a meeting because someone has
  something else scheduled directly afterwards
 Drill down: examine a subject more closely
 Move the needle: if something doesn't move the needle,
  someone doesn't like it very much
 Ducks in a row: set everything in order

http://www.forbes.com/2011/01/06/annoying-business-jargon-entrepreneurs-business.html
Warcraft Jargon answers
   Crowd control: any of various mechanisms used
     temporarily to limit an enemy's movements or behavior
   Corpse jumping: to run as far as you can towards your
    destination before getting killed. Your corpse then runs
    from the nearest graveyard back to your body. You
    resurrect as far away from your body and as close to
    your goal as possible, repeating as many times as is
    necessary to reach your goal
   Noob/Newb/n00b/nub: Derogatory derivation of "newbie"
    - someone new to the game, applied to a new player
    that does not know what they are doing. Commonly
    used as a synonym for moron, idiot, imbecile
http://www.wowwiki.com/World_of_Warcraft_terminology
Warcraft Jargon answers
   Gold farmer: Characters that do nothing but farm money
    and high-value loot in order to sell in-game gold to
    other players for real-world money
   Griefer: a player who goes out of their way to anger other
     players
   Iggy: Add someone to the Ignore list
   Zerg: To overwhelm an enemy or attack a target in an
     attempt to win by sheer numbers, rather than skill.
   Leeroy: (verb) Charging unprepared into combat and
     causing your party to be wiped out. Reference to the
     "Leeroy Jenkins" video (more than 31 million views)
     http://www.youtube.com/watch?v=LkCNJRfSZBU
http://www.wowwiki.com/World_of_Warcraft_terminology
Videogames & Business
   English Teaching
  Areas:
  Marketing & Sales   Design engineering    Finance

  Context:
  One-to-one    Class    Blended Learning    ESP

  Skills:
  Discussion   Writing   Extended reading

  Games:
  Gamification Serious Games      Interactive fiction
  Online games Mobile phone games iPad games
Contexts: Sales & Marketing

                                       Gamification


                 cc




Gamification is the use of game design and principles
to solve problems and engage audiences
Contexts: Blended Learning

                  Gamification




Plus One Me



                       http://plusoneme.com
Contexts: Serious games




                  http://www.games2train.com/
Contexts: Reading/ class discussion




                           http://playspent.org/
Contexts: Business simulation game




                     http://www.marketplace-live.com/
Contexts: Stock market / iPhone & iPad




      http://czczcz.hubpages.com/hub/Stock-Market-Games-for-iPhone-and-iPad
Contexts: Reading / iPAd game




         http://itunes.apple.com/nz/app/dragons-den-the-official-game
Contexts: Presentations / iPAd & iPod




     http://itunes.apple.com/hk/app/presentation-game-compact/id535109987?mt=8
Contexts: Simulations / iPad




http://itunes.apple.com/us/app/air-tycoon-2-hd/id489241794?mt=8
                                http://itunes.apple.com/us/app/my-corp.-hd/id399378951?mt=8
Final pitch
Why?
     “Games are a more natural way to learn
         than traditional classrooms.
Not only have humans been learning by playing
games since the beginning of our species, but
       intelligent animals have as well.”

         (Clark Aldrich, Learning Online with
      Games,Simulations and Virtual Worlds, 2009)



                                    http://www.clarkaldrichdesigns.com
Why?                Relevance


  There are 1 million gamers in UK

Average young person in UK will spend
10,000 hours gaming by the age of 21*



                        *Jane McGonigal - Reality is broken
Why?             Engaging


  Games make learning fun

  Games capture
      learners' attention
Why?            Communication


  Games encourage
           language production

Learners love
          talking about games
Why?               Teaching


  Games can be easily
           adapted for teaching

Games can be used to practise
              all language skills
Recommended Reading
Further Information
Games and simulations in workplace eLearning
http://www.twitchspeed.com/site/download/thesis_final.pdf

Siwek, S.E (2010) Videogames in the 21st Century, ESA, US
http://www.theesa.com/facts/pdfs/VideoGames21stCentury_2010.pdf

World of Warcraft: http://eu.battle.net/wow/
Thankyou

        Any questions?




Graham Stanley http://about.me/blogefl

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World of Work vs World of Warcraft: BESIG Weekend Workshop

  • 1. Weekend Workshop VS WoW vs wow Computer Games and Business English 16.00 CET on Sunday, 05 August 2012 Graham Stanley http://about.me/blogefl http://www.digitalplay.info/blog
  • 2. BESIG war games weekend -----Original Message----- From: a British Council Colleague (Egypt) Sent: Sun 7/29/2012 5:29 PM To: Stanley, Graham (Spain) Subject: FW IATEFL eBulletin July 2012 Interested to see this thing about the war games weekend in August. Is someone from the BC going?
  • 3. “..this thing about the war games weekend in August”
  • 4. BESIG “war games thing” plan 1. World of Work vs World of Warcraft 2. Why games such as WoW matter 3. Stereotypes – games 4. Videogames & Business English Teaching 5. Final pitch – Why? Why bother? 6. Further Reading 7. Questions 8. Buy our book
  • 5. Do you play videogames? USA Today (2004): If you’re over 35, chances are you view video games as, at best, an occasional distraction…. If you’re under 35, games are a major entertainment and a part of life... In that sense, they are similar to what rock ‘n’ roll meant to [baby] boomers...
  • 6. How much do you know? World of Work or World of War(craft) ? 1. You need computers for WoW 2. People pay to spend time WoW 3. You get paid to spend time in WoW 4. Decision-making is crucial in WoW 5. WoW is highly enjoyable/rewarding
  • 7. World of Work http://www.flickr.com/photos/wovox / http://www.flickr.com/photos/vokakvkli m http://www.flickr.com/photos/thewayfarer/
  • 8. World of Warcraft http://www.flickr.com/photos/glennbatuyong http://www.flickr.com/photos/29672012@N0 3 http://www.flickr.com/photos/therift /
  • 9. About World of Warcraft http://www.flickr.com/photos/candescenc e 10 million players worldwide / freemium (subscription) model
  • 10. About World of Warcraft http://www.flickr.com/photos/kingfox MMORPG – Massively Multiplayer Online Role-Playing Game
  • 11. About World of Warcraft http://www.flickr.com/photos/bwana Decision-making / Real-time communication / Parties & Guilds
  • 12. Relevance to Business “This video game demonstrates in its structure and scoring some fundamental principles for training employees to think creatively” “Few executives have heard of this game, much less participated in it, despite the fact that over 10 million players are active in it around the world. Upon hearing this, most executives are likely to respond that "that's an awful lot of pimply teenagers," falling back on a conventional stereotype about video game players. In fact, the majority of the players are in the 23-39-year-old bracket and are deeply engaged. The average player invests about 23 hours per week playing the game.” http://www.businessweek.com/stories/2009-01-14/
  • 13. Stereotypes MMOs Almost all MMO players are male (= 60%) Only single people play MMOs (=36% married) People play alone (=43%) People play with strangers (=20%) People spend an unhealthy amount of time per week playing the game (21 hours + 7 hours of TV vs 28 hours watching TV) http://info.rjmetrics.com/
  • 15. WoW Guild / Raiding parties Leeroy Jenkins Working in a geographically dispersed team a WoW raid that goes wrong Information management Organisation skills Strategic planning Decision-making Team work, etc. = Skills that are highly valued In 21st century workplace Video: http://www.youtube.com/watch?v=uVZ50qAQrpc = Reason why some people are now putting WoW on CVs
  • 16. Is World of Warcraft on your CV? http://www.pbs.org/wgbh/pages/frontline/digitalnation http://www.guardian.co.uk http://www.wired.com/magazine/2010/01
  • 17. Test 1: Warcraft or Work acronyms? SAYE PWN GTTM SLA TNSTAAFL TOAD MMORPG TLDR BMY XP FIFO MT HoT
  • 18. Work acronyms SAYE – Save as you earn SLA – Service Level Agreement TNSTAAFL – There's no such thing as a free lunch TOAD – Take ownership and deliver BMY – Before my time FIFO – Fly in, fly out GTTM – Going through the motions http://www.getebooks.co.uk/businessphrases.php
  • 19. Warcraft acronyms MMORPG – Massively Multiplayer Online Role- Playing Game XP – Experience MT – Mistell (used when a player sent a message to the wrong person or channel) HoT(s) – Heals over time PWN – own, as in 'dominate another character' TLDR – Too long, didn't read http://www.wowwiki.com/World_of_Warcraft_terminology
  • 20. Test 2: Work or Warcraft jargon? noob zerg think outside the box circle the wagons capture the flag touch base griefer gold farmer iggy give 110% corpse jumping boil the ocean grab the low hanging fruit hard stop crowd control drill down move the needle leeroy ducks in a row
  • 21. Work or Warcraft jargon? noob zerg think outside the box circle the wagons capture the flag touch base griefer gold farmer iggy give 110% corpse jumping boil the ocean grab the low hanging fruit hard stop crowd control drill down move the needle leeroy ducks in a row
  • 22. Work Jargon answers Circle the wagons: work together to protect each other Boil the ocean: to waste time Grab the low hanging fruit: do the easy things first Hard stop: end to a meeting because someone has something else scheduled directly afterwards Drill down: examine a subject more closely Move the needle: if something doesn't move the needle, someone doesn't like it very much Ducks in a row: set everything in order http://www.forbes.com/2011/01/06/annoying-business-jargon-entrepreneurs-business.html
  • 23. Warcraft Jargon answers Crowd control: any of various mechanisms used temporarily to limit an enemy's movements or behavior Corpse jumping: to run as far as you can towards your destination before getting killed. Your corpse then runs from the nearest graveyard back to your body. You resurrect as far away from your body and as close to your goal as possible, repeating as many times as is necessary to reach your goal Noob/Newb/n00b/nub: Derogatory derivation of "newbie" - someone new to the game, applied to a new player that does not know what they are doing. Commonly used as a synonym for moron, idiot, imbecile http://www.wowwiki.com/World_of_Warcraft_terminology
  • 24. Warcraft Jargon answers Gold farmer: Characters that do nothing but farm money and high-value loot in order to sell in-game gold to other players for real-world money Griefer: a player who goes out of their way to anger other players Iggy: Add someone to the Ignore list Zerg: To overwhelm an enemy or attack a target in an attempt to win by sheer numbers, rather than skill. Leeroy: (verb) Charging unprepared into combat and causing your party to be wiped out. Reference to the "Leeroy Jenkins" video (more than 31 million views) http://www.youtube.com/watch?v=LkCNJRfSZBU http://www.wowwiki.com/World_of_Warcraft_terminology
  • 25. Videogames & Business English Teaching Areas: Marketing & Sales Design engineering Finance Context: One-to-one Class Blended Learning ESP Skills: Discussion Writing Extended reading Games: Gamification Serious Games Interactive fiction Online games Mobile phone games iPad games
  • 26. Contexts: Sales & Marketing Gamification cc Gamification is the use of game design and principles to solve problems and engage audiences
  • 27. Contexts: Blended Learning Gamification Plus One Me http://plusoneme.com
  • 28. Contexts: Serious games http://www.games2train.com/
  • 29. Contexts: Reading/ class discussion http://playspent.org/
  • 30. Contexts: Business simulation game http://www.marketplace-live.com/
  • 31. Contexts: Stock market / iPhone & iPad http://czczcz.hubpages.com/hub/Stock-Market-Games-for-iPhone-and-iPad
  • 32. Contexts: Reading / iPAd game http://itunes.apple.com/nz/app/dragons-den-the-official-game
  • 33. Contexts: Presentations / iPAd & iPod http://itunes.apple.com/hk/app/presentation-game-compact/id535109987?mt=8
  • 34. Contexts: Simulations / iPad http://itunes.apple.com/us/app/air-tycoon-2-hd/id489241794?mt=8 http://itunes.apple.com/us/app/my-corp.-hd/id399378951?mt=8
  • 35. Final pitch Why? “Games are a more natural way to learn than traditional classrooms. Not only have humans been learning by playing games since the beginning of our species, but intelligent animals have as well.” (Clark Aldrich, Learning Online with Games,Simulations and Virtual Worlds, 2009) http://www.clarkaldrichdesigns.com
  • 36. Why? Relevance There are 1 million gamers in UK Average young person in UK will spend 10,000 hours gaming by the age of 21* *Jane McGonigal - Reality is broken
  • 37. Why? Engaging Games make learning fun Games capture learners' attention
  • 38. Why? Communication Games encourage language production Learners love talking about games
  • 39. Why? Teaching Games can be easily adapted for teaching Games can be used to practise all language skills
  • 41. Further Information Games and simulations in workplace eLearning http://www.twitchspeed.com/site/download/thesis_final.pdf Siwek, S.E (2010) Videogames in the 21st Century, ESA, US http://www.theesa.com/facts/pdfs/VideoGames21stCentury_2010.pdf World of Warcraft: http://eu.battle.net/wow/
  • 42. Thankyou Any questions? Graham Stanley http://about.me/blogefl