SEO, moble and more
•Descargar como PPT, PDF•
2 recomendaciones•1,184 vistas
SEO for website content creators is the main theme of this University Marketing Summit session at Iowa State University. A step-by-step SEO workflow is included. SEO is followed by an introduction to mobile marketing site design, including casse studies from University of Evansville, University of Virginia, and St. Mary's University
![Our SEO goal… ,[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recomendados
Más contenido relacionado
Destacado
Destacado (16)
Similar a SEO, moble and more
Similar a SEO, moble and more (20)
Más de Bob Johnson, Ph.D.
Más de Bob Johnson, Ph.D. (20)
Último
Último (20)
SEO, moble and more
- 1. SEO, Mobile and more… University Marketing Summit Iowa State University December 16, 2010
- 6. SEO… Starting with the basics…
- 12. News entries create new title tags… http://tamunews.tamu.edu/
- 14. F aculty, staff blogs… http://www.mitadmissions.org/ http://blogs.hbr.org/hbsfaculty/
- 16. Results for “Online MBA degree”…
- 21. SEO… Examples from Iowa State…
- 23. Search: Scholarships Iowa State
- 24. Search: Freshman Scholarships Iowa State
- 33. Easy to scan links… http://web.usfca.edu/about/why/
- 35. Or this one from Google… http://bit.ly/dAdAD4
- 37. Google’s “Starter Guide” PDF http://bit.ly/e7oE3n
- 38. “Beginners Guide”… Online or PDF http://bit.ly/gsBRk5
- 39. Search engine land & Danny Sullivan http://searchengineland.com/
- 40. SEO an hour a day… http://www.yourseoplan.com/blog/
- 41. Time for a break…
- 42. Exploring the “mobile” world…
- 46. Key design points for mobile…
- 49. The not-so-nice alternative… the iPhone “we can do it” trap
- 51. The NY Times on mobile…
- 54. UVA magazine: easy to read mobile like the NY Times
- 55. Following the class notes link… easy to scroll to your class
- 56. Sending a class note… ready for smart phone usability
- 57. Easy to type on a touch screen…
- 59. The home page… “Areas of Study”
- 60. Easy to scroll alpha list…
- 61. No finger flicks to read “History”…
- 62. Get to know the History faculty…
- 65. Bob Johnson Consulting, LLC Percent who applied Yield: Inquiry to Applicant Overall inquiries Inquiries who opted-in for text updates
- 66. Percent who deposited Overall inquiries Inquiries who opted-in for text updates Yield: Inquiry to Deposit
- 74. Mobile Marketing Association http://mmaglobal.com/main
- 76. Thank You Iowa State! Bob Johnson, Ph.D. President Bob Johnson Consulting, LLC 226 Chauncey Court Marshall, MI 49068 248.766.6425 [email_address] Customer Carewords Research for Online Marketing Success: http://www.bobjohnsonconsulting.com/customercarewords.html