1. SMART: Effective Social Media Marketing Sales and Marketing Alliance Using Relationship Technology
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4. Mind Mapping of SMART Process Searching for Top 100 Suspects -> Prospects Linked in Network Expansion Strategies Messaging for each Segment Selling Made Easy Internal Market Research Template of Ideal Prospects External Market Research SOCIAL BUSINESS NETWORKING ON STEROIDS
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10. Mind Mapping of SMART Process Searching for Top 100 Suspects -> Prospects Linked in Network Expansion Strategies Messaging for each Segment Selling Made Easy Internal Market Research Template of Ideal Prospects External Market Research SOCIAL BUSINESS NETWORKING ON STEROIDS
Sales and Marketing Alliance Using Relationship Technology
Driven by a plan Regularly nurtured ROI Leverage across platforms Repeat what works
The costs of SMM and SMN are soft costs – planning and ongoing investments of time in activities and analysis are needed to reap benefits Disciplined approach for maximum ROI Plan –do- check- act Individuals want to be involved in the dialog People gather with based on interests/professions/lifestyle B2B has multiple decision makers. Reach them all through one channel. Are you still sending PDF newsletters – you risk being the woman who didn’t change her 1950s hairstyle until the 1990s. To succeed, be relevant, you must be in this space. The space has fluid boundaries right now, so the most proactive and alert will succeed. Like TV advertising a generation ago. The power is in the plan
Top Level of the Mind Map – this works with Plan Do Check Act and Guerilla Marketing concepts Just using Social Business Networking to get to the Money quickly
Where are they online?
Top Level of the Mind Map – this works with Plan Do Check Act and Guerilla Marketing concepts Just using Social Business Networking to get to the Money quickly