3. “She always
bought three of
everything...”
Friday, November 4, 2011
4. #BlogChat
Created and Hosted by @MackCollier in March 2009
✤ One of the longest-running Twitter
chats is #Blogchat, which started in
March 2009.
✤ Each week the group discusses a
different topic related to blogging.
✤ Sunday night chat will generate
anywhere from 10 to 20 million
impressions, reaching close to 2
million people each week.
Friday, November 4, 2011
5. Seattle Mama Doc
Dr. Wendy Sue Swanson
Seattle Children’s Hospital
Friday, November 4, 2011
6. today’s thoughts
✤ it takes time
✤ it takes consistency
✤ it takes passionate writing/storytelling
Friday, November 4, 2011
9. In the United States...
Social networks and blogs reach nearly
80% of active US Internet users and
represents the majority of Americans'
time online.
Friday, November 4, 2011
10. Power of YouTube
✤ YouTube is the 2nd largest search
engine in the world!
✤ Nearly 17 million people have
connected their YouTube account to at
least one social service (Facebook,
Twitter, Orkut, Buzz, etc)
✤ 100 million people take a social action
on YouTube (likes, shares, comments,
etc) every week
Friday, November 4, 2011
12. telling your story
✤ from your perspective - 1st person
✤ write passionately
✤ connect with like-minded people
✤ empower your brand ambassadors to share
Friday, November 4, 2011
13. 5 MD Moms Blogging Passionately
Physician Storytellers | Cypress Internal Medicine - Greenville Hospital System University Medical Center
Friday, November 4, 2011
19. it is more than numbers
✤ it is more than a “Like”
✤ it is more than a new “Follower”
✤ it is more than a new email subscriber
✤ IT IS ABOUT PEOPLE...and their stories
Friday, November 4, 2011
21. References
✤ Nielsen Social Media Report: 3rd Quarter 2011
✤ http://blog.nielsen.com/nielsenwire/social/
✤ “Social Media Around The World” Presentation by Steven Van Bellegham
✤ http://www.slideshare.net/stevenvanbelleghem/social-media-around-the-world-2011
✤ “The Growth of Social Media: An Infograph” by Search Engine Journal
✤ http://www.searchenginejournal.com/the-growth-of-social-media-an-infographic/32788/
Friday, November 4, 2011
22. Building a story...
SCPRSA Annual Conference | Columbia, SC
November 4, 2011 @BobbyRettew
Friday, November 4, 2011
