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Mobile - Marketing -
Media
Model Case : Insurance
Assurances
Context: Promo « livret AXA » et « Bonne conduite »
Format: Interstitial & Banner
Site:
Allociné, Dailymotion, Cosmo, Grazia, Closer, Info
Concert, Les Inrocks, RATP, FNAC, AFP, Les Echos
Specificities: 100% SOV (Allociné Interstitial)
Redirection: Click to store
Results: Banner > 1%
Interstitial > 10%
Allociné Day > 29%
Context: Promo of the MMA application
Format: Banner & Interstitial
Site: Beezik, Info
Concert, Dailymotion, Universal, Allociné, Télépoche
Specificities: One Day at 100% SOV
Redirection: Click to store
Results: Banner > 1%
Interstitial > 10%
Mbrand3 - Model Case - Insurance [English version]

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Mbrand3 - Model Case - Insurance [English version]

  • 1. Mobile - Marketing - Media Model Case : Insurance
  • 3. Context: Promo « livret AXA » et « Bonne conduite » Format: Interstitial & Banner Site: Allociné, Dailymotion, Cosmo, Grazia, Closer, Info Concert, Les Inrocks, RATP, FNAC, AFP, Les Echos Specificities: 100% SOV (Allociné Interstitial) Redirection: Click to store Results: Banner > 1% Interstitial > 10% Allociné Day > 29%
  • 4.
  • 5. Context: Promo of the MMA application Format: Banner & Interstitial Site: Beezik, Info Concert, Dailymotion, Universal, Allociné, Télépoche Specificities: One Day at 100% SOV Redirection: Click to store Results: Banner > 1% Interstitial > 10%