Brown, Christopher C. “Collecting Usage Statistics for E-Government Resources.” Online Webinar, Federal Depository Library Program. Presentation through the U.S. Government Printing Office iCohere platform, 20 May 2014.
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Collecting Usage Statistics for E-Government Resources
1. Collecting Usage Statistics for E-Government
Resources
Christopher C. Brown
University of Denver, University Libraries
cbrown@du.edu
May 20, 2014 -- Online via GPO’s iCohere Platform
3. The Problem
We have statistics for
government documents
print circulation
• But our directors want statistics
• The viability of our depository
status may rest on our ability to
provide statistics
We don’t have any
statistics for online usage
4. Statistics we don’t know
Visits to online docs URLs by our users – we are
clueless!
How many times URLs are visited by our users
What titles are visited by our users
What agencies are most popular with our users
We don’t know the whole picture
5. How Many PURLS?
142,117 records in CGP with PURLS (as of May 13,
2014).
There are a total of 179,566 PURLS in the GPO
PURL database (as of May 13, 2014)
At present, GPO creates about 850 PURLS each
month
Source – James Mauldin, GPO
7. PURL Referral Reporting
The tool also provides a listing of the top fifty (50) referred PURL resources per
hostname and/or IP address with:
The PURL path.
The full path of the target URL for each PURL.
The total requests for that individual PURL.
A search link utilizing the CGP to view cataloging records for the individual PURL.
GPO releases monthly PURL referral reports; however, these reports include
aggregate totals only. Referrals totals strip out bot traffic and focuses on patron
requests.
The PURL Referral Reporting Tool is locked down to Federal depository libraries
only. Data is current as of the previous day. Historical data is available for twelve
months. Tool functionality may be expanded in the future to include greater
historical data retention and additional functionality based on funding and
community feedback.
Source: http://www.fdlp.gov/23-about/projects/141-purl-enhancement-and-
stabilization
Since Dec. 1, 2010 the referral reporting system has been operational.
8. Steps to getting Custom Reports
Gather the relevant hostnames or IP addresses for
your institution – sites where you have PURLs
Your library catalog (maybe you have two versions like we do –
classic catalog, next-gen catalog
Your web discover tool (if you have one)
Your library instruction guides (like Libguides)
Other Web pages that may contain PURLs
Also consider using your institution’s numeric IP address
Go to http://purlreferrals.fdlp.gov/ (You will need to
login with your depository number and your internal
password).
15. PURL Rot
In theory, it would be a wonderful world if someone
behind a curtain at GPO would check every PURL
every day to check for errors. But that does not
happen. It is up to us – documents librarians – to
report these.
18. PURL Retrieval Summary
You can get the total PURL hits by month,
Or the top 50 most popular hits
You cannot get all specific URLs. No way to do a
more comprehensive analysis
Statistics are ONLY for PURLS, not for any other
online government URLs
Statistics can be incomplete at times (GPO server
down, etc.)
20. Objective
To track online government
document clickthroughs when
accessed via the online catalog
oNot possible to capture every use of government info by our users
oBut is possible to capture all clickthroughs via the OPAC
21. Different Approaches
GPO PURL Tracking Local URL Tracking
Any PURL clickthrough from an
institution
Any URL clickthrough via the OPAC
Broad view: top PURLS and overall
numbers
Narrow view: specific PURLS/URLS
and then can derive titles, SuDocs, etc.
Wait for GPO to aggregate data Instant access to data
22. Basic Idea: How it Works
A URL is prepended to the PURL (or URL)
This URL initially directs to a library-hosted web
server which traps for the date/time, PURL (or
URL), URL of requestor
The user is then instantly redirected to the PURL (or
URL) site
23. Two Methods to Track Locally
Prepend to PURL
Method #1: trap for the URL, date – more difficult at
the end, but easier at first
Method #2: trap also for a unique record number –
more difficult at first, but benefits later
24. A Simple Prepend URL
http://library.du.edu/clickthrough/index.php/clicks/?type=gov&url=
26. Benefits of Clickthrough Project
We can provide meaningful stats to the library
director
We can see high-use and low-use areas
We can tell if users benefit from our special projects
We can do reactive URL maintenance
We can see turn-aways and other problems
We can see search engine attacks
We can see how our docs work within your discovery
tools
28. Specs: How to ask for a clickthrough system
Project hosted on stable server (such as library Web server).
Should be able to handle long URLs – up to 700 characters.
Prepended URL sends request to library server.
Included in prepended URL is cataloger-supplied 3-letter code of
URL type (ex: gov, cou, ran – any 3-letter combination that may
be needed in future).
Server records date/time, IP address of requestor, 3-letter code
of URL type, and URL requested.
Server redirects user to desired URL.
Reporting mechanism available to gather clickthroughs.
Archiving function available to archive stats.
Ability to view archived records.
Secure login for authorized users.
Just give this slide to a code-writer in your library
– and you may have a link-tracking system soon!
29. Local Solutions to Problem
http://www.fdlp.gov/file-repository/1051-tracking-online-document-usage-from-the-catalog