Tom Critchlow palestrante do ExpOn 2011 fala sobre SEO hacks & apps

1. SEO hacks &
apps
@tomcritchlow
www.distilled.net

2. Why
How hack?
To Deliver
Documents

3. “ The world of startups is so
unpredictable that you need to
be able to modify your dreams
on the fly
Paul Graham
http://www.paulgraham.com/founders.html

4. “ The world of startups SEO is so
unpredictable that you need to
be able to modify your dreams
on the fly
Tom Critchlow Paul Graham

5. Just Do It

6. “ We thought that the most
important quality would be
intelligence. But as long as
you're over a certain threshold
of intelligence, what matters
most is determination.
Paul Graham

7. 4 Weeks Is All It Takes

8. Hacks are agile, not powerful.
http://www.flickr.com/photos/jenny-
pics/5936084413/

9. Inspiqati
How To Deliver
on
Documents

10. YouTube Ranking Data

11. Google Local Research

12. How many KWs have image results?

13. Track +1s by URL:
http://dis.tl/bulkplusone

14. http://dis.tl/ehow-scraper

15. Social Content Analysis

16. Social Data

17. Youq
fiqst
How To Deliver
hack:
Documents
Google
Docs

18. Unstructured data

19. Getting Started =importxml()
Google “importxml guide” 

20. A Little Bit of HTML

21. Mmmm. Data!

22. Introducing Google Scripts

23. Now for the magic…

24. Youq
second
hack:
How To Deliver
Google
Documents
Appengin
e

25. Deploy Code With One Click

26. A website I made in 30 mins

27. Bulk SEO Metrics Lookup

28. Backlink Scraper:
http://dis.tl/link-scraper

29. Otheq
How To Deliver
Options
Documents

30. Mozenda.com - No Technical Knowledge
Needed

31. http://www.seomoz.org/blog/keyword-
research-tool

33. Smarsheet.com

34. API
How To Deliver
Galleqy
Documents

35. Alchemy API – all things text related

36. Topsy API – all things twitter related

37. Topsy API also does histograms

38. Authority Labs API – Bulk Rank Checking

39. Google Analytics API

40. Bonus: GA API -> Google Docs
http://www.automateanalytics.com/2010/0
4/google-analytics-data-to-google-docs.html

41. http://graph.facebook.com

42. BuiltWith API

43. SEMRUSH – Bonus BR Language Support

44. SEOmoz Link Data API

45. http://dis.tl/seomozgdocs

46. Programmeableweb: search engine for APIs

47. The Sky Is The Limit
http://www.flickr.com/photos/dougklemb
ara/3650026554/

48. Tom Critchlow
VP Operations NYC
www.distilled.net
tom.critchlow@distilled.net
@tomcritchlow
Fiercely curious. Passionate
about learning. Email me!