9. People Want
Health Games Connecti
ons
News
J
Acco
obs Entertainment
mmodation
Good
Clothes Food
10. How do I build and sell a product
that people want?
11.
12. What is theneed you
want to address?
Which people will use
your solution?
13. Define the problem/need/want
Ask Questions
Your desired output is a
clear problem statement
“A problem well defined is half the solution”
– Someone Smart
14. Identify the solution
Finalize on the solution that best addresses
the problems and offers highest value.
20. Principle #1: Understand Your Users and Support Their Goals
Who are the users?
What are the main functions
that the user will need?
Why is the user using this
particular piece of software
and what are their goals?
Is the software accessible
by users of different
experience levels?
What is the most intuitive
way that the user could
interact with the software?
21. Principle #2: Make Interface Easy to Learn & Enjoyable to Use
Never create anything
without first considering
how people will interface
with your product
Being enjoyable can be
as simple as a
navigation structure
that is straight- forward
and intuitive
22. Principle #3: Remain Consistent
A consistent look and feel to a
system’s interfaces
If the same action is repeated, the
system needs to respond in a
consistent manner
23. Principle #4: Form a Dialogue with Your Users
Use terms that make
sense
Don’t leave any doubt
in your user’s mind —
give them feedback
for their actions
24. Watch people use your
system in a real- world
scenario
Are they able to
navigate around and
achieve their
objectives with relative
easy?
Is your interface
intuitive to both
experienced and less
experienced
If your software has too many parts computer users?
not working well, users will move on