1. These are the readers
that usually read XXL.
It shows that African
American males
(67%). (44.7%) are
graduates.
The reader is what XXL
information wants to
provide the reader
with.
This reflects on the
content of the
magazine for
example. The
magazine is usually
covering black artist
across America.
The average reader of
this magazine is
African America male.
Which means they will
want to appeal to
them.
They appeal to them
by consistently
putting an African
America male as the
main image on the
front cover.