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Die Präsentation am Swiss Retail Technology Day 2013.
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Gamification, incentive, retention programs für filialen/POS
1.
2.
3.
3
4.
Reality-Virtuality continuum in
according to Milgram, Takemura, Utsumi and Kishino (1994). http://en.wikipedia.org/wiki/Mixed_reality
5.
6.
7.
Reality-Virtuality continuum in
according to Milgram, Takemura, Utsumi and Kishino (1994). http://en.wikipedia.org/wiki/Mixed_reality
8.
http://www.google.com/trends/explore#q=Gamification&cmpt=q
9.
http://online.wsj.com/article/SB10001424052748704590704576092460302990884.html
10.
Psychology Psychology Product Product design design Behaviour Behaviour Advertising Advertising Gamification Gamification Entertainment Entertainment Retention Retention Loyalty Loyalty programmes programmes Edutainment Edutainment (frustration (frustration management) management) Motivation Motivation Serious Serious Games Games Health Health Games Games
11.
http://mashable.com/2010/07/13/game-mechanics-business/
12.
13.
http://www.game-afterparty.ch/
14.
http://www.game-afterparty.ch/
15.
http://www.ikea.com/ms/de_CH/campaigns/Game.html#
16.
http://www.jumbo.ch/de/services/jumbo-app.html
17.
https://vimeo.com/75585258
18.
Shortlist Swiss Venture Leaders
19.
http://blog.gbanga.com Whitepapers, Workshops, Präsentationen, etc.
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