SlideShare una empresa de Scribd logo
1 de 30
Mediencommunity 2.0
                      Expansive Learning & Web 2.0:
                      Shifts in learning culture?
                      Case Study 'Minerva'


                      Dr. Ilona Buchem
                      Beuth University of Applied Sciences Berlin
                      Research project „Mediencommunity 2.0“

                      Online Educa Berlin 2011, 02.12.2011
                      Theme: NPA – New Pedagogical Approaches to Learning
Overview

1. Mediencommunity 2.0
2. Expansive Learning
3. Case Study „Minerva“
4. Community Size
5. Open Questions

          Buchem/OEB2011/Case study: Minerva   2
Mediencommunity 2.0




     Buchem/OEB2011/Case study: Minerva   3
Shift in learning culture …



1. Industry-wide cooperation
2. Modernised vocational training
3. Educational permeability


          Buchem/OEB2011/Case study: Minerva   4
Media designers : Vocational School




Final exams twice a year all over Germany
              Buchem/OEB2011/Case study: Minerva   5
Participation?


Alarm!




                                              Exam!




         Buchem/OEB2011/Case study: Minerva           6
Expansive Learning


Learning by expanding

Learning is an „action which                                   Klaus Holzkamp


differentiates itself from other actions
by its goal to extend ones own control
possibilities.”
  Holzkamp, K. (1993). Lernen. Subjektwissenschaftliche Grundlegung. Frankfurt/M. Campus


                  Buchem/OEB2011/Case study: Minerva                                  7
Expansive vs. defensive Learning

                                                                            Averting negative effects such as
 Expansive Learning                                                         poor grades,
                                                                            punishment,
Extending one‘s power to act as
                                                                            sanctions
                   intentional
                       subject



                                                                                                Foto: http://www.flickr.com/photos/letcombe/1586241141/




                                                                                         Defensive Learning

Foto: http://www.flickr.com/photos/letcombe/1586241241/

                                                          Buchem/OEB2011/Case study: Minerva                                                     8
Web 2.0: Expansive Learning

Learning 2.0
Learner-centered design
“(…) is more than just adapting for                                 Stephen Downes



different learning styles or allowing the user
to change the font size and background color;
it is the placing of the control of learning
itself into the hands of the learner.”
        Downes, S. (2005) E-learning 2.0. eLearn Magazine, Association for Computing Machinery.

                         Buchem/OEB2011/Case study: Minerva                                   9
Case Study „Minerva“

Exam tasks                        Moderate


                    Minerva




Wiki                          Collaborate

       Buchem/OEB2011/Case study: Minerva    10
Over 400

             Minerva




 members!

Buchem/OEB2011/Case study: Minerva   11
Who is Minerva?

          •   29 year old media designer
          •   First PC with Internet at age of 12
          •   Fan of strategy/adventure games
          •
Minerva
              Learned web design in online forums
          •   Former archeology student
          •   Made her hobby to her career

                   Buchem/OEB2011/Case study: Minerva   12
What motivates Minerva?
                             ***
What are her subjective reasons to moderate a
 group of peers preparing for the final exam?



               Buchem/OEB2011/Case study: Minerva   13
… a virtual substitute


?         “ I was missing my own peer group
            as I was already out of school and
Minerva
            working full time. I had no peers
            around that I could learn with.”



                 Buchem/OEB2011/Case study: Minerva   14
… a missing benchmark


?         “ I was unsure about what I have to
            learn. I did not know what the
            others already knew and how I
Minerva
            compared to them.”



                  Buchem/OEB2011/Case study: Minerva   15
… a favorable environment

           “There was simply no other
?          possibility to set up an own group.
           I had the tools and the peers, who
Minerva
           were in the same situation like
           me.”


                Buchem/OEB2011/Case study: Minerva   16
… role identity
           “I had the responsibility for leading
           the group. Sometimes it was
?          difficult , for example when I had a
           stressful day at work. But I knew if I
Minerva
           did nothing, people would drop out.
           So I tried to contribute on regular
           basis.”

                  Buchem/OEB2011/Case study: Minerva   17
expansive learning …
… starts with a subjective perception of a
discrepancy between current abilities and
the task requirements.




The learner aims to                   Foto: http://www.flickr.com/photos/waltstoneburner/3372746317/




master the task.

              Buchem/OEB2011/Case study: Minerva                                                       18
… prosumers?


                                         Rarely
                                         Often

Consume            Produce




    Buchem/OEB2011/Case study: Minerva            19
Why are they only consuming?
• MISTAKE: Cautious to publish in public, because
  it could be a mistake and others from school
  would laugh at you, mock you.
• QUALITY: Cautious to produce own content,
  because it may be incorrect and mislead others.
• NORMS: Cautious to learn with/from the
  Internet, because books have been
  recommended by teachers for years.
• EXPECTED UTILITY: Unwilling to invest time,
  energy, because unsure what this will bring, if
  this will be of use at all.
          Buchem/OEB2011/Case study: Minerva   20
Defensive learning …
… takes place in order to avert negative
effects such as bad grades or other sanctions.



The learner tries to
cope with challenges
With a minimum effort.

                                     Foto: http://www.flickr.com/photos/marcandrelariviere/3251428624/



             Buchem/OEB2011/Case study: Minerva                                                          21
Other reasons?




     Buchem/OEB2011/Case study: Minerva   22
… almost 800 members!




Allysia                                             Allysia




               Buchem/OEB2011/Case study: Minerva             23
Ringelmann effect …
• Individual members of a group become less
  productive as the size of the group increases.




         http://ht.ly/7Kto9


• Reason 1: Loss of motivation
• Reason 2: Coordination problems
                              Buchem/OEB2011/Case study: Minerva   24
Social loathing …
• Individuals put less effort to achieve a goal when
  they work in a group than when they work alone.




                                                       http://ht.ly/7KuJs



• Deficit 1: Personal accountability
• Deficit 2: Uniqueness of contribution

                  Buchem/OEB2011/Case study: Minerva                        25
… subjective reasons?

          • “Too many cooks spoil the broth, so I
            better help somewhere else.”
          • “I seldom got any responses to my
Allysia
            contributions or they came late”.
          • “ I contribute only when I am sure I
            can bring in my special knowledge”

                 Buchem/OEB2011/Case study: Minerva   26
Community size???

• Critical Mass Theory: Active users produce
  enough content to motivate others to join.
• Information Overload Theory:
  Contribution rates drop as user population
  and their contributions grow.
• Social Loathing Theory: The larger the
  group, the less personal effort.

             Buchem/OEB2011/Case study: Minerva   27
Lessons learned …
    Promote expansive learning
    • Create opportunities for taking responsibility
    • Foster self-organised forms of learning
    • Promote positive error culture
                                                                                               Foto: http://www.flickr.com/photos/letcombe/1586241241/




                                                          Prevent social loathing
                                                          • Foster sub-groups for strong membership
                                                          • Assign individual members specific goals
                                                          • Recognise personal, unique knowledge
Foto: http://www.flickr.com/photos/letcombe/1586241141/




                                                          Buchem/OEB2011/Case study: Minerva                                                             28
Open questions
• How many members are
  needed to trigger a
  community?



             • Is effective group size
               dependant on the type of
               technology used?

             Buchem/OEB2011/Case study: Minerva   29
Thank you for your attention!
Mediencommunity: http://www.mediencommunity.de
Dr. Ilona Buchem: http://www.ibuchem.com/




              Buchem/OEB2011/Case study: Minerva   30

Más contenido relacionado

Similar a Web 2.0 and Expansive Learning: Case Study "Minerva"

Coursemap bulleted list soc
Coursemap bulleted list socCoursemap bulleted list soc
Coursemap bulleted list soc
atuominen
 
#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej
#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej
#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej
Chrissi Nerantzi
 
Engaged Learning
Engaged LearningEngaged Learning
Engaged Learning
ssorden
 
Teaching MLIS Classes Online
Teaching MLIS Classes OnlineTeaching MLIS Classes Online
Teaching MLIS Classes Online
usclibraries_pdc
 

Similar a Web 2.0 and Expansive Learning: Case Study "Minerva" (20)

Hands-On Learning: The role of Maker Culture in Innovative Pedagogy
Hands-On Learning: The role of Maker Culture in Innovative Pedagogy Hands-On Learning: The role of Maker Culture in Innovative Pedagogy
Hands-On Learning: The role of Maker Culture in Innovative Pedagogy
 
Your Hybrid Classroom: Will You Change Your Paradigm? social media, 21st cent...
Your Hybrid Classroom: Will You Change Your Paradigm? social media, 21st cent...Your Hybrid Classroom: Will You Change Your Paradigm? social media, 21st cent...
Your Hybrid Classroom: Will You Change Your Paradigm? social media, 21st cent...
 
Transforming Information Literacy for NowGen Students: Media 21
Transforming Information Literacy for NowGen Students:  Media 21Transforming Information Literacy for NowGen Students:  Media 21
Transforming Information Literacy for NowGen Students: Media 21
 
Flipping the HE classroom into the future
Flipping the HE classroom into the future Flipping the HE classroom into the future
Flipping the HE classroom into the future
 
Passion CF
Passion CFPassion CF
Passion CF
 
We Used It The Way We Wanted To: Research on Learner Engagement in Participat...
We Used It The Way We Wanted To: Research on Learner Engagement in Participat...We Used It The Way We Wanted To: Research on Learner Engagement in Participat...
We Used It The Way We Wanted To: Research on Learner Engagement in Participat...
 
Integrative, interactive, inquiry-based, collaborative.pptx
Integrative, interactive, inquiry-based, collaborative.pptxIntegrative, interactive, inquiry-based, collaborative.pptx
Integrative, interactive, inquiry-based, collaborative.pptx
 
Coursemap bulleted list soc
Coursemap bulleted list socCoursemap bulleted list soc
Coursemap bulleted list soc
 
#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej
#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej
#ILTA141 Large and small group teaching with Chrissi Nerantzi and Haleh Moravej
 
Engaged Learning
Engaged LearningEngaged Learning
Engaged Learning
 
World Cafe: What is Student-Centered Learning, Really?
World Cafe: What is Student-Centered Learning, Really?World Cafe: What is Student-Centered Learning, Really?
World Cafe: What is Student-Centered Learning, Really?
 
Teaching that sticks! Christina slides
Teaching that sticks! Christina slidesTeaching that sticks! Christina slides
Teaching that sticks! Christina slides
 
Teaching MLIS Classes Online
Teaching MLIS Classes OnlineTeaching MLIS Classes Online
Teaching MLIS Classes Online
 
eLearning 2.0
eLearning 2.0eLearning 2.0
eLearning 2.0
 
Constructivism an educational theory
Constructivism an educational theory Constructivism an educational theory
Constructivism an educational theory
 
Using technologies for authentic learning
Using technologies for authentic learning Using technologies for authentic learning
Using technologies for authentic learning
 
VICE PHEC 2014 Assessments for Learning
VICE PHEC 2014 Assessments for LearningVICE PHEC 2014 Assessments for Learning
VICE PHEC 2014 Assessments for Learning
 
Mobile devices and audio for expanding boundaries of learning
Mobile devices and audio for expanding boundaries of learningMobile devices and audio for expanding boundaries of learning
Mobile devices and audio for expanding boundaries of learning
 
Using technologies for authentic learning
Using technologies for authentic learning Using technologies for authentic learning
Using technologies for authentic learning
 
Teaching the next generation of IL educators: reflection for learning. Lilac ...
Teaching the next generation of IL educators: reflection for learning. Lilac ...Teaching the next generation of IL educators: reflection for learning. Lilac ...
Teaching the next generation of IL educators: reflection for learning. Lilac ...
 

Más de Ilona Buchem

Más de Ilona Buchem (20)

Erasmus+ Strategic Partnership for Open Virtual Mobility in Higher Education
Erasmus+ Strategic Partnership for Open Virtual Mobility in Higher EducationErasmus+ Strategic Partnership for Open Virtual Mobility in Higher Education
Erasmus+ Strategic Partnership for Open Virtual Mobility in Higher Education
 
European Commission Webinar on Open Badges
European Commission Webinar on Open BadgesEuropean Commission Webinar on Open Badges
European Commission Webinar on Open Badges
 
Personal Learning Environments and the Personalisation of Learning
Personal Learning Environments and the Personalisation of LearningPersonal Learning Environments and the Personalisation of Learning
Personal Learning Environments and the Personalisation of Learning
 
Designing OpenVM Learning Hub
Designing OpenVM Learning Hub Designing OpenVM Learning Hub
Designing OpenVM Learning Hub
 
Open Badges for Open Education
Open Badges for Open EducationOpen Badges for Open Education
Open Badges for Open Education
 
Open Badges and ESCO Alignment
Open Badges and ESCO AlignmentOpen Badges and ESCO Alignment
Open Badges and ESCO Alignment
 
Open Badges in Open Virtual Mobility Projekt, DeLFI2018
Open Badges in Open Virtual Mobility Projekt, DeLFI2018 Open Badges in Open Virtual Mobility Projekt, DeLFI2018
Open Badges in Open Virtual Mobility Projekt, DeLFI2018
 
Designing the Virtual Mobility Learning Hub for Higher Education in Europe
Designing the Virtual Mobility Learning Hub for Higher Education in EuropeDesigning the Virtual Mobility Learning Hub for Higher Education in Europe
Designing the Virtual Mobility Learning Hub for Higher Education in Europe
 
Digitale Bildungsnachweise
Digitale BildungsnachweiseDigitale Bildungsnachweise
Digitale Bildungsnachweise
 
Open Badges at Internet Week Denmark
Open Badges at Internet Week DenmarkOpen Badges at Internet Week Denmark
Open Badges at Internet Week Denmark
 
Open Badges at Open Education Week 2018
Open Badges at Open Education Week 2018Open Badges at Open Education Week 2018
Open Badges at Open Education Week 2018
 
Skills without borders: Open Badges Summit 2017, London 2017
Skills without borders: Open Badges Summit 2017, London 2017Skills without borders: Open Badges Summit 2017, London 2017
Skills without borders: Open Badges Summit 2017, London 2017
 
Social Media Skills for Professional Online Reputation of Migrant job-Seekers
Social Media Skills for Professional Online Reputation of Migrant job-Seekers Social Media Skills for Professional Online Reputation of Migrant job-Seekers
Social Media Skills for Professional Online Reputation of Migrant job-Seekers
 
Addressing Diversity with Open Badges
Addressing Diversity with Open BadgesAddressing Diversity with Open Badges
Addressing Diversity with Open Badges
 
Open Badges for Open Education
Open Badges for Open EducationOpen Badges for Open Education
Open Badges for Open Education
 
Open Bades Action Lab
Open Bades Action Lab Open Bades Action Lab
Open Bades Action Lab
 
Open Badges - Rethinking Educational Credentials
Open Badges - Rethinking Educational CredentialsOpen Badges - Rethinking Educational Credentials
Open Badges - Rethinking Educational Credentials
 
Distributed Assessment with Open Badges
Distributed Assessment with Open BadgesDistributed Assessment with Open Badges
Distributed Assessment with Open Badges
 
Open Badges – Open Credentials for All Skills
Open Badges – Open Credentials for All SkillsOpen Badges – Open Credentials for All Skills
Open Badges – Open Credentials for All Skills
 
Digitale Strategie - die Rolle von Digitalisierungsbeauftragten
Digitale Strategie - die Rolle von DigitalisierungsbeauftragtenDigitale Strategie - die Rolle von Digitalisierungsbeauftragten
Digitale Strategie - die Rolle von Digitalisierungsbeauftragten
 

Último

Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...
Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...
Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...
ZurliaSoop
 
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
AnaAcapella
 
Salient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functionsSalient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functions
KarakKing
 

Último (20)

Spatium Project Simulation student brief
Spatium Project Simulation student briefSpatium Project Simulation student brief
Spatium Project Simulation student brief
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
How to setup Pycharm environment for Odoo 17.pptx
How to setup Pycharm environment for Odoo 17.pptxHow to setup Pycharm environment for Odoo 17.pptx
How to setup Pycharm environment for Odoo 17.pptx
 
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfUGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 
Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
 
Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...
Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...
Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...
 
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
 
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
 
HMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptx
HMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptxHMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptx
HMCS Vancouver Pre-Deployment Brief - May 2024 (Web Version).pptx
 
Graduate Outcomes Presentation Slides - English
Graduate Outcomes Presentation Slides - EnglishGraduate Outcomes Presentation Slides - English
Graduate Outcomes Presentation Slides - English
 
Understanding Accommodations and Modifications
Understanding  Accommodations and ModificationsUnderstanding  Accommodations and Modifications
Understanding Accommodations and Modifications
 
ICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptxICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptx
 
Google Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptxGoogle Gemini An AI Revolution in Education.pptx
Google Gemini An AI Revolution in Education.pptx
 
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
 
Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...
Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...
Sensory_Experience_and_Emotional_Resonance_in_Gabriel_Okaras_The_Piano_and_Th...
 
Salient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functionsSalient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functions
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.
 
Unit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptxUnit-V; Pricing (Pharma Marketing Management).pptx
Unit-V; Pricing (Pharma Marketing Management).pptx
 

Web 2.0 and Expansive Learning: Case Study "Minerva"

  • 1. Mediencommunity 2.0 Expansive Learning & Web 2.0: Shifts in learning culture? Case Study 'Minerva' Dr. Ilona Buchem Beuth University of Applied Sciences Berlin Research project „Mediencommunity 2.0“ Online Educa Berlin 2011, 02.12.2011 Theme: NPA – New Pedagogical Approaches to Learning
  • 2. Overview 1. Mediencommunity 2.0 2. Expansive Learning 3. Case Study „Minerva“ 4. Community Size 5. Open Questions Buchem/OEB2011/Case study: Minerva 2
  • 3. Mediencommunity 2.0 Buchem/OEB2011/Case study: Minerva 3
  • 4. Shift in learning culture … 1. Industry-wide cooperation 2. Modernised vocational training 3. Educational permeability Buchem/OEB2011/Case study: Minerva 4
  • 5. Media designers : Vocational School Final exams twice a year all over Germany Buchem/OEB2011/Case study: Minerva 5
  • 6. Participation? Alarm! Exam! Buchem/OEB2011/Case study: Minerva 6
  • 7. Expansive Learning Learning by expanding Learning is an „action which Klaus Holzkamp differentiates itself from other actions by its goal to extend ones own control possibilities.” Holzkamp, K. (1993). Lernen. Subjektwissenschaftliche Grundlegung. Frankfurt/M. Campus Buchem/OEB2011/Case study: Minerva 7
  • 8. Expansive vs. defensive Learning Averting negative effects such as Expansive Learning poor grades, punishment, Extending one‘s power to act as sanctions intentional subject Foto: http://www.flickr.com/photos/letcombe/1586241141/ Defensive Learning Foto: http://www.flickr.com/photos/letcombe/1586241241/ Buchem/OEB2011/Case study: Minerva 8
  • 9. Web 2.0: Expansive Learning Learning 2.0 Learner-centered design “(…) is more than just adapting for Stephen Downes different learning styles or allowing the user to change the font size and background color; it is the placing of the control of learning itself into the hands of the learner.” Downes, S. (2005) E-learning 2.0. eLearn Magazine, Association for Computing Machinery. Buchem/OEB2011/Case study: Minerva 9
  • 10. Case Study „Minerva“ Exam tasks Moderate Minerva Wiki Collaborate Buchem/OEB2011/Case study: Minerva 10
  • 11. Over 400 Minerva members! Buchem/OEB2011/Case study: Minerva 11
  • 12. Who is Minerva? • 29 year old media designer • First PC with Internet at age of 12 • Fan of strategy/adventure games • Minerva Learned web design in online forums • Former archeology student • Made her hobby to her career Buchem/OEB2011/Case study: Minerva 12
  • 13. What motivates Minerva? *** What are her subjective reasons to moderate a group of peers preparing for the final exam? Buchem/OEB2011/Case study: Minerva 13
  • 14. … a virtual substitute ? “ I was missing my own peer group as I was already out of school and Minerva working full time. I had no peers around that I could learn with.” Buchem/OEB2011/Case study: Minerva 14
  • 15. … a missing benchmark ? “ I was unsure about what I have to learn. I did not know what the others already knew and how I Minerva compared to them.” Buchem/OEB2011/Case study: Minerva 15
  • 16. … a favorable environment “There was simply no other ? possibility to set up an own group. I had the tools and the peers, who Minerva were in the same situation like me.” Buchem/OEB2011/Case study: Minerva 16
  • 17. … role identity “I had the responsibility for leading the group. Sometimes it was ? difficult , for example when I had a stressful day at work. But I knew if I Minerva did nothing, people would drop out. So I tried to contribute on regular basis.” Buchem/OEB2011/Case study: Minerva 17
  • 18. expansive learning … … starts with a subjective perception of a discrepancy between current abilities and the task requirements. The learner aims to Foto: http://www.flickr.com/photos/waltstoneburner/3372746317/ master the task. Buchem/OEB2011/Case study: Minerva 18
  • 19. … prosumers? Rarely Often Consume Produce Buchem/OEB2011/Case study: Minerva 19
  • 20. Why are they only consuming? • MISTAKE: Cautious to publish in public, because it could be a mistake and others from school would laugh at you, mock you. • QUALITY: Cautious to produce own content, because it may be incorrect and mislead others. • NORMS: Cautious to learn with/from the Internet, because books have been recommended by teachers for years. • EXPECTED UTILITY: Unwilling to invest time, energy, because unsure what this will bring, if this will be of use at all. Buchem/OEB2011/Case study: Minerva 20
  • 21. Defensive learning … … takes place in order to avert negative effects such as bad grades or other sanctions. The learner tries to cope with challenges With a minimum effort. Foto: http://www.flickr.com/photos/marcandrelariviere/3251428624/ Buchem/OEB2011/Case study: Minerva 21
  • 22. Other reasons? Buchem/OEB2011/Case study: Minerva 22
  • 23. … almost 800 members! Allysia Allysia Buchem/OEB2011/Case study: Minerva 23
  • 24. Ringelmann effect … • Individual members of a group become less productive as the size of the group increases. http://ht.ly/7Kto9 • Reason 1: Loss of motivation • Reason 2: Coordination problems Buchem/OEB2011/Case study: Minerva 24
  • 25. Social loathing … • Individuals put less effort to achieve a goal when they work in a group than when they work alone. http://ht.ly/7KuJs • Deficit 1: Personal accountability • Deficit 2: Uniqueness of contribution Buchem/OEB2011/Case study: Minerva 25
  • 26. … subjective reasons? • “Too many cooks spoil the broth, so I better help somewhere else.” • “I seldom got any responses to my Allysia contributions or they came late”. • “ I contribute only when I am sure I can bring in my special knowledge” Buchem/OEB2011/Case study: Minerva 26
  • 27. Community size??? • Critical Mass Theory: Active users produce enough content to motivate others to join. • Information Overload Theory: Contribution rates drop as user population and their contributions grow. • Social Loathing Theory: The larger the group, the less personal effort. Buchem/OEB2011/Case study: Minerva 27
  • 28. Lessons learned … Promote expansive learning • Create opportunities for taking responsibility • Foster self-organised forms of learning • Promote positive error culture Foto: http://www.flickr.com/photos/letcombe/1586241241/ Prevent social loathing • Foster sub-groups for strong membership • Assign individual members specific goals • Recognise personal, unique knowledge Foto: http://www.flickr.com/photos/letcombe/1586241141/ Buchem/OEB2011/Case study: Minerva 28
  • 29. Open questions • How many members are needed to trigger a community? • Is effective group size dependant on the type of technology used? Buchem/OEB2011/Case study: Minerva 29
  • 30. Thank you for your attention! Mediencommunity: http://www.mediencommunity.de Dr. Ilona Buchem: http://www.ibuchem.com/ Buchem/OEB2011/Case study: Minerva 30