2. Business by open-source manners
=
1- Open-Source Software 4 Startups
+
2-Starting an Open-Source Software Business
Jose Teixeira
3. Schedule:
18:00 - 18:10 Opening words
18:10 - 18:30 Open Source Software solutions for startups
18:30 - 18:50 How to venture into an open-source business?
18:50 - 19:00 Discussion about Open Source Software in business.
19:00 --> Snacks, Drinks, Networking, Chatting
Presenter:
Jose Teixeira
“Disposable”¹ Researcher
Information Systems Science
University of Turku
Jose.Teixeira@utu.fi
www.jteixeira.eu
Jose Teixeira
4. International
DHL
UTU Open-source
Retail
Triathlon
Immit
Portugal Tesco
Sonae
Computer science
IT
Boost Finland
Nokia
Airbus
Research
Debian
TSE
Software
EU Orienteering anti-
ACTA
Startups
Jose Teixeira
5. Business by open-source manners
=
1- Open-Source Software 4 Startups
+
2-Starting an Open-Source Software Business
Jose Teixeira
6. Open-source software for startups
1) What is Open-Source? What is not Open-
Source?
2) Why it matters? 4 startups?
3) Contrasting open-source with commercial
software.
4) Open-source solutions for small business
problems.
5) “To checklist” of Open-Source Software 4
startups.
Jose Teixeira
19. OSS? What?
My open-source definition
Availability of the blueprint (source code)
Standard compliance
Absence of lock-in mechanims Source: Teixeira 2011
Jose Teixeira
20. OSS? What is not?
What open-source is not:
➔
Freeware
➔
Shareware
➔
Shared-source
➔
Co-creation
➔
Participatory design
➔
Crowd-sourcing
Jose Teixeira
23. OSS? Why?
Most important enablers of high-tech
entrepreneurship?
1- Open-source software
2- Affordable cloud computing services
3- Social networking graphs for viral marketing
Source: Interviews with entrepreneurs by Jose Teixeira @ http://www.startupday.se/
2012
Jose Teixeira
24. OSS? Why?
Finnish high-tech startups and open-source
1- 19/20 claim to use open-source software;
2- 4/20 claim to offer open-source components;
3- 2/20 plan to offer open-source components;
4- 11/20 claim to work up-stream;
Source: Interviews with 20 Startups at Slush 2011
Presented by Jose Teixeira and Joni Salminen at ICCE 2012 conference
Jose Teixeira
32. Solutions :)
A book on OSS infrastructure
Available from UTU e-library at http://site.ebrary.com/lib/uniturku/docDetail.action?docID=10061218
Jose Teixeira
33. Solutions :)
But OSS infrastructure can go much beyond
ERP
E-commerce
Analytics
VoIP telephony
Jose Teixeira
34. + OSS offers thousands of components in
public domain for business R&D initiatives
Jose Teixeira
40. Intro
You don't need to to create or work on a OSS
organization to work with OSS;
TOP 10 Linux Kernel Contributors
Source: http://go.linuxfoundation.org/who-writes-linux-2012
Jose Teixeira
41. Intro
You don't need to be an OSS company to contribute
and be respected in the OSS community
Jose Teixeira
42. Intro
A) Based in part on the work of the
Independent JPEG group
B) Use zlib by Jean-loup Gailly and
Mark Adler
C) Based on the work of the FFmpeg
project under the LGPL 2.1 license
Jose Teixeira
43. IP
Protect your IP
•
Very often does not work for startups
•
But with OSS you are creating prior art
The Håkan Lans case:
* Swedish inventor of a satellite navigation system, the computer mouse, colour
graphics systems in computer displays and many other inventions
US patents:
* Arrangement for producing a pattern on a light-sensitive surface
* Color graphics processor
* Position indicating system
Jose Teixeira
44. IP
Legal terminology
Copyright
Trademarks
Patents
Intellectual Property (IP)
Trade secrets
Jose Teixeira
45. IP
Legal terminology
Copyright
Trademarks
Patents
Intellectual Property (IP)
Trade secrets
Jose Teixeira
49. IP
ISC license
Copyright (c) Year(s), Company or Person's Name <E-mail address>
Permission to use, copy, modify, and/or distribute this software for any purpose with or without fee is hereby
granted,
provided that the above copyright notice and this permission notice appear in all copies.
THE SOFTWARE IS PROVIDED "AS IS" AND THE AUTHOR DISCLAIMS ALL WARRANTIES WITH REGARD TO
THIS SOFTWARE INCLUDING ALL IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS. IN NO EVENT
SHALL THE AUTHOR BE LIABLE FOR ANY SPECIAL, DIRECT, INDIRECT, OR CONSEQUENTIAL DAMAGES OR
ANY DAMAGES WHATSOEVER RESULTING FROM LOSS OF USE, DATA OR PROFITS, WHETHER IN AN
ACTION OF CONTRACT, NEGLIGENCE OR OTHER TORTIOUS ACTION, ARISING OUT OF OR IN CONNECTION
WITH THE USE OR PERFORMANCE OF THIS SOFTWARE.
Jose Teixeira
50. IP
FLOSS licensing once again
Credit the community Contribute to the community
Jose Teixeira
52. IP
Complicated Open-Source licenses?
Check then:
http://www.microsoft.com/licensing/
http://www.oracle.com/us/corporate/contracts/license-service-agreement/index.html
http://www.sap.com/corporate-en/our-company/agreements/western-europe/index.epx
After hours and thousands or pages you are done. But no worries there
are books, vendors, lawyers and consultants that will understand it for
you.
Jose Teixeira
53. Business Models
11 open-source business models
Subscription Model
Offering Commercial and Open Source Products
Support and Training Model
Dual License Model
Hosted Service
Advertising Model
Commercial Enhancement
Embedding Model
Consulting and Integration Strategy
source: Wasserman 2009
Patronage Model
Jose Teixeira
65. Business Models
To know more
Tony Wasserman works
COSS.fi - Avoimien tietojärjestelmien keskus COSS ry
Economic aspects and business models of Free Software by
Free Technology Academy
Jose Teixeira
67. OSS Business Modeling
1st we took Osterwalder, A., and Y. Pigneur. Business Model Generation: A Handbook for
Visionaries, Game Changers, and Challengers. Wiley, 2010. The popular business “canvas”
Jose Teixeira
68. OSS Business Modeling
We took also Sawy, O. A. E., and F Pereira. Business Modelling in the Dynamic Digital Space: An
Ecosystem Approach. Springer, 2013. A business modelling framework for IT industry.
Jose Teixeira
