Quantitative and Digital Skills of International Journalism and Communications Educators

Quantitative and Digital Skills of International Journalism and Communications Educators 6-10 Junio 2007 2007 Media Ecology Association Convention Mexico City Prof. Tom Johnson, et al. Institute for Analytic Journalism Santa Fe, New Mexico EEUU t o m @ j t j o h n s o n . c o m w w w . a n a l y t i c j o u r n a l i s m . c o m

Credits to Knight and Harvard for financial support ,[object Object]

Co-investigators Map J. T. Johnson Institute for Analytic Journalism, Santa Fe, NM, USA Louise Yarnall Center for Technology in Learning, SRI International, Palo Alto, CA USA Maria Isabel Neuman Centro de Investigación de la Comunicación y la Información University de Zulia Maracaibo, Venezuela Ammar A. Bakkar American University of Sharjah, Sharjah, UAE Elias Machado Universidade Federal da Bahia Salvador, Bahia, Brasil Yehiel (Hilik) Limor School of Communication, Sapir College, D.N. Chof Ashkelon, Israel Flemming Svith Danish International Center for Analytical Reporting Danish School of Journalism, Århus, Denmark Co-investigators

Journalism is… ,[object Object]

Objectives: ,[object Object],[object Object],[object Object],[object Object],[object Object]

Theoretical platform ,[object Object],[object Object],[object Object],[object Object],[object Object]

Species in the Infosphere The Datasphere: that conceptual environment where all information-processing species reside Lawyer Economist Insurance adjuster Driver of garbage truck Journalist Teacher Historian Cop

[object Object],Changing Datasphere: Metabolism Latent Energy In Energy Out ,[object Object]

RRAW-P Process R esearch And all the stuff that’s ever written is pumped out and continues to fill the DATASPHERE with more and more stuff. It just keeps coming, the stuff does. And it gets used, Oh YES! Used, I tell you, by …. R eporting A nalysis W riting Publish-Produce-Package- Journalists!

Path to quality, responsible journalism ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],100% of The STORY

Methodology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Departmental Expectations/Reqs? ,[object Object]

Major Findings: Little use of advanced analytic tools “ Zone of suspicion”

Major Findings: Little use of advanced analytic tools

Major findings: Minimal use of digital communications & course tools ,[object Object],* Avg. of scaled responses by language group

Major findings: “It’s all about story.” ,[object Object],[object Object],[object Object]

Major findings ,[object Object],[object Object]

Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object]

Conclusions ,[object Object],[object Object]

Possible causes; possible consequences ,[object Object],[object Object],[object Object],[object Object]

Demo Formsite and display of results ,[object Object]

URL of where to see survey’s results ,[object Object]

Quantitative and Digital Skills of International Journalism and Communications Educators Prof. Tom Johnson, et al. Institute for Analytic Journalism Santa Fe, New Mexico EEUU t o m @ j t j o h n s o n . c o m w w w . a n a l y t i c j o u r n a l i s m . c o m

Quantitative and Digital Skills of International Journalism and Communications Educators

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Quantitative and Digital Skills of International Journalism and Communications Educators