Mobile gaming economy Asia & Opportunity for Banks/Micro Transaction Processors

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Kabir Ahmad

my presentation on 2nd Indian Ocean / South Asia Mobile Payments & Banking Summit 2013

Tecnología

CEO & Lead Analyst
Gamification Research™
www.gamificationresearch.com
RESEARCH

Directing Analyst, Telecom
CONSULTING
Infrastructure & Applications
Mind Commerce ® TRAINING
www.mindcommerce.com

©

2

• Mobile Gaming Economy Size in Asia
• Emerging Eco-system & Payment Company as
Stakeholder
• Mobile Gaming Monetization Trend
• To do for Payment Companies i.e. Bank,
mPayment Processors

©

3

$ 477.4 mln (5.6%)
15.8% CAGR

$ 8.6 bln (45%)

$ 15.6 bln
SA
SA
APAC
APAC
GLOBAL
Global

©

4

36%
Data
In-Game Virtual
Transmission
Good Transaction

Ad Funded Paid Buying/
Up-gradation
©

5

4% ( $ 19.1 mln)
Micro Transaction Solution Provider
©
• Service Fees
• Commission on Transaction
6

Casual: 92%
Smartphone
56%

Tablet: 22%

SoLoMo 41.8%

© Virtual Goods
55%
7

• 92% Mobile Apps User Play Game
• 93% Gamers are willing to Spend
• 97% Prefer F2P & Virtual Goods
• 51% Pays Real Life Money for
Virtual Currency

©

8

email: kabir@mindcommerce.com
twitter: @kabirahmad2008
linkedIn: http://www.linkedin.com/in/kabirahmad
©

15

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