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CEO & Lead Analyst
         Gamification Research™
         www.gamificationresearch.com
                                        RESEARCH


    Directing Analyst, Telecom
                                        CONSULTING
    Infrastructure & Applications
          Mind Commerce ®                TRAINING
          www.mindcommerce.com



©

                                                    2
• Mobile Gaming Economy Size in Asia
    • Emerging Eco-system & Payment Company as
     Stakeholder
    • Mobile Gaming Monetization Trend
    • To do for Payment Companies        i.e. Bank,
     mPayment Processors

©

                                                  3
$ 477.4 mln (5.6%)
    15.8% CAGR



                           $ 8.6 bln (45%)

                           $ 15.6 bln
                   SA
                   SA
                  APAC
                  APAC
                 GLOBAL
                  Global

©

                                                4
36%
    Data
                   In-Game Virtual
    Transmission
                   Good Transaction




     Ad Funded     Paid Buying/
                   Up-gradation
©

                                      5
4% ( $ 19.1 mln)
    Micro Transaction Solution Provider
©
               • Service Fees
         • Commission on Transaction
                                          6
Casual: 92%
                  Smartphone
                     56%




    Tablet: 22%


                     SoLoMo 41.8%



©                                   Virtual Goods
                                         55%
                                                7
• 92% Mobile Apps User Play Game
    • 93% Gamers are willing to Spend
    • 97% Prefer F2P & Virtual Goods
    • 51% Pays Real Life Money for
     Virtual Currency

©

                                        8
©

    9
©

    10
©

    11
©

    12
©

    13
©

    14
email: kabir@mindcommerce.com
    twitter: @kabirahmad2008
    linkedIn: http://www.linkedin.com/in/kabirahmad
©

                                                 15

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Mobile gaming economy Asia & Opportunity for Banks/Micro Transaction Processors

  • 1.
  • 2. CEO & Lead Analyst Gamification Research™ www.gamificationresearch.com RESEARCH Directing Analyst, Telecom CONSULTING Infrastructure & Applications Mind Commerce ® TRAINING www.mindcommerce.com © 2
  • 3. • Mobile Gaming Economy Size in Asia • Emerging Eco-system & Payment Company as Stakeholder • Mobile Gaming Monetization Trend • To do for Payment Companies i.e. Bank, mPayment Processors © 3
  • 4. $ 477.4 mln (5.6%) 15.8% CAGR $ 8.6 bln (45%) $ 15.6 bln SA SA APAC APAC GLOBAL Global © 4
  • 5. 36% Data In-Game Virtual Transmission Good Transaction Ad Funded Paid Buying/ Up-gradation © 5
  • 6. 4% ( $ 19.1 mln) Micro Transaction Solution Provider © • Service Fees • Commission on Transaction 6
  • 7. Casual: 92% Smartphone 56% Tablet: 22% SoLoMo 41.8% © Virtual Goods 55% 7
  • 8. • 92% Mobile Apps User Play Game • 93% Gamers are willing to Spend • 97% Prefer F2P & Virtual Goods • 51% Pays Real Life Money for Virtual Currency © 8
  • 9. © 9
  • 10. © 10
  • 11. © 11
  • 12. © 12
  • 13. © 13
  • 14. © 14
  • 15. email: kabir@mindcommerce.com twitter: @kabirahmad2008 linkedIn: http://www.linkedin.com/in/kabirahmad © 15