1. ASPERA ON DEMAND
CLOUD INFRASTRUCTURE CHOICES

2. PRESENTER AND AGENDA
PRESENTER AGENDA
Jay Migliaccio
Director
Cloud platforms and Services
jay@asperasoft.com • Aspera Intro
• Aspera on Demand offerings
• Use Cases
• Q&A

3. ASPERA’S MISSION"
Creating next-generation transport technologies
that move the world’s digital assets at maximum speed,
regardless of file size, transfer distance and network conditions.
Aspera Proprietary and Confidential - Do Not Copy or Distribute 3

4. WHO IS ASPERA?
Software company focused on bulk data transfer solutions
125 employees in 4 continents; 1,800 customers globally; privately held
Creators of the fasp™ protocol
• Innovative, patented, highly efficient bulk data transport technology
• Unique and core to Aspera’s high-performance file transfer software suite
Markets Served: Media and Entertainment, Federal Government, Life Sciences, Healthcare, Cloud
Computing, Software and Gaming, Financial Services, eDiscovery, Engineering, Technology, Service
Providers, Architecture and Design, Enterprise IT
Aspera Proprietary and Confidential - Do Not Copy or Distribute 4

5. ASPERA FASP TECHNOLOGY ADVANTAGES
Maximum speed
• Enables large data set transfers over any network at maximum speed, regardless of network conditions or distance
• Transfers large data sets of small files with the same efficiency as large single files
• Very lightweight - does not require specialized or powerful hardware to maintain high speeds
Adaptive rate control
• Provides precise rate control (pre-set and on-the-fly) for guaranteed transfer times
• Uses an adaptive rate control to fully utilize available bandwidth while remaining fair to other traffic
• Supports on-the-fly configurable bandwidth sharing policies. Users may pre-set and change individual transfer rates and
finish times as needed
Complete security
• Includes complete, built-in security using open standard cryptography for user authentication, data encryption and data
integrity verification
Robust, software only solution
• Uses standard, unmodified IP networking and is implemented in software as an application protocol
• Automatically resumes partial transfers and retries failed transfers
Flexible open architecture
• Supports interoperable file and directory transfers between all major operating systems and provides a complete, modern
software API to build upon
Aspera Proprietary and Confidential - Do Not Copy or Distribute 5

6. ASPERA PRODUCT PORTFOLIO
TRANSFER WEB MANAGEMENT & SYNCHRONIZATION
CLIENTS APPLICATIONS AUTOMATION
High-­‐speed
transfers
File
sharing,
collabora9on
Transfer
management,
Scalable,
mul9-­‐direc9onal,
for
web,
desktop
and
mobile
and
exchange
applica9ons monitoring
and
automa9on
mul9-­‐node
synchroniza9on
TRANSFER SERVERS
High-speed file transfer servers for on premise, private, public, and hybrid cloud deployments
FASP™ TRANSPORT
Innovative, patented, highly efficient bulk data transport technology, unique and core to all Aspera products

7. ASPERA SOFTWARE - ON DEMAND
AVAILABLE ON AWS AND WINDOWS AZURE
Transfer Servers
• On demand high-speed fasp transport to, from, and across cloud infrastructure – unlimited scale out with
additional transfer server instances
• Base transfer server, or Web-enabled application platform with support for Connect browser plug-in for
browser-based transfers
• Direct integration with Amazon S3 and Windows Azure BLOB object storage for line speed ingest
Web Applications (AWS Only)
• Aspera Shares –Multi-node file ingest and sharing, provides access to content across any location with
powerful security and access model
• Aspera faspex – Global Person-to-person file delivery, collaboration, and exchange with add-hoc content
ingest and contribution
Optional Clients
• Optional add-ons to extend the content ingest and contribution to mobile devices and email clients
• Available for Apple iOS devices, Google Android, and Microsoft Outlook email client, as well as Cargo
automatic downloader
Licensing and Availability
• Tiered usage (up to 1PB a month) based on GB transferred; No bandwidth caps, no user counts, no
limit on number of “servers” (or “instances”) one can run
• Month-to-month pay as you go, or annual and multi-year terms
• Available now: http://cloud.asperasoft.com

8. USE CASE 1: HIGH SPEED DATA INGEST
WITH DIRECT-TO-CLOUD
Cloud

9. USE CASE 2: INTRA-CLOUD TRANSFERS
ACROSS SAME OR DIFFERENT CLOUD INFRASTRUCTURE
THE SOLUTION
Node
• Data migration from one region to another fasp
or from one provider to another
• Transfer database or application logs from
one region to another for DR or Business
Continuity
fasp
fasp
Node
Node
US West US East

10. USE CASE 3: INGEST AND SHARING
HYBRID ACROSS PUBLIC & PRIVATE CLOUDS
THE SOLUTION
• Shares app transparently communicates
with Aspera server Nodes and displays
content in a single user interface
• User browses authorized content across
multiple shares
• Independent high-speed data transfers to/ Client, NY, NY
from Datacenter, AWS S3, and Windows
Azure BLOB, transparent to user
Shares
fasp
fasp
DMZ
Node
Node
Datacenter, Emeryville, CA

11. USE CASE 4: PERSON-TO-PERSON DELIVERY
WITH DIRECT-TO-S3
THE SOLUTION
• Faspex upload to S3 and notification
to recipient
• Faspex download Direct from S3
faspex
Person-to-
Person
HTTP –
fasp multipart fasp
Connect
Connect
Browser
Browser
Plug-in
Plug-in
Herndon, VA
Los Angeles New York

12. USE CASE 5: SYSTEM INTEGRATION
EMBEDDING FASP HIGH-SPEED TRANSFER INTO WEB APPLICATIONS
HTTP –
fasp multipart
Parallel Transcoding
fasp 14 instances: 3 min
Herndon, VA
THE SOLUTION
• Video Broadcast Capture triggers upload to S3
• Transfer completion triggers parallel transcoding in the
` cloud
• Transcoding completion triggers download and insertion
into Web CMS for streaming to mobile devices

13. SAAS, TRANSFER AND STORAGE SERVICE
Key
point:
SaaS
solu9on
includes
app
and
transfer
costs
Customer
pays
for
object
storage,
Aspera
manages
transfer
Aspera
service
On Demand HTTP –
multipart
fasp 3
Aspera
Transfer
Storage
Service
Service
2
HTTP 1
Client, NY, NY 4
SaaS Web
1. User authenticates via SaaS web application application
2. SaaS application communicates with Aspera via Node API
SaaS
Service
3. Download or Upload from Object storage via Aspera on Demand
4. SaaS application also has access to content in object storage Cloud platform

14. BILLING COMPARISON
Aspera
3rd
Party
Aspera
Web
App
App
App
Shares
/
Faspex
$
per
GB
Bill
from
Transferred
Aspera
Hour
PaaS
PaaS
(Aspera
Transfer
Service)
(Aspera
Transfer
Server)
$
per
GB
Includes
Consolidated
Compute
$
per
CPU
Bill
from
Compute
Service
Compute
Service
Hour
Azure
Bill
from
Storage
Storage
AWS
Storage
Service
Paid
by
Paid
by
Storage
Service
Customer
Customer
Aspera
Aspera
on
Azure
on
AWS
Aspera Proprietary and Confidential - Do Not Copy or Distribute 14

15. HIGH AVAILABILITY CONFIGURATION WITH SCALE OUT
THE SOLUTION
• Deployment
• Aspera Clients access Aspera On Demand
Aspera
POD
Manager
Transfer Servers running on Windows Azure
• High Availability
• Transfer Servers access shared Azure BLOB
Storage Active / Active HA
• Aspera POD Manager
• Dynamically provisions servers
• Automatically manages server instances (boot,
restart, etc.)
Aspera
Transfer
Servers
• Dynamically scales out capacity with additional
server instances
Azure
Region
A
Aspera Proprietary and Confidential - Do Not Copy or Distribute 15

16. HIGH AVAILABILITY CONFIGURATION WITH SCALE OUT
THE SOLUTION
• Deployment
• Aspera Clients access faspex Web Application
Aspera
POD
Manager
running on demand in AWS
• Transfer Servers and faspex Web applications
can run on shared or separate EC2 instances
from the shared AMI
faspex
Web
App
• High Availability
faspex
Web
App
faspex
Web
App
• Transfer Servers access shared AWS S3 object
storage for Active / Active HA
• Additional passive failover instance available in
Aspera
separate AWS Region
Transfer
Server
AMI
Availability
Zone
1
• Aspera POD Manager
Transfer
Server
Transfer
Server
• Dynamically provisions servers
Availability
Zone
1
Availability
Zone
2
• Automatically manages server instances (boot,
restart, etc.)
• Dynamically scales out capacity with additional
server instances
Sync
AWS
Region
A
AWS
Region
B
Aspera Proprietary and Confidential - Do Not Copy or Distribute 16

17. CASE STUDIES: INGEST AND DELIVERY
The Ultimate Fighting Championship (UFC) is the largest Mixed Martial Arts MTV Brasil delivers global music and entertainment to its audience via broadcast
promotion company in the world, hosting most of the top-ranked fighters in the TV and the Internet, using Amazon Web Services as a consolidated, high-
sport and producing events worldwide. performance, scalable content repository.
Solution: Using Aspera On Demand Direct-to-S3, Adept Mobile has built a cloud- Solution: Aspera On Demand enables end-to-end high-speed transfers from
based video platform for UFC that transforms broadcast content into web and content providers around the globe into Amazon S3 storage with Aspera’s Direct-
mobile formats and inserts it into UFC’s website CMS. to-S3 technology.
Benefit: The cloud-based solution enables UFC to leverage unlimited computing Benefit: With Aspera On Demand, MTV Brasil can leverage cloud computing and
capacity to transcode footage into a variety of formats and deliver its content in storage to achieve extreme scalability, eliminate costly IT infrastructure and
any format to millions of fans around the world. delivery relevant, up-to-date content to its viewers.
With over 23 million streaming members globally, Netflix delivers streaming movies and TV shows to over 700 different
devices – PCs, internet-connected TVs, gaming consoles, tablets and smart phones.
Solution: With over 100 terabytes of new content a month from over 200 global partners, Netflix uses Aspera On
Demand Direct-to-S3 technology to move, process and store content in Amazon Web Services S3 storage.
Benefit: High-speed fasp transfers direct to S3 storage allow Netflix to leverage the extreme scalability of AWS,
eliminating the need to build its own data centers and enabling on demand compute capacity control.

18. Q&A
Questions?
More info is available at
http://cloud.asperasoft.com (product info)
http://support.asperasoft.com (knowledgebase articles)
For specific questions
sales@aseprasoft.com (commercial questions)
On-demand@asperasoft.com (specific product questions).
Thank you for your time and attention.
Jay Migliaccio

19. THANK YOU
For more information on any Aspera product, please contact
sales@asperasoft.com