2. There are not many big guys!
• Most chinese B2C websites are focusing on other
fields, like electronics, books, shoes…
• Chinese are buying clothes on internet too, but
mostly on taobao.com.
• The quality of taobao stores’ cloth is difficult to
control.
3.
4. Who is working on this filed?
• VANCL.com
• They are a big hit a couple years ago. They are only
selling products of their own brand which mostly
belongs to the low end market.
• Many well known clothing brands have their
unknown websites. They are using taobao’s platform
mostly.
5.
6. That’s not enough!
• Vancl already built up a new website called
V+(www.vjia.com) which is a B2C webiste focusing on
selling clothing including many different quality
brands.
• It’s still a growing field before there are big guys to
occupy and monopolize it.
7. Other findings
• P.S. There are similar chances on B2C for grocery.
Now the logistics power in China’s big city can totally
handle the delivery issue on time.
• P.S. The most creative ads on B2C website belong to
the adults product store.
