3. AGENDA
¢ What is SM?
¢ Different definitions.
¢ Why should i care?
¢ 5 Reasons.
¢ Different form of SM.
— Communication.
— Collaboration.
— Multimedia.
— Reviews And Opinions.
— Entertainment
5. ¢ “Social media is like teen sex, everyone
wants to do it. No one actually knows how.”
¢ – Avinash Kaushik Evangelist of Google
6. ¢ “Social media is the crack cocaine of the
Internet. We want it, we need it, and we go into
withdrawal when we don't get enough of it.”
¢ David Armano, SVP, Edelman Digital, http://darmano.typepad.com
7. ¢ Social
media are media for social
interaction, using highly accessible and
scalable communication techniques.
-Wikipedia
8. WHY SHOULD I CARE?
¢ REASON #1
¢ Because 60%+ of of the Mexican use Social
Technology.
9. WHY SHOULD I CARE?
¢ REASON #2
¢ Because 2/3 of the Global internet population
visit social networks.
¢ Nielsen, Global Faces & Networked Places, 2009
10. WHY SHOULD I CARE?
¢ REASON #3
¢ Because visiting social sites is now the 4th most
popular online activity (ahead of personal email).
¢ Nielsen, Global Faces & Networked Places, 2009
11. WHY SHOULD I CARE?
¢ REASON #4
¢ B e c a u s e s o c i a l m e d i a i s d e m o c r a t i z i n g
communications.
¢ “Technology is shifting the power away from the editors, the publishers,
the establishment, the media elite. Now it’s the people who are in control.”
¢ Rupert Murdoch, Global Media Entrepreneur
12. WHY SHOULD I CARE?
¢ And
finally because, social media is a force to be
reckoned with.
18. CHECK IN!
Check-in is the process of announcing your arrival at a hotel,
airport,sea port or social network service.
Many social networking
services, such as
Foursquare,
Google Latitude,
Facebook, Gowalla, and
Brightkite allow users
to "check in" to a
physical place and
share their location
with their friends.
19. EXAMPLES :: EVENTS
Eventful, The Hotlist, Meetup.com, Upcoming
¢ Is an online social networking portal that facilitates offline group meetings in
various localities around the world. This allows members to find and join groups
unified by a common interest, such as politics, books, games, movies, health, pets,
careers or hobbies