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6 Tips To Engage With International Customers
1. 6 Tips to Engage With
International Clients
MarsTranslation.com
2. With the Holiday season upon us, most companies are frantic
with client order, more client order and too many client orders.
This is the perfect time for companies to make a good
impression and make a remarkable reputation with their clients.
Although, many of the companies have their special promotions,
discounts and deals to serve their clients, many companies have
other ideas. They are innovative and very fun. Plus, they make
the client appreciate them more.
3. As this festive season is celebrated in more than 15
countries, you can choose this time of the year to
communicate with your clients, engage them with your
company products and services and basically make
them customers for life.
4. Here are some uber helpful tips to help you accumulate more
clients this Holiday Season.
5. First Up – The Beginning
You need to start at the beginning. You need to know where
your target audience hangs out. According to a research by
Edison Research on February 2015, 71% of the social media
users prefer Facebook, while 59% of the users prefer Instagram
and only 32% use Twitter. So choose the platform where most of
your clients are.
6. Speak Their Language
There is a general rise in excitement when someone from
another country speaks your language. You have an instant
smile and that makes you appreciate the other person more
because he put a lot of effort into learning your language. This
equation fits perfectly in this situation as well. Try to learn where
most of your international customers are from. Remember,
English is not the only language of the world.
7. Be Cool!
When promoting a product or communicating with clients on
social media networks, you do not have to be using a
promotional language. This is a “social” media, meaning that you
don’t need to be formal at all. Use slang, trend words and
colloquialisms is good for you. It makes you connect with the
clients on a more personal level. However, be sure to use the
correct terms in the native language.
8. Know What’s New, Know What’s
Happening
Stay updated to the culture and current local trends of your international
market. Or better yet, hire someone who is an expert in all languages you
cater (like a translation company), they will know all the basics of a
language and cater to all your clients perfectly, in their own language
and style and make it seamless.
9. There Is A Right Time
Just as there are peak times in your market,
there are peak times in social media as well. The
peak time will depend upon the country or a region.
You will have to research a little to get to know about
the peak times in your specific regions. However, it is
better for you if you DON’T post on the peak times
because that way your post is bound to attract less
attention. Post an hours or two before the peak time, so
that when your clients come online, they will see your posts
first thing.
10. Create A Giveaway!
What is the best way to engage your clients? Gifts!
Whose does not like gifts? We all do, we like to get free stuff.
Make a competition and try to engage the clients with
something fun and funky. If you can make the competition
about Holiday season, you will be able to get more people on
your page and familiarize them with your company. This is going
to be great for your company.
11. However, keep in mind that this is about making your
clients feel connected with you. Knowing their
language may not be the key to a great Holiday Season
campaign, but it is a start and an essential point that
allows you to understand them and talk to them on a
personal level. So give it a try, you will not be
disappointed.