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Target Audience
By Nicole Keating
Age and Gender
The target audience of my Rap/RnB magazine is roughly 16-25 years old. The
reason for this is because most teenagers and young adults will listen to music
channels, youtube, top charts, older people will stick to the music they know
and like and wont look for anything new. However there is not a specified
gender that my magazine is going to be targeted at. I would 50% for both, some
parts of the magazine could be more for one gender compared to other parts
but other than that no specific gender. The reason for this is because Rap/Rnb
can be men rapping about women, money, cars, guns and most of them videos
include half naked women. Clearly, this would be appealing to males a lot more
than females. However, some of the males could have sex appeal for
women, also, the women artists also appeal to both genders in the target
audience.
Interests and Hobbies
The target audience for my magazine will be interested in
most common things that Rap/RnB artists could be
interested in, for example, cars, money. Most of the target
audience will be interested in keeping up with the latest
trends and fashions. The young audience of my magazine
will also be interested in going out, drinking, enjoying
themselves.
Social Class
• The social class of my target audience will be in the category
A,B,C1. This category is targeted at by most music magazines.
The people in this category will be interested in a lot of things,
for example, news, music, tv, film industry, fashion and will be
buying magazines/newspaper to keep up with the news/gossip.
The reason why I have chosen this social class is because my
magazine will be professional and appealing, also it will be
released weekly at a medium price therefore, will need a target
audience who spare change in their pockets throughout the
weeks and will be able to afford the magazine.

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Target audience

  • 2. Age and Gender The target audience of my Rap/RnB magazine is roughly 16-25 years old. The reason for this is because most teenagers and young adults will listen to music channels, youtube, top charts, older people will stick to the music they know and like and wont look for anything new. However there is not a specified gender that my magazine is going to be targeted at. I would 50% for both, some parts of the magazine could be more for one gender compared to other parts but other than that no specific gender. The reason for this is because Rap/Rnb can be men rapping about women, money, cars, guns and most of them videos include half naked women. Clearly, this would be appealing to males a lot more than females. However, some of the males could have sex appeal for women, also, the women artists also appeal to both genders in the target audience.
  • 3. Interests and Hobbies The target audience for my magazine will be interested in most common things that Rap/RnB artists could be interested in, for example, cars, money. Most of the target audience will be interested in keeping up with the latest trends and fashions. The young audience of my magazine will also be interested in going out, drinking, enjoying themselves.
  • 4. Social Class • The social class of my target audience will be in the category A,B,C1. This category is targeted at by most music magazines. The people in this category will be interested in a lot of things, for example, news, music, tv, film industry, fashion and will be buying magazines/newspaper to keep up with the news/gossip. The reason why I have chosen this social class is because my magazine will be professional and appealing, also it will be released weekly at a medium price therefore, will need a target audience who spare change in their pockets throughout the weeks and will be able to afford the magazine.