Analysis of two advertisements kbc and mcaloo tikki

1. Classification of Advertisement
Submitted to: Submitted by:
Prof. Ramashastry Kumar Gaurav
Kunal Vyas
Submitted on: Nitin Dhariwal
18th Feb,2013 Radhey Shyam Jangid
Navin Jha
Harsh Kurna

2. Advertisement
 AV clip.

4. Kaun Banega Crorepati
 This advertisement can be classified as a tvc by
media type of advertisement.
 The advertisement can be categorized as emotional
advertisement based on message strategy.
 It can also be viewed as an idea on the basis of
product type.

5.  By geography, its domestic advertisement.
 It can also be classified as a influential
advertisement.
 The message “Mubarak Ho Ladki Hui Hai” gives a
unique message for social cause.
 This advertisement also focuses on women
empowerment.

6. Advertisement
 AV clip.

8. McAloo Tikki
 This advertisement can be classified as a tvc by
media type of advertisement.
 The advertisement can be categorized as rational
as well as emotional advertisement based on
message strategy.
 It can also be viewed as a product on the basis of
product type.

9. McAloo Tikki
 By geography, its domestic advertisement.
 This advertisement focuses on youth and children.
 This advertisement can also be classified as
informative advertisement.
 This advertisement is classified into B2C on the basis
of business.

10. Any Questions????
Thank You!!!!!!