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Jeff Smith
Building Structure and New Business


                                  Jeff-Smith@comcast.net
Business Development
Accomplishments



✤   The Following Slides Serve to Illustrate Examples of Successful
    Business Development Projects that I Have Either Led or Where I
    Had a Significant Amount of Contribution.
Project - Increase Trade Awareness
for JMH International



              Concern:                             Solution:

✤   Increase Trade Awareness for     ✤   Implemented Public Relations
    JMH International using a cost       Communications Plan leading
    effective solution to gain new       to numerous mentions in
    clients and raise awareness of       industry publications and an in-
    new products entering the            depth interview with
    marketplace.                         FLEXNEWS, a leading global
                                         online publication.
Project - Identify New Market Segments to Accelerate
Growth for Penford Food Ingredients




              Concern:                            Solution:

✤   New Market Segments for         ✤   Identified and Developed
    value added starches were not       Consumer Products for
    readily identifiable.                companies within the pet
                                        industry market segment
                                        utilizing previously integrated
                                        core ingredients, combined
                                        with new polymer technology.
Investor’s Business Daily
Thursday, September 13, 2007
http://www.penfordfoods.com/aboutus/news/PENX-PetFoodMarket-091307.pdf




                                               “The move into pet products also expands
                                            the unit’s pipeline of new product introductions,
                                              which is the core of the ingredient business.”




“After making its mark with products that enhance food
for human consumption, the unit is using its knowhow
to develop and manufacture the starch component used
in the recipe for pet chews and treats.”
Project - Accelerate Growth for Penford Food
Ingredients Within the Pet Market Segment




               Concern:                            Solution:

✤   Develop Value Proposition to     ✤   Developed In Vitro testing
    increase market share within         model to validate product
    the pet treat segment with 2nd       safety.
    generation products that meet
    consumer demands.                ✤   Used Advanced Polymer
                                         Technology to ensure delivery
                                         of functional ingredients within
                                         pet treats and create next
                                         generation of products.
Penford Food Ingredients
Press Release -Pet Products -                            April 20, 2009
http://www.penfordfoods.com/aboutus/news/PFI-Lonza-042009.pdf




               Penford has developed a unique production process that
               ensures certain ingredients that can be sensitive to heat
               will survive the rigorous conditions of injection molding
               which ensures the proper dosage is in the finished
               products.
Project - Develop Technology Utilizing Starches as a
Replacement for Gluten to Meet the Growing Demand for
Better Tasting Gluten Free Products.




            Concern:                        Solution:

✤   Determine How to Replace   ✤   Created Starch Based
    Gluten with starch and         Formulas to replace gluten and
    maintain product quality       maintain desired sensory
    attributes.                    properties in finished
                                   applications.

                               ✤   Identified Customer Segments
                                   and implemented business plan
                                   leading to new category growth.
Penford Food Ingredients
Press Release - Gluten Free -                                      April 21, 2010
http://www.penfordfoods.com/aboutus/news/PFI-GFLaunch-042110.pdf




                                     Since the announcement, virtually every key media outlet
                                     serving the baking, ingredients, food technology and food
                                     processing industries has given significant attention to the
                                     launch.
Project - Identify Products and Companies for
Joint Alliances for Penford Food Ingredients



              Concern:                           Solution:

✤   Grow Revenues by adding         ✤   Marketing Agreement
    complimentary products and or       implemented with a leading
    technology to the product           global producer of hydrocolloids
    portfolio.                          to market a specialty line of
                                        Carrageenan to the meat, poultry
                                        and seafood industry.
Penford Press Release - Joint Alliance
        May 13, 2008
        http://www.penfordfoods.com/aboutus/news/PENX-Kelco-PRRelease-051308.pdf




Jeff Smith




                                       “The addition of GENU PLUS to Penford’s line of starches
                                  will broaden Penford’s offering of natural and specialty ingredients
                                                       for protein applications.”
Results That Drive Business
Press Release Source: Penford Corporation On Thursday January 6, 2011, 6:00 am EST


   Penford Reports First Quarter Fiscal 2011 Financial Results
   Revenue increased 7% over prior year. Food and Industrial segments
   post record 1st quarter.


                       Food Ingredients Results

Food Ingredients first quarter sales expanded 9% from the prior year on
volume gains and product mix improvements. Sales of non-coating
applications, which contributed over 50% of first quarter revenues,
expanded by 20% from last year.

New business in dairy, pet and gluten-free bakery products contributed
the majority of revenue growth.
Interested in Accelerating Your Businesses Growth?
     Contact Jeff Smith


       Professional Dimensions                            Personal Strengths

             Strategic Thinker                VisionaryBroad Perspective  Strong Financial Acumen


                Leadership                          Influential  Motivator  Mentor  Partner


              Problem Solver                           Quantitative  Decisive  Informed


                                               Computer Savvy  Marketer  Business Development
                  Creative



Jeff-Smith@Comcast.net                                            Cell: 303-526-8113

http://www.linkedin.com/in/jeffsmithprofile

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Jeff Smith New Business Development

  • 1. Jeff Smith Building Structure and New Business Jeff-Smith@comcast.net
  • 2. Business Development Accomplishments ✤ The Following Slides Serve to Illustrate Examples of Successful Business Development Projects that I Have Either Led or Where I Had a Significant Amount of Contribution.
  • 3. Project - Increase Trade Awareness for JMH International Concern: Solution: ✤ Increase Trade Awareness for ✤ Implemented Public Relations JMH International using a cost Communications Plan leading effective solution to gain new to numerous mentions in clients and raise awareness of industry publications and an in- new products entering the depth interview with marketplace. FLEXNEWS, a leading global online publication.
  • 4.
  • 5. Project - Identify New Market Segments to Accelerate Growth for Penford Food Ingredients Concern: Solution: ✤ New Market Segments for ✤ Identified and Developed value added starches were not Consumer Products for readily identifiable. companies within the pet industry market segment utilizing previously integrated core ingredients, combined with new polymer technology.
  • 6. Investor’s Business Daily Thursday, September 13, 2007 http://www.penfordfoods.com/aboutus/news/PENX-PetFoodMarket-091307.pdf “The move into pet products also expands the unit’s pipeline of new product introductions, which is the core of the ingredient business.” “After making its mark with products that enhance food for human consumption, the unit is using its knowhow to develop and manufacture the starch component used in the recipe for pet chews and treats.”
  • 7. Project - Accelerate Growth for Penford Food Ingredients Within the Pet Market Segment Concern: Solution: ✤ Develop Value Proposition to ✤ Developed In Vitro testing increase market share within model to validate product the pet treat segment with 2nd safety. generation products that meet consumer demands. ✤ Used Advanced Polymer Technology to ensure delivery of functional ingredients within pet treats and create next generation of products.
  • 8. Penford Food Ingredients Press Release -Pet Products - April 20, 2009 http://www.penfordfoods.com/aboutus/news/PFI-Lonza-042009.pdf Penford has developed a unique production process that ensures certain ingredients that can be sensitive to heat will survive the rigorous conditions of injection molding which ensures the proper dosage is in the finished products.
  • 9. Project - Develop Technology Utilizing Starches as a Replacement for Gluten to Meet the Growing Demand for Better Tasting Gluten Free Products. Concern: Solution: ✤ Determine How to Replace ✤ Created Starch Based Gluten with starch and Formulas to replace gluten and maintain product quality maintain desired sensory attributes. properties in finished applications. ✤ Identified Customer Segments and implemented business plan leading to new category growth.
  • 10. Penford Food Ingredients Press Release - Gluten Free - April 21, 2010 http://www.penfordfoods.com/aboutus/news/PFI-GFLaunch-042110.pdf Since the announcement, virtually every key media outlet serving the baking, ingredients, food technology and food processing industries has given significant attention to the launch.
  • 11. Project - Identify Products and Companies for Joint Alliances for Penford Food Ingredients Concern: Solution: ✤ Grow Revenues by adding ✤ Marketing Agreement complimentary products and or implemented with a leading technology to the product global producer of hydrocolloids portfolio. to market a specialty line of Carrageenan to the meat, poultry and seafood industry.
  • 12. Penford Press Release - Joint Alliance May 13, 2008 http://www.penfordfoods.com/aboutus/news/PENX-Kelco-PRRelease-051308.pdf Jeff Smith “The addition of GENU PLUS to Penford’s line of starches will broaden Penford’s offering of natural and specialty ingredients for protein applications.”
  • 13. Results That Drive Business Press Release Source: Penford Corporation On Thursday January 6, 2011, 6:00 am EST Penford Reports First Quarter Fiscal 2011 Financial Results Revenue increased 7% over prior year. Food and Industrial segments post record 1st quarter. Food Ingredients Results Food Ingredients first quarter sales expanded 9% from the prior year on volume gains and product mix improvements. Sales of non-coating applications, which contributed over 50% of first quarter revenues, expanded by 20% from last year. New business in dairy, pet and gluten-free bakery products contributed the majority of revenue growth.
  • 14. Interested in Accelerating Your Businesses Growth? Contact Jeff Smith Professional Dimensions Personal Strengths Strategic Thinker VisionaryBroad Perspective  Strong Financial Acumen Leadership Influential  Motivator  Mentor  Partner Problem Solver Quantitative  Decisive  Informed Computer Savvy  Marketer  Business Development Creative Jeff-Smith@Comcast.net Cell: 303-526-8113 http://www.linkedin.com/in/jeffsmithprofile