Presentation about business

1. AEB for SLHRM - Week 9: 5 Steps to a Successful Essay Assignment
ACADEMIC ENGLISH FOR BUSINESS (AEB)
Jishan Uddin (k.uddin@herts.ac.uk)
CASE Canvas Site: https://herts.instructure.com/courses/104807

2. SESSION OUTLINE
5 Steps to a Successful
Essay Assignment

3. Assignment Instructions

4. Students, read these instructions carefully before
starting this assessment online:
•Questions will only be published on Wednesday, 17th April
2024, 9 am (BST)
•You have 48hours for completion of the assessment online
•Submission deadline: Friday 19th April 2024, 9am (BST)
•Late submission penalties will be applied if submitted after
the deadline
•If you are too ill to sit, or have another genuine emergency,
you MUST apply for Extenuating Circumstances immediately
(Note: evidence is required, i.e. NHS Doctor’s note).

5. •Choose TWO QUESTIONS from two different main topics
shown i.e. Strategy, Strategic Leadership, International HRM,
Pay and Rewards, EDI
•There will be two questions available for each main topic.
However, you are NOT allowed to choose two questions from
the same main topic
•Clearly show the questions you have attempted by typing
them above your essays
•Each essay should have 1000 words for each essay. Only
two essays need to be written and will be marked. Any extras
will be ignored
•Type your essays into a Word Doc and upload in the usual
way.

6. •Turnitin is activated and will be used to check your work
•Cheating of any kind (Plagiarism, using AI generated
essays, collusion with other students, using fake references
etc) will be investigated as a potential Academic Offence,
and could result in failing the assessment and module.
•Tech support will be available via case-
technology@herts.ac.uk if you have any file upload
submission issues.

7. Step 1
Understand the Essay Questions

8. EXAM ESSAY QUESTION ANALYSIS – S.A.R.I.
Subject
Aspect
Restrictions
Instructions
What’s the general
topic?
What’s the specific part
of the topic?
How is the question
scope limited?
What do I have to
do?

9. EXAM ESSAY QUESTION ANALYSIS
Analyse the two ratios
presented for each company,
concluding which of the two
companies has a better liquidity
position.
Subject
Aspect
Restrictions
Instructions
Try to use the SARI system
here:

10. EXAM ESSAY QUESTION ANALYSIS
Analyse the two ratios
presented for each company,
concluding which of the two
companies has a better liquidity
position.
Subject
Aspect
Restrictions
Instructions
Try to use the SARI system
here:Look
closely
Come to a final
judgement
This is about liquidity
(Unit 3)
Which is in a
better
position?
Based on ratios
Focus ONLY
on these two
companies
and their data
here

11. Step 2
Remember how to structure the essay

12. How should I structure my essay?
1. Brief Introduction
i. Introduce topic and state main point(s) of contention
ii. State thesis
2. Main Body paragraph
i. A topic sentence presenting Main Argument 1 in support of the thesis
ii. Evidence 1 supporting Main Argument 1
iii. Evidence 2 supporting Main Argument 1 (+ more evidence if necessary)
iv. Re-state Main Argument 1 if necessary
3. Main body paragraph
i. A topic sentence presenting Main Argument 2 in support of the thesis
ii. Evidence 1 supporting Main Argument 2
iii. Evidence 2 supporting Main Argument 2 (+ more evidence if necessary)
iv. Re-state Main Argument 2 if necessary
4. Main body paragraph
i. A topic sentence presenting Main Argument 3 in support of the thesis
ii. Evidence 1 supporting Main Argument 3
iii. Evidence 2 supporting Main Argument 3 (+ more evidence if necessary)
iv. Re-state Main Argument 2 if necessary
5. Brief Conclusion
i. Re-state Main Arguments
ii. Re-state Thesis

13. Suggestions above
1. Brief Introduction
i. Introduce topic and state main point(s) of contention
ii. State thesis
2. Main Body paragraph
i. A topic sentence presenting Main Argument 1 in support of the thesis
ii. Evidence 1 supporting Main Argument 1
iii. Evidence 2 supporting Main Argument 1 (+ more evidence if necessary)
iv. Re-state Main Argument 1 if necessary
3. Main body paragraph
i. A topic sentence presenting Main Argument 2 in support of the thesis
ii. Evidence 1 supporting Main Argument 2
iii. Evidence 2 supporting Main Argument 2 (+ more evidence if necessary)
iv. Re-state Main Argument 2 if necessary
4. Main body paragraph
i. A topic sentence presenting Main Argument 3 in support of the thesis
ii. Evidence 1 supporting Main Argument 3
iii. Evidence 2 supporting Main Argument 3 (+ more evidence if necessary)
iv. Re-state Main Argument 2 if necessary
5. Brief Conclusion
i. Re-state Main Arguments
ii. Re-state Thesis
SLHRM Theories
Adhunik Company
Challenges
Adhunik
Recommendations
10-15 sources?

14. Step 3
Remember the characteristics of a good essay

15. FOXY – FOCSI
(ADAPTED FROM UNIVERSITY OF PORTSMOUTH – WWW.PORT.AC.UK/ASK)
STRONG ACADEMIC WRITING STYLE

16. THE ACADEMIC WORDLIST
CREATED IN 2000 BY AVERIL COXHEAD, VICTORIA UNIVERSITY OF WELLINGTON, NEW ZEALAND
• Contains 570 word families (e.g. analyse analysis, analyst,
analysts, analytical, analytically)​
• Words occur frequently across a range of academic disciplines
• Divided into 10 sub-lists by order of frequency​
• See https://www.victoria.ac.nz/lals/resources/academicwordlist

17. THE ACADEMIC WORDLIST
CREATED IN 2000 BY AVERIL COXHEAD, VICTORIA UNIVERSITY OF WELLINGTON, NEW ZEALAND
https://www.victoria.ac.nz/lals/resources/academicwordlist
How could
you use
this?

18. ACADEMIC PHRASEBANK
CREATED BY JOHN MORLEY, HONORARY SENIOR LECTURER, THE UNIVERSITY CENTRE FOR
ACADEMIC ENGLISH, THE UNIVERSITY OF MANCHESTER
By section
PDF
version
By function
Academic Phrasebank | The University of Manchester

19. Step 4
Remember to fully evidence your claims and
demonstrate criticality

20. TYPES OF GOOD ACADEMIC EVIDENCE
Different types of evidence:
Evidence
Statisti
cs Researc
h
finding
s
Case
Studies
Exampl
es
Direct
quotations
Tables /
Figures

21. https://students.flinders.edu.au/content/dam/student/slss/academ
ic-writing/linking-theory-and-practice.pdf

22. https://students.flinders.edu.au/content/dam/student/slss/academ
ic-writing/linking-theory-and-practice.pdf

23. CRITICALITY CHECKLIST
Does your evidence logically support the claim?
Do you need to add statistics or examples to make the evidence more
concrete and specific?
Can you find more evidence to add and strengthen your argument?
Which of your arguments need more evidence? What kind of evidence
would be helpful?

24. Step 5
Remember how to best use sources

25. Suggestions above
1. Brief Introduction
i. Introduce topic and state main point(s) of contention
ii. State thesis
2. Main Body paragraph
i. A topic sentence presenting Main Argument 1 in support of the thesis
ii. Evidence 1 supporting Main Argument 1
iii. Evidence 2 supporting Main Argument 1 (+ more evidence if necessary)
iv. Re-state Main Argument 1 if necessary
3. Main body paragraph
i. A topic sentence presenting Main Argument 2 in support of the thesis
ii. Evidence 1 supporting Main Argument 2
iii. Evidence 2 supporting Main Argument 2 (+ more evidence if necessary)
iv. Re-state Main Argument 2 if necessary
4. Main body paragraph
i. A topic sentence presenting Main Argument 3 in support of the thesis
ii. Evidence 1 supporting Main Argument 3
iii. Evidence 2 supporting Main Argument 3 (+ more evidence if necessary)
iv. Re-state Main Argument 2 if necessary
5. Brief Conclusion
i. Re-state Main Arguments
ii. Re-state Thesis
SLHRM Theories
Adhunik Company
Challenges
Adhunik
Recommendations
10-15 sources?

26. Example Paraphrase
Here is an example of a paraphrased version of the original text.
What features of paraphrasing can you identify?
Original
Using Facebook can reduce
young adults' sense of well-being
and satisfaction with life, a study
has found. Checking Facebook
made people feel worse about
both issues, and the more they
browsed, the worse they felt, the
University of Michigan research
said.
Source: BBC (2013) Facebook use makes people feel worse about themselves
[online] available at http://www.bbc.co.uk/news/technology-23709009, accessed
15/08/13
Paraphrase
Research conducted at the
University of Michigan has
revealed that teenagers who use
Facebook are more likely to
experience feelings of
unhappiness and dissatisfaction
in their lives, which increased
with the amount of time they
spent online (BBC, 2013).

27. Research conducted at the University of Michigan
has revealed that teenagers who use Facebook
are more likely to experience feelings of
unhappiness and dissatisfaction in their lives,
which increased with the amount of time they spent
online (BBC, 2013)
“young
adults’”
Change of
word class
Change of
order
Don’t forget a
reference!
“reduce well-
being”
“reduce
satisfaction”
Change of
structure
“browsed”

28. Summarising
• Used to refer to the key points in a longer article or report
• Involves reducing the content of the original source quite
significantly (c40%)
• Involves some paraphrasing of the original language of the
source, but retaining the same meaning
• Must include an in-text reference to the original source

29. Stages of Summarising
1. Read the original text carefully and check any new or
difficult vocabulary
2. Mark the key points by underlining or highlighting
3. Make notes of the key points, paraphrasing where possible
4. Write the summary from your notes, reorganising the
structure if needed
5. Check the summary to ensure it is accurate and nothing
important has been changed or lost

30. Synthesis of sources – a worked
example
http://learninghub.une.edu.au/tlc/aso/aso-
online/academic-writing/synthesising-
evidence.php

31. Explain the process:
http://learninghub.une.edu.au/tlc/aso/aso-
online/academic-writing/synthesising-
evidence.php

32. Synthesis of sources – model English is and
will always be
the main world
language –
discuss

33. Thanks for attending!!
Find us at CASE L064 – see https://www.youtube.com/watch?v=u0-_9ERu6Wo
Jishan Uddin (k.uddin@herts.ac.uk)
CASE Canvas Site: https://herts.instructure.com/courses/104807