SlideShare una empresa de Scribd logo
1 de 30
 
Social Media Today ’ s Hands-On Training Series presents: Creating Great Content: A Primer Brought to you by
How to Participate ,[object Object],[object Object]
About the Moderator #SMTlive Robin Carey  is the co-founder and CEO of Social Media Today, LLC, a blogging network that assembles the world’s best thinkers on business and public policy. Carey launched Social Media Today in 2007 with the goal of connecting leading experts across a variety of business conversations. In 2011, these communities have attracted over 100,000 registered members and over half a million monthly visits. Social Media Today’s advertising roster includes Fortune 500 companies like DuPont, Siemens and Microsoft.  Ms. Carey graduated with distinction from the University of Virginia, where she was an Echols Scholar. Find her on twitter @robincarey
About the Panel #SMTlive John A. Byrne  is chairman and editor-in-chief of C-Change Media Inc., a digital media startup that is launching a network of websites for the global business community. C-Change currently has two highly successful sites, PoetsandQuants.com and Poets&QuantsforExecs.com and is about to launch two more business sites before year end.  Dirk Shaw  is senior vice president and lead of Ogilvy PR’s 360° West Coast Digital Influence Practice. With over 15 years of experience in digital marketing, he oversees strategic planning and creative deployment of digital media that drive the marketing and brand-building agenda for a wide range of client including consumer, high tech and media. Connect with him on twitter @dirkmshaw Michael Durwin  is currently hard at work on the Social Media Constitution and is the Director of User Experience & Marketing at Boston Technologies. He has won a handful of awards from PR to mobile, Mark to Emmy and is a member of the Boston Social Media Club. Find him by Googling "mdurwin”
7 Steps to Creating Content
Leverage Your Resources
Assign Tasks Around Existing Interests
Identify Outposts
Identify Ambassadors
Supply Your Outposts
Make Your Stuff Sharable
Monitor And Respond
Thanks for Joining Us ,[object Object],[object Object]
Join us November 22 st  for… ,[object Object],[object Object],[object Object],[object Object]

Más contenido relacionado

La actualidad más candente

Northwestern technologies
Northwestern technologiesNorthwestern technologies
Northwestern technologiesKeith Figgs
 
Resume/CV of Sebastian W. James, Chicago, IL 081518
Resume/CV of Sebastian W. James, Chicago, IL 081518Resume/CV of Sebastian W. James, Chicago, IL 081518
Resume/CV of Sebastian W. James, Chicago, IL 081518Sebastian James
 
Beth bailey northwestern technology
Beth bailey northwestern technologyBeth bailey northwestern technology
Beth bailey northwestern technologyBethAnnBailey
 
What the Tweet Event Agenda & Speaker Intro Slides
What the Tweet Event Agenda & Speaker Intro SlidesWhat the Tweet Event Agenda & Speaker Intro Slides
What the Tweet Event Agenda & Speaker Intro SlidesSocial Media Rockstar
 
SoMazi - Finance industry educational package - Part 3
SoMazi - Finance industry educational package - Part 3 SoMazi - Finance industry educational package - Part 3
SoMazi - Finance industry educational package - Part 3 SoMazi
 
Developing A Comprehensive Online Communications Strategy
Developing A Comprehensive Online Communications StrategyDeveloping A Comprehensive Online Communications Strategy
Developing A Comprehensive Online Communications Strategymichael_may
 
Baby Boomers: The shape of digital success
Baby Boomers: The shape of digital successBaby Boomers: The shape of digital success
Baby Boomers: The shape of digital successSiegel+Gale
 
Slideshare Linked In Preview
Slideshare Linked In PreviewSlideshare Linked In Preview
Slideshare Linked In PreviewLinda Frakes
 
Sync Bios to Meet the Team
Sync Bios to Meet the TeamSync Bios to Meet the Team
Sync Bios to Meet the TeamMark Pomeroy
 
Professional Recap - Sue Tran
Professional Recap - Sue TranProfessional Recap - Sue Tran
Professional Recap - Sue TranUyenSueTran
 
Online Communication Strategy in Business
Online Communication Strategy in BusinessOnline Communication Strategy in Business
Online Communication Strategy in BusinessCRISTINA DOMENE BEVIÁ
 
Using Social Networking to Promote Your Business
Using Social Networking to Promote Your BusinessUsing Social Networking to Promote Your Business
Using Social Networking to Promote Your BusinessDeborah Krier
 
Social Media Matters 2013: It's a wrap!
Social Media Matters 2013: It's a wrap!Social Media Matters 2013: It's a wrap!
Social Media Matters 2013: It's a wrap!Gloria Chee
 
Nar The Business Of Social Networking
Nar   The Business Of Social NetworkingNar   The Business Of Social Networking
Nar The Business Of Social NetworkingBrad Hanks
 

La actualidad más candente (17)

Mercury Capabilities Final
Mercury Capabilities    FinalMercury Capabilities    Final
Mercury Capabilities Final
 
Northwestern technologies
Northwestern technologiesNorthwestern technologies
Northwestern technologies
 
Resume/CV of Sebastian W. James, Chicago, IL 081518
Resume/CV of Sebastian W. James, Chicago, IL 081518Resume/CV of Sebastian W. James, Chicago, IL 081518
Resume/CV of Sebastian W. James, Chicago, IL 081518
 
Beth bailey northwestern technology
Beth bailey northwestern technologyBeth bailey northwestern technology
Beth bailey northwestern technology
 
What the Tweet Event Agenda & Speaker Intro Slides
What the Tweet Event Agenda & Speaker Intro SlidesWhat the Tweet Event Agenda & Speaker Intro Slides
What the Tweet Event Agenda & Speaker Intro Slides
 
Leadingwithsocialmedia
LeadingwithsocialmediaLeadingwithsocialmedia
Leadingwithsocialmedia
 
SoMazi - Finance industry educational package - Part 3
SoMazi - Finance industry educational package - Part 3 SoMazi - Finance industry educational package - Part 3
SoMazi - Finance industry educational package - Part 3
 
Brian Murphyfp
Brian MurphyfpBrian Murphyfp
Brian Murphyfp
 
Developing A Comprehensive Online Communications Strategy
Developing A Comprehensive Online Communications StrategyDeveloping A Comprehensive Online Communications Strategy
Developing A Comprehensive Online Communications Strategy
 
Baby Boomers: The shape of digital success
Baby Boomers: The shape of digital successBaby Boomers: The shape of digital success
Baby Boomers: The shape of digital success
 
Slideshare Linked In Preview
Slideshare Linked In PreviewSlideshare Linked In Preview
Slideshare Linked In Preview
 
Sync Bios to Meet the Team
Sync Bios to Meet the TeamSync Bios to Meet the Team
Sync Bios to Meet the Team
 
Professional Recap - Sue Tran
Professional Recap - Sue TranProfessional Recap - Sue Tran
Professional Recap - Sue Tran
 
Online Communication Strategy in Business
Online Communication Strategy in BusinessOnline Communication Strategy in Business
Online Communication Strategy in Business
 
Using Social Networking to Promote Your Business
Using Social Networking to Promote Your BusinessUsing Social Networking to Promote Your Business
Using Social Networking to Promote Your Business
 
Social Media Matters 2013: It's a wrap!
Social Media Matters 2013: It's a wrap!Social Media Matters 2013: It's a wrap!
Social Media Matters 2013: It's a wrap!
 
Nar The Business Of Social Networking
Nar   The Business Of Social NetworkingNar   The Business Of Social Networking
Nar The Business Of Social Networking
 

Similar a Creating Great Content

The 21st Century Social Enterprise, Starring You: Building a Modern Personal...
The 21st Century Social Enterprise, Starring You:  Building a Modern Personal...The 21st Century Social Enterprise, Starring You:  Building a Modern Personal...
The 21st Century Social Enterprise, Starring You: Building a Modern Personal...Social Media Today
 
Social Listening: Harness Marketing Insights from Consumer Conversations
Social Listening: Harness Marketing Insights from Consumer ConversationsSocial Listening: Harness Marketing Insights from Consumer Conversations
Social Listening: Harness Marketing Insights from Consumer ConversationsSocial Media Today
 
Social Media Marketing Project pdf.
Social Media Marketing Project pdf.Social Media Marketing Project pdf.
Social Media Marketing Project pdf.RishiRoy36
 
Using Twitter to Grow Your Business
Using Twitter to Grow Your BusinessUsing Twitter to Grow Your Business
Using Twitter to Grow Your BusinessSocial Media Today
 
Customer Service and Social Media: Best Practices from Best Practitioners
Customer Service and Social Media: Best Practices from Best Practitioners Customer Service and Social Media: Best Practices from Best Practitioners
Customer Service and Social Media: Best Practices from Best Practitioners Social Media Today
 
Got Clout? Social Influence for the International Executives Association Lea...
Got Clout?  Social Influence for the International Executives Association Lea...Got Clout?  Social Influence for the International Executives Association Lea...
Got Clout? Social Influence for the International Executives Association Lea...Lisa McKenzie ★
 
Social Media Workshop for Brands in October - Delhi, Mumbai
Social Media Workshop for Brands in October - Delhi, Mumbai Social Media Workshop for Brands in October - Delhi, Mumbai
Social Media Workshop for Brands in October - Delhi, Mumbai WATConsult
 
Social media workshop for brands
Social media workshop for brandsSocial media workshop for brands
Social media workshop for brandsNamita Ved
 
Social Media and Nonprofits: How To Inspire Virtually
Social Media and Nonprofits: How To Inspire VirtuallySocial Media and Nonprofits: How To Inspire Virtually
Social Media and Nonprofits: How To Inspire VirtuallySocial Media Today
 

Similar a Creating Great Content (20)

The 21st Century Social Enterprise, Starring You: Building a Modern Personal...
The 21st Century Social Enterprise, Starring You:  Building a Modern Personal...The 21st Century Social Enterprise, Starring You:  Building a Modern Personal...
The 21st Century Social Enterprise, Starring You: Building a Modern Personal...
 
8.12.14 webinar
8.12.14 webinar 8.12.14 webinar
8.12.14 webinar
 
Does Pinterest Have a Future?
Does Pinterest Have a Future?Does Pinterest Have a Future?
Does Pinterest Have a Future?
 
Does Pinterest Have a Future?
Does Pinterest Have a Future?Does Pinterest Have a Future?
Does Pinterest Have a Future?
 
Social Listening: Harness Marketing Insights from Consumer Conversations
Social Listening: Harness Marketing Insights from Consumer ConversationsSocial Listening: Harness Marketing Insights from Consumer Conversations
Social Listening: Harness Marketing Insights from Consumer Conversations
 
Social Media Marketing Project pdf.
Social Media Marketing Project pdf.Social Media Marketing Project pdf.
Social Media Marketing Project pdf.
 
3.25.14
3.25.143.25.14
3.25.14
 
Using Twitter to Grow Your Business
Using Twitter to Grow Your BusinessUsing Twitter to Grow Your Business
Using Twitter to Grow Your Business
 
2.27.14
2.27.142.27.14
2.27.14
 
9.10.14
9.10.149.10.14
9.10.14
 
Customer Service and Social Media: Best Practices from Best Practitioners
Customer Service and Social Media: Best Practices from Best Practitioners Customer Service and Social Media: Best Practices from Best Practitioners
Customer Service and Social Media: Best Practices from Best Practitioners
 
12.9.14
12.9.1412.9.14
12.9.14
 
5.20.14
5.20.145.20.14
5.20.14
 
Got Clout? Social Influence for the International Executives Association Lea...
Got Clout?  Social Influence for the International Executives Association Lea...Got Clout?  Social Influence for the International Executives Association Lea...
Got Clout? Social Influence for the International Executives Association Lea...
 
Social Media Workshop for Brands in October - Delhi, Mumbai
Social Media Workshop for Brands in October - Delhi, Mumbai Social Media Workshop for Brands in October - Delhi, Mumbai
Social Media Workshop for Brands in October - Delhi, Mumbai
 
Social media workshop for brands
Social media workshop for brandsSocial media workshop for brands
Social media workshop for brands
 
8.19.15
8.19.158.19.15
8.19.15
 
Ad Club Presentation
Ad Club PresentationAd Club Presentation
Ad Club Presentation
 
8.25.15
8.25.158.25.15
8.25.15
 
Social Media and Nonprofits: How To Inspire Virtually
Social Media and Nonprofits: How To Inspire VirtuallySocial Media and Nonprofits: How To Inspire Virtually
Social Media and Nonprofits: How To Inspire Virtually
 

Más de Social Media Today

Storytelling Gone Wild: The Key to Creating Viral Content
Storytelling Gone Wild: The Key to Creating Viral ContentStorytelling Gone Wild: The Key to Creating Viral Content
Storytelling Gone Wild: The Key to Creating Viral ContentSocial Media Today
 
Omni-Channel Marketing: Creating the Right Mix for Your Brand
Omni-Channel Marketing: Creating the Right Mix for Your BrandOmni-Channel Marketing: Creating the Right Mix for Your Brand
Omni-Channel Marketing: Creating the Right Mix for Your BrandSocial Media Today
 
The ROI of Influencer Marketing
The ROI of Influencer MarketingThe ROI of Influencer Marketing
The ROI of Influencer MarketingSocial Media Today
 
How Does Social Listening Change the Way You Do Business (and Create ROI)
How Does Social Listening Change the Way You Do Business (and Create ROI)How Does Social Listening Change the Way You Do Business (and Create ROI)
How Does Social Listening Change the Way You Do Business (and Create ROI)Social Media Today
 
It's Who You Know: Influencer Marketing Now 12.10.15
It's Who You Know: Influencer Marketing Now 12.10.15It's Who You Know: Influencer Marketing Now 12.10.15
It's Who You Know: Influencer Marketing Now 12.10.15Social Media Today
 
Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...
Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...
Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...Social Media Today
 
Making the Case for Employee Advocacy at Your Firm
Making the Case for Employee Advocacy at Your FirmMaking the Case for Employee Advocacy at Your Firm
Making the Case for Employee Advocacy at Your FirmSocial Media Today
 
The Future of Mobility: Is Personal Car Ownership a Thing of the Past?
The Future of Mobility: Is Personal Car Ownership a Thing of the Past?The Future of Mobility: Is Personal Car Ownership a Thing of the Past?
The Future of Mobility: Is Personal Car Ownership a Thing of the Past?Social Media Today
 
2016 Trends for Influencer Marketing
2016 Trends for Influencer Marketing2016 Trends for Influencer Marketing
2016 Trends for Influencer MarketingSocial Media Today
 
From Community to Commerce: Making the ROI Connection
From Community to Commerce: Making the ROI ConnectionFrom Community to Commerce: Making the ROI Connection
From Community to Commerce: Making the ROI ConnectionSocial Media Today
 
Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...
Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...
Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...Social Media Today
 
Enterprise Social: Segmenting Your Data For The Best Customer Experience
Enterprise Social: Segmenting Your Data For The Best Customer ExperienceEnterprise Social: Segmenting Your Data For The Best Customer Experience
Enterprise Social: Segmenting Your Data For The Best Customer ExperienceSocial Media Today
 

Más de Social Media Today (20)

Storytelling Gone Wild: The Key to Creating Viral Content
Storytelling Gone Wild: The Key to Creating Viral ContentStorytelling Gone Wild: The Key to Creating Viral Content
Storytelling Gone Wild: The Key to Creating Viral Content
 
Omni-Channel Marketing: Creating the Right Mix for Your Brand
Omni-Channel Marketing: Creating the Right Mix for Your BrandOmni-Channel Marketing: Creating the Right Mix for Your Brand
Omni-Channel Marketing: Creating the Right Mix for Your Brand
 
The ROI of Influencer Marketing
The ROI of Influencer MarketingThe ROI of Influencer Marketing
The ROI of Influencer Marketing
 
How Does Social Listening Change the Way You Do Business (and Create ROI)
How Does Social Listening Change the Way You Do Business (and Create ROI)How Does Social Listening Change the Way You Do Business (and Create ROI)
How Does Social Listening Change the Way You Do Business (and Create ROI)
 
Predictions for 2016
Predictions for 2016Predictions for 2016
Predictions for 2016
 
It's Who You Know: Influencer Marketing Now 12.10.15
It's Who You Know: Influencer Marketing Now 12.10.15It's Who You Know: Influencer Marketing Now 12.10.15
It's Who You Know: Influencer Marketing Now 12.10.15
 
Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...
Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...
Is Social Media Worth Multi-Million Dollar Investment? Using Social Listening...
 
Making the Case for Employee Advocacy at Your Firm
Making the Case for Employee Advocacy at Your FirmMaking the Case for Employee Advocacy at Your Firm
Making the Case for Employee Advocacy at Your Firm
 
The Future of Mobility: Is Personal Car Ownership a Thing of the Past?
The Future of Mobility: Is Personal Car Ownership a Thing of the Past?The Future of Mobility: Is Personal Car Ownership a Thing of the Past?
The Future of Mobility: Is Personal Car Ownership a Thing of the Past?
 
2016 Trends for Influencer Marketing
2016 Trends for Influencer Marketing2016 Trends for Influencer Marketing
2016 Trends for Influencer Marketing
 
From Community to Commerce: Making the ROI Connection
From Community to Commerce: Making the ROI ConnectionFrom Community to Commerce: Making the ROI Connection
From Community to Commerce: Making the ROI Connection
 
Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...
Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...
Behavioral Analytics: How Your Customers’ Behaviors and Profiles Can Shape Yo...
 
Enterprise Social: Segmenting Your Data For The Best Customer Experience
Enterprise Social: Segmenting Your Data For The Best Customer ExperienceEnterprise Social: Segmenting Your Data For The Best Customer Experience
Enterprise Social: Segmenting Your Data For The Best Customer Experience
 
10.20.15
10.20.1510.20.15
10.20.15
 
10.13.15
10.13.1510.13.15
10.13.15
 
10.15.15
10.15.1510.15.15
10.15.15
 
10.8.15
10.8.1510.8.15
10.8.15
 
10.6.15
10.6.1510.6.15
10.6.15
 
9.29.15 webinar
9.29.15 webinar9.29.15 webinar
9.29.15 webinar
 
9.22.15
9.22.159.22.15
9.22.15
 

Último

A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?Igalia
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking MenDelhi Call girls
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxKatpro Technologies
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Drew Madelung
 
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessAdvantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessPixlogix Infotech
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreternaman860154
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)Gabriella Davis
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...apidays
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Scriptwesley chun
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024Results
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEarley Information Science
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Igalia
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationSafe Software
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processorsdebabhi2
 
What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?Antenna Manufacturer Coco
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc
 

Último (20)

A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessAdvantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your Business
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 

Creating Great Content

  • 1.  
  • 2. Social Media Today ’ s Hands-On Training Series presents: Creating Great Content: A Primer Brought to you by
  • 3.
  • 4. About the Moderator #SMTlive Robin Carey is the co-founder and CEO of Social Media Today, LLC, a blogging network that assembles the world’s best thinkers on business and public policy. Carey launched Social Media Today in 2007 with the goal of connecting leading experts across a variety of business conversations. In 2011, these communities have attracted over 100,000 registered members and over half a million monthly visits. Social Media Today’s advertising roster includes Fortune 500 companies like DuPont, Siemens and Microsoft. Ms. Carey graduated with distinction from the University of Virginia, where she was an Echols Scholar. Find her on twitter @robincarey
  • 5. About the Panel #SMTlive John A. Byrne is chairman and editor-in-chief of C-Change Media Inc., a digital media startup that is launching a network of websites for the global business community. C-Change currently has two highly successful sites, PoetsandQuants.com and Poets&QuantsforExecs.com and is about to launch two more business sites before year end. Dirk Shaw is senior vice president and lead of Ogilvy PR’s 360° West Coast Digital Influence Practice. With over 15 years of experience in digital marketing, he oversees strategic planning and creative deployment of digital media that drive the marketing and brand-building agenda for a wide range of client including consumer, high tech and media. Connect with him on twitter @dirkmshaw Michael Durwin is currently hard at work on the Social Media Constitution and is the Director of User Experience & Marketing at Boston Technologies. He has won a handful of awards from PR to mobile, Mark to Emmy and is a member of the Boston Social Media Club. Find him by Googling "mdurwin”
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. 7 Steps to Creating Content
  • 23. Assign Tasks Around Existing Interests
  • 27. Make Your Stuff Sharable
  • 29.
  • 30.