1. New and Renewing 2014
Members Handbook

2. 2013 SPONSORS
Thanks to the support of organizations that add value to our mission, TECNA is able to offer quality conferences to help tech
council professionals build their organizations.
National Partner
2013 Summer Conference
Premier Sponsors
Supporting Sponsor
EC Activity Sponsor
Executive Sponsors
Technology Sponsor

3. A Welcome Letter From TECNA’s Leadership
Dear Technology Council Leaders,
Welcome to this brief overview of TECNA; the Technology Councils of North America. We are an organization with three dis-
tinct elements to our mission, and a long history of leadership and impact in the technology industry. Our approximately 50
distinct associations who represent more than 16,000 individual technology companies serve as the leading advocates for
building innovation ecosystems throughout the regions and states of the U.S. and the provinces of Canada, and a growing
number of regions beyond North America.
The first aspect of our mission is to provide a platform for the exchange of news, information, and best practices. Our audi-
ence includes presidents, executive directors, staff and volunteers who lead and support technology-oriented trade associa-
tions at regional, state and provincial levels, in North America. In this way we are the leading professional development or-
ganization for our industry.
Secondly, through targeted industry data collection and dissemination, we strive for TECNA and regional technology organi-
zations to be recognized as relevant thought leaders. We conduct an annual National Survey of Technology, Policy and Strate-
gic Issues and are exploring a state of the industry report to help inform the work of the technology industry.
Finally, we play a role in Washington D.C. and Ottawa to bring ideas about funding and programs that promote economic and
job growth through the support of specific efforts and institutions at the regional level.
If you are a member, thanks for the contribution you make to TECNA and the technology industry at large. If your member-
ship has lapsed or you have not had the opportunity to join us in the past, please consider being a part of this dynamic and
impactful movement.
Sincerely,
Steven G. Zylstra
Chairman, TECNA
President & CEO, Arizona Technology Council

4. 2014 Membership Benefit Overview
Best Practices & Networking
Each year, member CEO’s rate networking and best practice acquisition as the top two benefits of TECNA membership.
Meet colleagues and learn about best practices and other ways to better run your association through these benefits:
 CEO Retreat: March 26-28, 2014—Raleigh-Durham, NC
 Complimentary event registration for TECNA Member CEO’s
 Summer Conference : July 16-18, 2014—Montréal, Quebec, Canada
 Complimentary event registration for TECNA Member CEO’s; discounted registration for member staff
 Annual member benchmarking survey
 Access to model practices (webinars/website)
 TECNA member directory to connect CEO’s and staff by job focus areas
Policy & Advocacy Support
Through our TechVoice collaboration with CompTIA, TECNA serves as a leading advocate dedicated to empowering
and mobilizing the grassroots tech community to impact legislative and regulatory issues important to growth, innova-
tion and job creation. Here are a few ways we support these efforts:
 Monthly TechVoice policy Calls and Policy Bytes newsletter
 TechVoice DC Fly-In: February 11-12, 2014—Washington, DC
 This event is only open to TechVoice Alliance Partners—includes complimentary event registration for
Alliance Partner staff and their member delegations
 CapWiz—online, grassroots advocacy tool
 The Capwiz license is only available to TechVoice Alliance Partners on a first come basis. Only one li-
cense is available per state.
 National Survey of Technology, Policy and Strategic Issues
 There is no cost for TECNA members to participate. A third party vendor administers this survey and
TECNA member organizations meeting a minimum response rate are provided a geographically based,
comparative analysis in addition to the full report.
TECNA Digest Newsletter
Aggregates and provides timely information related to the aforementioned member benefits, as well as association
management and industry news.

5. 2014 Membership Investments
Very Large Councils Over $1.2 million budget annual budget - $1,500/ Annual Dues
Large Councils $500,001 to $1.2 million annual budget - $1,080/ Annual Dues
Medium Councils $250,001 to $500,000 annual budget - $810/ Annual Dues
Smaller Councils under $250,000 annual budget -$600/ Annual Dues
Want to Join? Great—here’s who can be a member...
1) Non-profit regional and state organizations that support development of technology and innovation-based
economies,
2) Corporate organizations having 80% of their members being businesses with more than one employee,
3) Organizations with membership made up of at least 50% technology-oriented companies or organization, and
4) Independent membership organizations with a voluntary, industry-based board of directors.
All members must show they meet these criteria in an application to the TECNA.
Organizations which do not meet these requirement and wish to join must present a detailed
explanation to the TECNA Executive Committee why an exception should be made. State, Federal and other
NGOs involved in the innovation eco-system development are encouraged to apply.
After completing the Membership Application, click here you may either email, fax or print it out and mail it to
the address below.
TECNA, c/o Bob Moore, 3500 Lacey Rd, Downers Grove, IL 60515

6. TECNA Member ROI
Depending on your membership level, you can easily double or quadruple your investment! In
2013, on average...
TECNA invested $2,500+ in direct member resources and bene-
fits per organization.
Members able and willing to take advantage of the full TechVoice Alliance Partnership received
upwards of an additional $7,000 in value!
And these figures do not include other benefits and resources such as the:
 TECNA member benchmarking survey
 TECNA Digest Newsletter
 Member staff registration discounts
 Invaluable networking opportunities
 And much more.

7. TECNA Now Offers Affiliate Memberships to
Peer Organizations outside North America
The experience of TECNA members in the US and Canada is that our respective organizations have so much in
common and we learn a great deal from our peers. We know that we also have much in common with similar
organizations in Europe and so TECNA would like to engage our colleagues across the E.U. through an affiliate
membership. Just as technology councils in North America benefit from membership in TECNA, European councils
can also take advantage of these same benefits:
 Access to TECNA network. TECNA includes more than 16,000 technology companies who are members of the
different technology associations across North America.
 Access to TECNA-exclusive events. As an affiliate member, you're always welcome, so next time you travel to
North America, remember to check what's happening at the technology council closest to you.
 Access to new investment and business possibilities for your company and region.
TECNA affiliate membership is available for a flat annual rate of $600 USD.

8. ANNUAL MEMBER BENEFIT
Public Policy Programs & Resources
TechVoice is a partnership of
the Computing Technology In-
dustry Association (CompTIA),
the Technology Councils of
North America (TECNA), and
participating regional technology associations. This serves as the pri-
mary vehicle for TECNA’s policy and advocacy efforts. We are dedi-
cated to empowering and mobilizing the grassroots tech community
to impact legislative and regulatory issues important to growth, in-
novation and job creation. Learn more about our priority issues at
techvoice.org.
All TECNA members have access to the monthly TechVoice policy
conference calls and Policy Bytes newsletter.
TECNA members wanting to elevate their advocacy efforts may be-
come an Alliance Partner which includes access to a robust, grass-
roots advocacy tool—Capwiz and the DC Fly-In event.
TechVoice DC Fly-In—February 11-12 2014
TechVoice Alliance partners, and their members, are eligible to attend this “must attend” event
sponsored by CompTIA. Learn about timely policy issues affecting the technology industry and meet
with key legislators. CompTIA will help you schedule meetings with your delegation and legislators.
There is no registration fee. Learn more at techvoice.org.
Special TECNA Member
Opportunity:
As part of our strategic partnership, CompTIA provides
all TECNA members access to their member-only re-
sources, at no cost. They offer resources such as:
 Business tools—Legal, Sales & Marketing and HR
resources
 Vendor-neutral industry research
 Assessment tools
 Affinity programs
 IT Channel Education
 And much more

9. ANNUAL MEMBER BENEFIT
Tech Council CEO Leadership Retreat
March 26-28, 2014
Raleigh-Durham, NC
This retreat is an excellent way for
TECNA member CEOs to get to
know each other, share lessons
learned, and attain new
leadership skills and business
development ideas. Most of the
sessions will be based on a up to
date list of top topics of interest
compiled from recent member
surveys intended to better prepare CEO’s for their roles and growing their
respective organizations.
“An invaluable chance to bond with your peers and share vital inside information
about the business we are in!” - Previous CEO Retreat Attendee
The Conference
Audience Profile:
TECNA member CEOs
representing tech councils/
organizations
Expected Attendance:
35+ CEOs
For more information:
Bob Moore, CAE
Executive Director, TECNA
bmoore@tecna.org
Watch for event updates and
registration information by
visiting us on the web:
www.technologycouncils.org

10. ANNUAL MEMBER BENEFIT
Summer Conference
July 16-18, 2014
Montréal , Quebec, Canada
Designed for TECNA member leadership and staff, this 1 ½ day-event focuses on
the future by examining emerging technology and association trends and
providing best practices that will help regional, state and provincial based
technology councils/associations support their member companies and support
the growth of their regional marketplace. Attendees find this event is a true peer
to peer exchange, with valuable information and thought-provoking discussion on
best practices and collaborative dialogue.
“TECNA Summer Conference is a no-brainer if you are engaged in an IT association. The value of
networking you make there and the value of exchange on best practices has no price.”
- 2013 Attendee
“This was my first TECNA event and the information sharing was at the highest level. The
Technology Councils as a whole are devoted to working together and making a difference, and
there is no other event that offers the deep dive on topics related to our audiences like this."
- 2013 Attendee
The Conference
Audience Profile:
Enabling organizations, private
industry, innovators,
investors, scientists, researchers
and governments.
Expected Attendance:
120 Attendees
Representing 35+ organizations and
upwards of 16,000 member firms
For more information:
Bob Moore, CAE
Executive Director, TECNA
bmoore@tecna.org
Watch for event updates by visiting
us on the web:
www.technologycouncils.org

11. 2013-15 Leadership
Chairman
Steve Zylstra
President & CEO
Arizona Technology Council
Treasurer & Vice Chairman
Tom Hopcroft
President & CEO
Massachusetts Technology
Leadership Council
Chairman Emeritus
Tino Mantella
President & CEO
Technology Association of Georgia
Executive Director
Bob Moore, CAE
Directors
U.S. Memberships – Joan Siefert Rose and Skip Newberry
Canadian and International Memberships – Doug Robertson
STEM Community of Interest – Heather Kenyon
National Strategic Partnerships – Richard Nelson & Tino Mantella
Public Policy & Fly In – Maxine Ballen
2014 Conference – Nicole Martel
TECNA Awards Gala – Ryan Weber
Workforce Community of Interest —Jay Larsen
PR/Marketing/Branding/Social Media—Julie Huls
State of the Industry Report—Skip Newberry
TECNA's Board is comprised of both officers (Executive Committee) and directors as noted below. Each board
member’s area of responsibility is also listed.
TECNA Board of Directors

12. Member List
Amsterdam Innovation Motor (AIM)
Doortje van Unen, Executive Director
Arizona Technology Council (ATC)
Steve Zylstra, President & CEO
Austin Technology Council (ATC)
Julie Huls, President & CEO
Automation Alley, Inc.
Ken Rogers, Executive Director
British Columbia Technology Industry
Association (BCTIA)
Bill Tam, President & CEO
California Technology Association
Matthew Gardner, CEO
Chattanooga Technology Council
Ronna-Renee Jackson, Executive Director
Chesapeake Regional Tech Council
(CRTC)
Kris Valerio Shock, Executive Director
Colorado Technology Association
Erik Mitisek, CEO
Communitech Technology Association
Iain Klugman, CEO
CompTIA
Todd Thibodeaux, CEO
Connecticut Technology Council (CTC)
Bruce Carlson, President & CEO
Council for Entrepreneurial Development
(CED)
Joan Siefert Rose, President
Greater Philadelphia Alliance for Capital and
Technology (PACT)
Dean Miller, President & CEO
Howard Tech Council
Patrick Wynn, Program Director
Idaho Tech Council (ITC)
Jay Larsen, President & Founder
Illinois Technology Association (ITA)
Fred Hoch, President & CEO
Information and Communication
Technologies Assn. of Manitoba
Kathy Knight, CEO
Invest Ottawa
Bruce Lazenby, President & CEO
KCNext - Technology Council of Greater
Kansas
Ryan Weber, President
Massachusetts Technology Leadership Council
(MassTLC)
Tom Hopcroft, President & CEO
Metroplex Technology Business Council
(MTBC)
Bill Sproull, President & CEO
Minnesota High Tech Association
Margaret Anderson-Kelliher, President & CEO
Nashville Technology Council
Bryan Huddleston, President & CEO
New Hampshire High Tech Council (NHHTC)
Matt Cooksen, Executive Director
New Jersey Technology Council (NJTC)
Maxine Ballen, President & CEO
New Mexico Technology Council
Eric Renz-Whitmore, Executive Director
New York Technology Council
Erik Grimmelmann, Executive Director &
Vice Chairman
North Carolina Technology Association
(NCTA)
Brooks Raiford, President & CEO
Northeast Ohio Software Association
(NEOSA)
Brad Nellis, Director
Northern Virginia Technology Council
(NVTC)
Bobbie Greene Kilberg, President & CEO
Otaniermi Marketing
Ari Huczkowski, CEO
Pittsburgh Technology Council (PTC)
Audrey Russo, President & CEO
Quebec Technology Association (AQT)
Nicole Martel, CEO
Roanoke Blacksburg Technology Council
Derrick Maggard, Executive Director
South Florida Technology Alliance
Linda Gove, Executive Director
Spark Centre
Dennis Croft, Executive Director
Tampa Bay Technology Forum (TBTF)
Heather Kenyan, President & CEO
Tech Birmingham, the Birmingham Area
Technology Leadership Alliance
Jennifer Skjellum, Chairman & President
Tech Collective
Kathie Shields, CEO
Tech Council of Maryland (TCM)
Phillip Schiff, CEO
Tech South East
Doug Robertson, President & CEO
Technology Association of Georgia
(TAG)
Tino Mantella, President & CEO
Technology Association of Iowa (TAI)
Leann Jacobson, President
Technology Association of Louisville
Kentucky (TALK)
Dawn Yankeelov, Co-Chair
Technology Association of Oregon
Skip Newberry, President
Utah Technology Council
Richard Nelson, President & CEO
Washington Technology Industry
Association (WTIA)
Michael Schutzler, CEO
Wisconsin Technology Council
Tom Still, President
Yukon Information Technology Industry
Society
Tracy Thomas, Executive Director

13. Bob Moore, CAE
TECNA Executive Director
bmoore@tecna.org
630.678.8351
www.technologycouncils.org