Treesure - Presentation 1.0

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http://treesure.wordpress.com Treesure is a modern way to get children and parents to exercise together in a funny way. Treesure is a simple, but attaching treasure hunting -game in a smartphone (iPhone). With Treesure, parents and children are exercising and having fun together. Treesure will change your home quarter into magic forest and your walking trip to nearest store becomes a dinosaur-adventure. Or what about school trip to princess castle or a short walk in ancient Egypt, just around the corner? In Treesure-game, you will have to choose the theme first, then you plan a route with a simple planning tool and then you are ready to jump into adventure, which will help children to exercise, enjoy physical activity and have fun with parents! Treesure, positive side effects

Empresariales Tecnología

Treesureis a mobile gamewhichwillmakefamiliesleave the couch and gooutdoors.

The vision Treesurewants to save the children and parentsfrombecomingcouchpotatoes. Treesureapplication is just a start. A goodone.

The problem Who’s to blame? None of these? Parents?

Facts Ok. Let’sface the facts.It is 2011.It is notsocool to buildtheseanymore:

Outdoors? Butit is stillcooloutdoors, isn’tit?

The solution With Treesureit is fun to move:1. Choose a theme 2. Startwalking, running and jumping 3. GetRewards!

Conceptexplained Video: http://www.youtube.com/watch?v=0tVmSIftiwg

Revenues Advertising 70% ,[object Object],AppSales15% - In apppurchases (0,99€/theme) Partnerships15 % ,[object Object],[object Object]

One big partnerfrom the dayone (i.e. big shop chain)

Food bloggers, forums for parents, parentsactivated on social media i.e. Facebook

Owncontactsfrom20 plus years of experience in media, marketing and PR industry.,[object Object]

40k€ marketing and launch,[object Object]

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Treesure - Presentation 1.0

1. Treesureis a mobile gamewhichwillmakefamiliesleave the couch and gooutdoors.

2. The vision Treesurewants to save the children and parentsfrombecomingcouchpotatoes. Treesureapplication is just a start. A goodone.

3. The problem

4. The problem Who’s to blame? None of these? Parents?

5. Facts Ok. Let’sface the facts.It is 2011.It is notsocool to buildtheseanymore:

6. Outdoors? Butit is stillcooloutdoors, isn’tit?

7. The solution With Treesureit is fun to move:1. Choose a theme 2. Startwalking, running and jumping 3. GetRewards!

8. Conceptexplained Video: http://www.youtube.com/watch?v=0tVmSIftiwg

9. Revenues

10.

11. One big partnerfrom the dayone (i.e. big shop chain)

12. Food bloggers, forums for parents, parentsactivated on social media i.e. Facebook

13.

14. 10k€ marketresearch

15. 10k€ demo version

16. 40k€ R&D of application

17.

18. Endof summer 2011: Demo

19. Autum, 2011: Launch 1.0

20. End of 2011: Marketing

21. 2012: Rapidgrowth and developing

22. 2013: New products

23.

24. Editor-in-chief for children and youthmagazinessince 2008

25. Twosmallchildren

26.

27. Graphic designer and cartoonist

28. Twosmallchildren

29. Too lazy to work out= Nearly 25 years of experiencein media biz

30. WhyTreesure? Doyouhavekids? Doyouknowanykids? Doyouknowanylazykids? Areyouworriedaboutthat? That’swhy.

31. That’snotall, folks Augmentedreality? Treesure for teens? Treesuresportinggear? Treesure GPS equipment for kids? HyperlocalTreesure? There’s no limit.

32. http://treesure.wordpress.com www.facebook.com/treesure Twitter: @TreesureApp Thankyou!

Treesure - Presentation 1.0

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