Marc Clemens of Sommelier Prive, online wine shop tells us about how WIne Clubs are making a come back and of their new approach to marketing wine to young and new consumers

1. www.sommelier-prive.de
Marc Clemens
Founder & CEO

2. The Wine Drinker‘s Dilemma
Struggling with infinite choices to find a perfect wine
> 1,000 different varieties of grapes
>
200,000 wine producers
>
1,000,000 different wines

3. The Wine Drinker‘s Dilemma
Struggling with infinite choices to find a perfect wine
> 1,000 different varieties of grapes
>
200,000 wine producers
>
1,000,000 different wines
Good luck in picking your favourite wine.

4. How to Pick a Perfect Wine A Premium Wine Buyer‘s Need
Customers are looking for personalised advice in an
emotional shopping environment

5. The Sommelier:
Personalised Wine Advice at its best
A premium wine buyer‘s guarantee to pick a perfect wine
Arno Steguweit: One of Germanys top-notch Sommeliers

6. The Sommelier:
Personalised Wine Advice at its best
A premium wine buyer‘s guarantee to pick a perfect wine
With the sommelier you do not need any luck in picking your
favourite wine. However, having access to a sommelier when
you need him usually requires some luck itself.
Arno Steguweit: One of Germanys top-notch Sommeliers

7. Sommelier Privé: 24/7 Online Personalised Wine Advice
Your private sommelier to pick your perfect wine - anyplace and anytime

8. Your Sommelier Privé: How does it work?
The premium customer only deserves the best

9. Your Sommelier Privé: How does it work?
The premium customer only deserves the best
The Best Personalised Wine Advice
The Best Wine-Shopping Experience
The Best Sommeliers

10. Wine Taste Profiling: A Revolutionary Approach
A sommelier‘s expertise converted into a smart algorithm

11. Personalised Shopping with Emotion, Passion and Know-How
Premium wine products for beginners and connoisseurs
Sommelier
Packages
Single Bottle
Shop
Personalised Wine
Subscription

12. Curated Sommelier Packages
Leading sommeliers‘ best wine discoveries

13. Single Bottle Shop
Customised wine shop with an intuitively and dynamicly presented tasting match

14. Personalised Wine Subscription
Monthly discovery of high-class wines chosen by top-tier sommeliers

15. Buying Wine is a Lifestyle Decision
Sommelier Privé: Selling wine like wine, not like shoes

16. What sets us apart from others
Offline
S & MORTA
ICK
R
BR
extensive Advice
NE MAKERS
WI
minor Advice
E
ATE R STAURA
T-R
S
NT
FIR
S
We provide a personalised wine-shopping model online
Online

17. Proof of Concept
Similar business models have been successfully realized in various markets
Hello Fresh
Mr Porter
www.hellofresh.de
www.mrporter.com
Kochhaus
Nespresso
www.kochhaus.de
www.nespresso.com

18. Santé.
Sommelier Privé GmbH
Reichenberger Straße 124, Gebäude A
10999 Berlin
Germany
Marc Clemens
Founder & CEO
Phone. +49 151 14977295
Mail. marc@sommelier-prive.de
www.sommelier-prive.de