20. Recap
In last 3rd
quarter report
(April – June 15’, 1st
quarter report for
Apple watch)
Apple
completely
overtook the
market leader
Samsung
Apple watch a
premium
smartwatch is on
verge of making
another big record
for Apple inc……
21. Thank you
Prepared by LTL Fela, PGP30086, as a part of PGDM course under the
guidance of professor Sameer Mathur
IIM Lucknow | Brand Management
The allure of Apple in China will resonate with the world’s leading luxury watchmakers because China is precisely where luxury timepieces market has slowed down . Apple, so far, has managed to dodge this since Apple is a status symbol in China (& other emerging markets) in part because its products are positioned at the lower end of the luxury spectrum