Presentation of 24symbols at Seedcamp Week 2012 (Sept 21st), after spending the week meeting with hundreds of mentors from all over Europe, and worldwide!

1. Justo Hidalgo
@justohidalgo

2. = cloud + social + freemium
@justohidalgo

4. @justohidalgo

5. 27.2B USD 3.2B GBP
overall market overall market
15% share 6% share
ebook trade fiction 92M GBP
ebook trade fiction
2.07B USD trade ebook sales
ebook sales
2.89B EUR
overall market
70.5M EUR 1% share
ebook sales ebook trade fiction
@justohidalgo

6. Ownership Consumption
@justohidalgo

7. PAID
CONTENT
@justohidalgo

8. = cloud + social + freemium
@justohidalgo

9. @justohidalgo

10. @justohidalgo

11. @justohidalgo

12. @justohidalgo

13. Freemium

14. Product
iPhone HTML5 Web iPad Q4 2012
app app
About to launch!
@justohidalgo

15. Community

16. @justohidalgo

17. Biggest Apple
Reseller in Spain
1-year
subscription to
24s per iPad/Mac
purchased
@justohidalgo

18. 85+ publishers, 10+ in UK and growing
Key Spain/LATAM
Major Publisher TBA in
September
publishers
Bestselling
titles
@justohidalgo

19. ■ 18 months:
• Seed capital round
• 80K+ users with 0€
spent in marketing
• 85+ publishers
onboard
■ Team comprised of PhD, Product Leads, former VPs
with B2B/B2C backgrounds
BUSCAPRODUCTOS.COM

20. Our main goals
Product
Content
User growth and
monetization
@justohidalgo

22. Thanks for your time!
2012 winner
2011 Shortlisted 2012 People Choice Awards
Honorable List
2012 Finalist
Justo Hidalgo
jhidalgo@24symbols.com
@justohidalgo

23. Credits
Olivier Guin, from The Noun Project
Dima Yagnyuk, from The Noun Project
Redesign from Otl Aicher’s icon, from The Noun Project
Axsys, from The Noun Project
Monika Ciapala, from The Noun Project
Rob Schill, from The Noun Project
Martin Karachorov, from The Noun Project
Alexandre Mendes, from The Noun Project
All other icons from The Noun Project
Publishers trademarks, logos and brands belong to their
respective companies.