1. The document discusses new business models for content publishers, including paywalls, subscriptions, and freemium models.
2. It argues that content alone is not enough and that publishers need to offer additional value through features like social reading, cloud access, APIs, and mobile apps.
3. A freemium model is proposed where basic access to content is free with ads while premium subscriptions remove ads and enable additional features like offline access.
51. Freemium Business Model
Free: ability to read ebooks, free and with non-intrusive
ads
Premium: ability to read ebooks ad-free and with no
Internet connection
Affiliation: we redirect traffic to your e-commerce site
or wherever you sell your printed books
65. 24symbols as a Service
Now you can have the
Your content
24symbols technology
in your organization.
We offer our platform
as a service so you can
publish your content to
Your users and Social Reader
24symbols Cloud
your users.
66. Rowing constantly
Multi-device, social cloud reader
Brand recognition
More than 50K users, on the way to
75K
Number of pageviews up month after
month
Bestselling titles already in Spain,
soon in UK
Seedcamp London 2012 winners
67. Wanna know more?
O'Reilly Radar - Getting the content out there
isn't enough anymore
• http://radar.oreilly.com/2012/01/subscriptions-
paywalls-freemium.html
O'Reilly Radar - Books as a Service: How and
Why it works
• http://radar.oreilly.com/2011/07/books-as-a-
service.html
24symbols
• http://www.24symbols.com