Louise Fritjofsson, Co-Founder & CEO, Vint

1. I told them that I wanted to look like Brad Pitt in
Fight Club, and didn't want to walk more than 10
minutes from my house & before work.
Vint came back with kettlebells, boxing and running
3 times/week, which I have been doing religiously.
By far the best workout regimen of my life to date.
- Matt
“
Louise Fritjofsson @louise_kinglui

2. Create a Healthier and Stronger World
Vint provides you with a dedicated group of trainers to get you in
shape at times and locations suited for your everyday life
Louise Fritjofsson @louise_kinglui

3. A marketplace for unlocking workouts
People
working out
with a PT have
> 60% better
retention* Louise Fritjofsson @louise_kinglui
MEMBER
Unlimited for $95/month
Whenever, wherever
Complimentary Fitness Concierge
Paid $45/hour
Freedom
Passion turned to profit and respect
PASSIONATE ATHLETE

4. 0
175
350
525
700
2014-11-03 2014-11-24 2014-12-152015-01-052015-01-262015-02-162015-03-092015-03-30
Subscriptions started
Strong trend with +140% month by month growth
Louise Fritjofsson @louise_kinglui
Average lifetime: 12.5 months
Total lifetime revenue: $1188/client
Lifetime value: $137/client
CAC: $48
95% five star ratings for workouts
60.2 Net Promoter Score
7 instructors already full-time Vint
trainers

5. Fitness - $75B
Vint Market
Opportunity
Source: Ibis World Fitness Reports 2012+2013
A market ripe for disruption
PT - $14B
$75B
US Fitness Industry by 2017
$14B
US Personal Training Industry by 2017
Louise Fritjofsson @louise_kinglui

6. Experienced team with successful startups behind them
Chief Technology Officer:
Magnus Hult
Head of Product & Design
: Arvid Janson
Chief Executive Officer:
Louise Fritjofsson
@louise_kinglui

7. Go Vint!
Louise Fritjofsson @louise_kinglui
Thanks for listening! Sign-up today with promo 500strong and
we give you one free month of Unlimited, Personal Training

8. The Market
Opportunity
Equinox
Vint
EXPENSIVE
PERSONALGENERIC
Personal Training
Barry’s Bootcamp
Soul Cycle
Coach-up
Specialized boutique gyms
Crunch fitness
24h fitness
Fitmob
Classpass
Wello
Competitors
Cross Fit
AFFORDABLE
Louise Fritjofsson @louise_kinglui

9. US Seed
$1,000,000 US Seed to implement proven product and
marketing efforts
Extension goal:
1,000 paying subscribers ($100k MRR)
Series A closed by January 2016 at the latest
Louise Fritjofsson @louise_kinglui