SlideShare una empresa de Scribd logo

Socio media-logy - how digital and social media marketing work

•Descargar como PPTX, PDF•
•
Rob Petersen
Rob Petersen
Marketing
1 de 1
Socio-media-logy Crawl Look Around and Listen Walk Connect and Activate Run Engage, Involve and Expand Thrive Fans Help You Do the Lifting • Define business strategy and goals • Make your web site desirable to visit • Optimize search • Identify social targets • Build database • Establish social networks •Quantify and qualify audience • Create and build relationships •Increase what works; pull back on what doesn’t • Make content more interesting -Video -Podcasts -Webinars -Apps -Live events •Find new places to outreach • Rely on your community for their content and ideas •Nurture them -Forums -Better customer service -New products http://barnraisersllc.com

Recomendados

Measuring Success - Security KPIs
Measuring Success - Security KPIsMeasuring Success - Security KPIs
Measuring Success - Security KPIsH Contrex
 
Content marketing case study: How Fisher Tank increase Sales opportunities b...
Content marketing case study: How Fisher Tank increase Sales opportunities b...Content marketing case study: How Fisher Tank increase Sales opportunities b...
Content marketing case study: How Fisher Tank increase Sales opportunities b...HephzySocial
 
Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...
Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...
Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...MarketingExperiments
 
Kpi reporting definition
Kpi reporting definitionKpi reporting definition
Kpi reporting definitioncangurumiller
 
Social Media - The Good and the Bad
Social Media - The Good and the BadSocial Media - The Good and the Bad
Social Media - The Good and the BadLeah Schklar
 
Understanding Your Marketing Funnel - Higher Education Marketing
Understanding Your Marketing Funnel - Higher Education MarketingUnderstanding Your Marketing Funnel - Higher Education Marketing
Understanding Your Marketing Funnel - Higher Education MarketingKyle James
 
Converto - B2B Lead Nurturing Best Practices - March 2016
Converto - B2B Lead Nurturing Best Practices - March 2016Converto - B2B Lead Nurturing Best Practices - March 2016
Converto - B2B Lead Nurturing Best Practices - March 2016Idan Carmeli
 
Native Advertising Presentation Slides
Native Advertising Presentation SlidesNative Advertising Presentation Slides
Native Advertising Presentation SlidesGumGum
 

Recomendados

Measuring Success - Security KPIs
Measuring Success - Security KPIsMeasuring Success - Security KPIs
Measuring Success - Security KPIsH Contrex
 
Content marketing case study: How Fisher Tank increase Sales opportunities b...
Content marketing case study: How Fisher Tank increase Sales opportunities b...Content marketing case study: How Fisher Tank increase Sales opportunities b...
Content marketing case study: How Fisher Tank increase Sales opportunities b...HephzySocial
 
Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...
Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...
Site Banners Tested: How Minor Changes led to a 433% increase in clickthrough...MarketingExperiments
 
Kpi reporting definition
Kpi reporting definitionKpi reporting definition
Kpi reporting definitioncangurumiller
 
Social Media - The Good and the Bad
Social Media - The Good and the BadSocial Media - The Good and the Bad
Social Media - The Good and the BadLeah Schklar
 
Understanding Your Marketing Funnel - Higher Education Marketing
Understanding Your Marketing Funnel - Higher Education MarketingUnderstanding Your Marketing Funnel - Higher Education Marketing
Understanding Your Marketing Funnel - Higher Education MarketingKyle James
 
Converto - B2B Lead Nurturing Best Practices - March 2016
Converto - B2B Lead Nurturing Best Practices - March 2016Converto - B2B Lead Nurturing Best Practices - March 2016
Converto - B2B Lead Nurturing Best Practices - March 2016Idan Carmeli
 
Native Advertising Presentation Slides
Native Advertising Presentation SlidesNative Advertising Presentation Slides
Native Advertising Presentation SlidesGumGum
 
2015 State of Native Advertising - Trends and Best Practices
2015 State of Native Advertising - Trends and Best Practices 2015 State of Native Advertising - Trends and Best Practices
2015 State of Native Advertising - Trends and Best Practices TripleLift
 
All About Case Study, Types, Characteristics and Other Details
All About Case Study, Types, Characteristics and Other DetailsAll About Case Study, Types, Characteristics and Other Details
All About Case Study, Types, Characteristics and Other DetailsJames Paglinawan
 
Security officer performance appraisal
Security officer performance appraisalSecurity officer performance appraisal
Security officer performance appraisaltaylorshannon964
 
Security consultant kpi
Security consultant kpiSecurity consultant kpi
Security consultant kpijomrichsa
 
Security officer kpi
Security officer kpiSecurity officer kpi
Security officer kpijomrichsa
 
Walt Disney's Magical Approach to Big Data
Walt Disney's Magical Approach to Big DataWalt Disney's Magical Approach to Big Data
Walt Disney's Magical Approach to Big DataMark van Rijmenam
 
12 Crucial Windows Security Skills for 2018
12 Crucial Windows Security Skills for 201812 Crucial Windows Security Skills for 2018
12 Crucial Windows Security Skills for 2018Paula Januszkiewicz
 
Data Mining – analyse Bank Marketing Data Set
Data Mining – analyse Bank Marketing Data SetData Mining – analyse Bank Marketing Data Set
Data Mining – analyse Bank Marketing Data SetMateusz Brzoska
 
A step by-step guide to calculating customer lifetime value
A step by-step guide to calculating customer lifetime valueA step by-step guide to calculating customer lifetime value
A step by-step guide to calculating customer lifetime valueGeoff Fripp
 
Big Data - 25 Amazing Facts Everyone Should Know
Big Data - 25 Amazing Facts Everyone Should KnowBig Data - 25 Amazing Facts Everyone Should Know
Big Data - 25 Amazing Facts Everyone Should KnowBernard Marr
 
25 KPIs Every Manager Needs To Know
25 KPIs Every Manager Needs To Know25 KPIs Every Manager Needs To Know
25 KPIs Every Manager Needs To KnowBernard Marr
 
Digital Bank, May 2014
Digital Bank, May 2014Digital Bank, May 2014
Digital Bank, May 2014Chris Skinner
 
Big data ppt
Big data pptBig data ppt
Big data pptNasrin Hussain
 
What is big data?
What is big data?What is big data?
What is big data?David Wellman
 
Simple steps to calculate ROI
Simple steps to calculate ROISimple steps to calculate ROI
Simple steps to calculate ROIRob Petersen
 
Socio media-logy - Science of Social Media
Socio media-logy - Science of Social MediaSocio media-logy - Science of Social Media
Socio media-logy - Science of Social MediaRob Petersen
 
166 Case Studies Prove Social Media Marketing ROI
166 Case Studies Prove Social Media Marketing ROI166 Case Studies Prove Social Media Marketing ROI
166 Case Studies Prove Social Media Marketing ROIRob Petersen
 
Black friday graph
Black friday graphBlack friday graph
Black friday graphRob Petersen
 
Black friday graph
Black friday graphBlack friday graph
Black friday graphRob Petersen
 
Social media graph
Social media graphSocial media graph
Social media graphRob Petersen
 
Social media trends
Social media trendsSocial media trends
Social media trendsRob Petersen
 
Social media workshop i
Social media workshop iSocial media workshop i
Social media workshop iRob Petersen
 

Más contenido relacionado

Destacado

2015 State of Native Advertising - Trends and Best Practices
2015 State of Native Advertising - Trends and Best Practices 2015 State of Native Advertising - Trends and Best Practices
2015 State of Native Advertising - Trends and Best Practices TripleLift
 
All About Case Study, Types, Characteristics and Other Details
All About Case Study, Types, Characteristics and Other DetailsAll About Case Study, Types, Characteristics and Other Details
All About Case Study, Types, Characteristics and Other DetailsJames Paglinawan
 
Security officer performance appraisal
Security officer performance appraisalSecurity officer performance appraisal
Security officer performance appraisaltaylorshannon964
 
Security consultant kpi
Security consultant kpiSecurity consultant kpi
Security consultant kpijomrichsa
 
Security officer kpi
Security officer kpiSecurity officer kpi
Security officer kpijomrichsa
 
Walt Disney's Magical Approach to Big Data
Walt Disney's Magical Approach to Big DataWalt Disney's Magical Approach to Big Data
Walt Disney's Magical Approach to Big DataMark van Rijmenam
 
12 Crucial Windows Security Skills for 2018
12 Crucial Windows Security Skills for 201812 Crucial Windows Security Skills for 2018
12 Crucial Windows Security Skills for 2018Paula Januszkiewicz
 
Data Mining – analyse Bank Marketing Data Set
Data Mining – analyse Bank Marketing Data SetData Mining – analyse Bank Marketing Data Set
Data Mining – analyse Bank Marketing Data SetMateusz Brzoska
 
A step by-step guide to calculating customer lifetime value
A step by-step guide to calculating customer lifetime valueA step by-step guide to calculating customer lifetime value
A step by-step guide to calculating customer lifetime valueGeoff Fripp
 
Big Data - 25 Amazing Facts Everyone Should Know
Big Data - 25 Amazing Facts Everyone Should KnowBig Data - 25 Amazing Facts Everyone Should Know
Big Data - 25 Amazing Facts Everyone Should KnowBernard Marr
 
25 KPIs Every Manager Needs To Know
25 KPIs Every Manager Needs To Know25 KPIs Every Manager Needs To Know
25 KPIs Every Manager Needs To KnowBernard Marr
 
Digital Bank, May 2014
Digital Bank, May 2014Digital Bank, May 2014
Digital Bank, May 2014Chris Skinner
 

Destacado (14)

2015 State of Native Advertising - Trends and Best Practices
2015 State of Native Advertising - Trends and Best Practices 2015 State of Native Advertising - Trends and Best Practices
2015 State of Native Advertising - Trends and Best Practices
 
All About Case Study, Types, Characteristics and Other Details
All About Case Study, Types, Characteristics and Other DetailsAll About Case Study, Types, Characteristics and Other Details
All About Case Study, Types, Characteristics and Other Details
 
Security officer performance appraisal
Security officer performance appraisalSecurity officer performance appraisal
Security officer performance appraisal
 
Security consultant kpi
Security consultant kpiSecurity consultant kpi
Security consultant kpi
 
Security officer kpi
Security officer kpiSecurity officer kpi
Security officer kpi
 
Walt Disney's Magical Approach to Big Data
Walt Disney's Magical Approach to Big DataWalt Disney's Magical Approach to Big Data
Walt Disney's Magical Approach to Big Data
 
12 Crucial Windows Security Skills for 2018
12 Crucial Windows Security Skills for 201812 Crucial Windows Security Skills for 2018
12 Crucial Windows Security Skills for 2018
 
Data Mining – analyse Bank Marketing Data Set
Data Mining – analyse Bank Marketing Data SetData Mining – analyse Bank Marketing Data Set
Data Mining – analyse Bank Marketing Data Set
 
A step by-step guide to calculating customer lifetime value
A step by-step guide to calculating customer lifetime valueA step by-step guide to calculating customer lifetime value
A step by-step guide to calculating customer lifetime value
 
Big Data - 25 Amazing Facts Everyone Should Know
Big Data - 25 Amazing Facts Everyone Should KnowBig Data - 25 Amazing Facts Everyone Should Know
Big Data - 25 Amazing Facts Everyone Should Know
 
25 KPIs Every Manager Needs To Know
25 KPIs Every Manager Needs To Know25 KPIs Every Manager Needs To Know
25 KPIs Every Manager Needs To Know
 
Digital Bank, May 2014
Digital Bank, May 2014Digital Bank, May 2014
Digital Bank, May 2014
 
Big data ppt
Big data pptBig data ppt
Big data ppt
 
What is big data?
What is big data?What is big data?
What is big data?
 

Más de Rob Petersen

Simple steps to calculate ROI
Simple steps to calculate ROISimple steps to calculate ROI
Simple steps to calculate ROIRob Petersen
 
Socio media-logy - Science of Social Media
Socio media-logy - Science of Social MediaSocio media-logy - Science of Social Media
Socio media-logy - Science of Social MediaRob Petersen
 
166 Case Studies Prove Social Media Marketing ROI
166 Case Studies Prove Social Media Marketing ROI166 Case Studies Prove Social Media Marketing ROI
166 Case Studies Prove Social Media Marketing ROIRob Petersen
 
Black friday graph
Black friday graphBlack friday graph
Black friday graphRob Petersen
 
Black friday graph
Black friday graphBlack friday graph
Black friday graphRob Petersen
 
Social media graph
Social media graphSocial media graph
Social media graphRob Petersen
 
Social media trends
Social media trendsSocial media trends
Social media trendsRob Petersen
 
Social media workshop i
Social media workshop iSocial media workshop i
Social media workshop iRob Petersen
 
Social media workshop i
Social media workshop iSocial media workshop i
Social media workshop iRob Petersen
 
Social Media Graph
Social Media GraphSocial Media Graph
Social Media GraphRob Petersen
 
Social Media And Your Business Strategy
Social Media And Your Business StrategySocial Media And Your Business Strategy
Social Media And Your Business StrategyRob Petersen
 
Social Media And Your Business Strategy
Social Media And Your Business StrategySocial Media And Your Business Strategy
Social Media And Your Business StrategyRob Petersen
 

Más de Rob Petersen (12)

Simple steps to calculate ROI
Simple steps to calculate ROISimple steps to calculate ROI
Simple steps to calculate ROI
 
Socio media-logy - Science of Social Media
Socio media-logy - Science of Social MediaSocio media-logy - Science of Social Media
Socio media-logy - Science of Social Media
 
166 Case Studies Prove Social Media Marketing ROI
166 Case Studies Prove Social Media Marketing ROI166 Case Studies Prove Social Media Marketing ROI
166 Case Studies Prove Social Media Marketing ROI
 
Black friday graph
Black friday graphBlack friday graph
Black friday graph
 
Black friday graph
Black friday graphBlack friday graph
Black friday graph
 
Social media graph
Social media graphSocial media graph
Social media graph
 
Social media trends
Social media trendsSocial media trends
Social media trends
 
Social media workshop i
Social media workshop iSocial media workshop i
Social media workshop i
 
Social media workshop i
Social media workshop iSocial media workshop i
Social media workshop i
 
Social Media Graph
Social Media GraphSocial Media Graph
Social Media Graph
 
Social Media And Your Business Strategy
Social Media And Your Business StrategySocial Media And Your Business Strategy
Social Media And Your Business Strategy
 
Social Media And Your Business Strategy
Social Media And Your Business StrategySocial Media And Your Business Strategy
Social Media And Your Business Strategy
 

Último

TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorSocial Samosa
 
Infographics about SEO strategies and uses
Infographics about SEO strategies and usesInfographics about SEO strategies and uses
Infographics about SEO strategies and usesbhavanirupeshmoksha
 
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfMost Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfCIO Business World
 
Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project VideoSineadBidwell
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一s SS
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRlizamodels9
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfmayanksharma0441
 
Talent Management for mba 3rd sem useful
Talent Management for mba 3rd sem usefulTalent Management for mba 3rd sem useful
Talent Management for mba 3rd sem usefulAtifaArbar
 
McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)DEVARAJV16
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...CIO Business World
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDemandbase
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfEastern Online-iSURVEY
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internetnehapardhi711
 
Miss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMiss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMagdalena Kulisz
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software SolutionsDevherds Software Solutions
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFarrel Brest
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...Hugues Rey
 
Understanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guideUnderstanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guidePartnercademy
 

Último (20)

TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
 
Infographics about SEO strategies and uses
Infographics about SEO strategies and usesInfographics about SEO strategies and uses
Infographics about SEO strategies and uses
 
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfMost Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
 
Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project Video
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
 
Talent Management for mba 3rd sem useful
Talent Management for mba 3rd sem usefulTalent Management for mba 3rd sem useful
Talent Management for mba 3rd sem useful
 
McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
 
Miss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMiss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdf
 
5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions5 Digital Marketing Tips | Devherds Software Solutions
5 Digital Marketing Tips | Devherds Software Solutions
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview Assignment
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
 
Understanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guideUnderstanding the Affiliate Marketing Channel; the short guide
Understanding the Affiliate Marketing Channel; the short guide
 

Socio media-logy - how digital and social media marketing work

  • 1. Socio-media-logy Crawl Look Around and Listen Walk Connect and Activate Run Engage, Involve and Expand Thrive Fans Help You Do the Lifting • Define business strategy and goals • Make your web site desirable to visit • Optimize search • Identify social targets • Build database • Establish social networks •Quantify and qualify audience • Create and build relationships •Increase what works; pull back on what doesn’t • Make content more interesting -Video -Podcasts -Webinars -Apps -Live events •Find new places to outreach • Rely on your community for their content and ideas •Nurture them -Forums -Better customer service -New products http://barnraisersllc.com