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Nonprofit Finance Fund


Using Finance to Improve Institutional
Sustainability

Presented by

Gar Kelley,
Vice President


AEO Annual National Microenterprise Conference
Washington, DC
May 3, 2011




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund ®
Goals for This Session


Equip you to incorporate your organization’s
business dynamics and financial condition in
planning and decision making for programmatic
success

Provide you with financial tools & strategies to
manage in a changed and changing environment




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®   1
Nonprofit Finance Fund:
Where Money Meets Mission

Served thousands of nonprofits and funders since
1980

CAPITAL ACCESS
 Alone and through strategic partnerships: Debt, PRI
  management, New Market Tax Credits, “Philanthropic
  Equity,” Catalyst Funds
 $280 million in loans; $100 million in New Market Tax
  Credit deals; over $1 billion in capital leveraged       ―[NFF is]…
                                                           arguably the
                                                           most influential
CONSULTING                                                 voice in the
                                                           ongoing effort to
 Over 1,000 consulting engagements and workshops          reshape thinking
  in past 5 years                                          and practice
                                                           about nonprofit
 Financial advisors and educators
                                                           capitalization.‖
 Collaboration/Merger specialists                         –The Nonprofit Times




All sub-sectors served: $300,000 to $50 million

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                      2
The NFF Triangle



                                       Mission and Program
                                        What you do, and how
                                              you do it.




               Capacity                                          Capital
 The people, space, and                                     What resources and
processes that allow you                                   assets you to have to
   to do what you do.                                           work with.



nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                           3
The NFF Triangle


Establishing and maintaining a balance among
the three components is essential to long-term
health and viability.

                                          Mission and Program
                                          Mission and Program
                                          Mission and Program
                                           Mission and Program
                                            Mission and Program
                                            Mission and Program
                                             Mission and Program




                              Capacity
                             Capacity
                              Capacity
                           Capacity
                            Capacity
                               Capacity                    Capital
                           Capacity                        Capital
                                                           Capital
                                                            Capital
                                                            Capital
                                                             Capital
                                                             Capital
                                                              Capital
                                                                Capital
                                                                 Capital




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                   4
Agenda

   Some Perspective
    Nonprofits in Recession
    Considerations for Sustainability

   Capitalization Tools and Strategies
    Assessing your Nonprofit‟s Current Financial Situation
    Planning a Strategic Response That Encourages Stabilization
        and Sustainability

   Concluding Thoughts
    Communicating your Financial Story and Resource Needs
    Overcoming the Knowing-Doing Gap




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund ®          5
How Did This Recession Compare?


Steeper and deeper than the past 3 recessions




Source: Board of Governors of the Federal Reserve System, 2009 research.stlouisfed.org
Note: Shaded areas indicate US recessions.
Index: 2002 = 100
nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                 6
More Nonprofits Experience Deficits
During and After Recession

         Percentage of Nonprofits Reporting Deficits
         (Post-Depreciation)
  50%

                                                           44%
  45%
                                                                     41%
                                             40%
  40%                                                                         38%      38%

  35%                         33%
              31%
  30%

  25%

  20%

  15%

  10%

   5%

   0%
             FY1999          FY2000         FY2001         FY2002    FY2003   FY2004   FY2005


                                         Recession                  Recovery Lag

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                        7
NFF 2009, 2010, & 2011 Surveys


Nationwide survey of nonprofit managers
 To assess the real-time financial challenges
 To surface the most critical areas of need
     both for the immediate and longer-term
     durability and effectiveness of the sector

Over 1,900 nonprofit leaders responded in 2011

Results suggest US nonprofit sector continues to experience:
 Downward pressure on both government and philanthropic funding
 Cash and liquidity constraints for an indefinite period
   60% of respondents had 90 days or less of cash available
 Financial Vulnerability
   44% of 2011 survey respondents ended 2010 with a surplus,
    versus 35% in 2009 and 40% in 2008.
   Only 25% of 2011 survey respondents added reserve funds in
    2010.

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®           8
What Are the Trends Among These
Lifeline Organizations?

“Lifeline” organizations that provide critical services to
people in need are finding it hard to meet the demands in
their communities:
 87% saw an increase in demand for services in 2010,
     compared with 68% of non-lifeline organizations.

 60% of lifeline organizations increased the number of
     clients served in 2010, yet only 43% were able to full
     meet the demand for services.

 Just 37% of lifeline organizations expect be able to fully
     meet demand in 2011.




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®       9
Summary of National Survey Findings


Nonprofits face ongoing increases in service demand, while
the financial situation for many continues to be difficult.

Nonprofits are responding to this „new normal‟ with creativity
and resilience, even finding ways to increase services in the
face of funding uncertainty.

While some nonprofits are adapting to changed circumstances
in healthy ways, such as strategic collaborations and careful
expense management, others are entering into situations that
threaten their survival, such as substantial layoffs or deficits.

Now more than ever, nonprofits need open dialogue with
internal and external stakeholders, and support for the overall
organization and core programs.




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®            10
Agenda

   Some Perspective
    Nonprofits in Recession
    Considerations for Sustainability

   Capitalization Tools and Strategies
    Assessing your Nonprofit‟s Current Financial Situation
    Planning a Strategic Response That Encourages Stabilization
        and Sustainability

   Concluding Thoughts
    Communicating your Financial Story and Resource Needs
    Overcoming the Knowing-Doing Gap




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund ®          11
Focus, Focus, Focus


Revisit your mission and define your priorities:
         Which activities are core to your mission?
         Are they positive financial contributors or do they need
          subsidy from other programs?
         What is non-negotiable in your budget?

Once you define what is core to your mission then
define programs as:
         What we MUST do
         What we SHOULD do
         What we WANT to do

Make Mission-Driven Decisions:
The goal is to ensure you stay afloat to serve the community.
This may mean partnering with other complimentary
organizations or making tough business decisions


nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®             12
Questions to Consider Around
Sustainability

What businesses are you in?

What do you sell in each business?

Who buys ―it‖?

What does ―it‖ cost? How do you price ―it‖?

Is there a ―Model of Sustainability‖ for our organization?

How does our Model of Sustainability change if our
circumstances and/or environment change?

How do our enterprise/balance sheet needs impact and
influence our Model of Sustainability?



nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®     13
Need vs. Demand


Who decides if there is a need for your programming?

How do we know if there is demand for your
programming?
 Who are your local competitors and how does that affect
  demand?
 Why are you best suited to offer your programming in your
  market?

Demand = combination of reliable sources willing
to pay full-cost price annually


                     Demand
                                           Sustainability
                                                            Need

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®           14
Agenda

   Some Perspective
    Nonprofits in Recession
    Considerations for Sustainability

   Capitalization Tools and Strategies
    Assessing your Nonprofit‟s Current Financial Situation
    Planning a Strategic Response That Encourages Stabilization
        and Sustainability

   Concluding Thoughts
    Communicating your Financial Story and Resource Needs
    Overcoming the Knowing-Doing Gap




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund ®          15
Determining Your Risk Tolerance:
Focus on the Balance Sheet

                                Statement of
                                Financial Position

                                  Assets                   Liabilities
 Statement
 of Cash                          Cash                                   Statement
 Flows                                                                   of Activities

                                                           Net           Revenue
                                                                         minus
                                                           Assets
                                                                         Expense =
                                                                         Surplus /
                                                           Surplus /
                                                           Deficit       Deficit




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                 16
Assess Risk:
Understanding Current Position

Assess your exposure and risk
        Understand your income statement
          – How might your revenue and expense
            components be affected?
          – How will operating performance impact the
            organization?
        Understand the strength of your balance sheet
          – Are you operating now from a position of
            strength or weakness?
          – Can you afford a deficit and, if so, how large
            and for how long?
          – What is your risk tolerance?

The urgency and type of action leadership should take
depends on your organization’s current financial
position.


nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®     17
Assess Risk:
Know your Income Statement

Revenue Dynamics
 Where does the organization‟s money come from?
 Is it reasonably diversified or at risk?
 Do revenue streams appear reliable / consistent?

Cost Dynamics
 What does the organization spend on operating activities?
 Are expenses adjusted in line with revenue changes?
 Note: Statement of Activities will not present expenditures
     on capital items or debt principal repayments.

Profitability and Savings
 Does the organization cover its costs?
 Are surpluses sufficient to meet balance sheet obligations?
 Is the agency saving? If so, is it enough?

*Conversation with leadership will offer greater clarity than financials alone.

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                          18
Generate Surpluses to Cover the
   Full Cost of Business

        Total Cost of All Business Activity
        ($ in thousands)

2,800


2,400


2,000
                                                               Reserve, one month
                                                               expenses
1,600
                                                               Depreciation expense

1,200
                                                               Purchases of property
                                                               & equipment (P&E)

 800                                                           Estimated debt
                                                               principal payment

 400                                                           Expenses (before
                                                               depreciation)

   0                                                           Revenue (including
                                                               non-operating)
                                                       2010B




 nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                              19
Assess Risk:
Know your Balance Sheet

First things first: Know where you stand

 Assets                      Cash – How much? How “liquid?”                 Balance Sheet

                             Receivables – Are they slow to collect? Are
                             any at risk for collection?                            Liabilities

                             Fixed Assets – How do you address             Assets
                             maintenance issues?                                    Net
                                                                                    Assets

 Liabilities                 Line of Credit – How do you manage cash
                             flow? Are you using debt appropriately?

 Net Assets                  Unrestricted Net Assets – Do you own more
 &                           than you owe?
 Reserves                    Temporarily Restricted Net Assets – Do
                             they fully support your core programs?
                             Reserves – Do you have them? Are they
                             suitable to your needs? Agreement on use?




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                 20
EXAMINE NET ASSET COMPOSITION



      Temporarily                 Unrestricted             Earned            Permanently
        Restricted               Contributions             Revenue           Restricted
     Contributions                                                           Contributions




                     Temporarily                                Permanently
                       Restricted                               Restricted
                      Net Assets                                Net Assets


                               Net Assets                     Investment
                                Released                      Income


             Ice: Receivables                                        Water Bottle:
                                                                     Board Designated Reserve
Water: Unrestricted Cash

                 Rocks: PP & E
                                                                      Operating and
                                                                      Non-operating Expenses

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                        21
Measuring Liquidity



                                                                  Total Cash
Months of
Cash =
                                                            (Total Expenses / 12)
                                                           Unrestricted Net Assets –
Months of                                                     (PPE – PPE Debt)
Liquid
Net Assets =
                                                            (Total Expenses / 12)

Working                                                    Current Assets – Current
Capital =                                                         Liabilities



nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                               22
Assess Risk:
Months of Cash- Rule of Thumb

What is the right amount of liquidity? In good and
bad economic environments?

 Months of Expenses
 Covered by Cash                                    Operating Situation
 0                                                  Crisis – Scrambling for cash, delaying payment to
                                                    vendors, overdrawing checking account.

 Less than 3 months                                 Cash is tight – Relying on line of credit, delaying
                                                    payment to vendors.

 3-6 months                                         Room to breathe – Can do some long-term
                                                    thinking. Little room for “rainy days.”

 6+ months                                          Handles risk – Able to withstand increasingly
                                                    acute shocks such as large facility repairs, funding
                                                    cuts and possibly recessions.




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                                  23
Types of Board-Designated Reserves:
Tools for Supporting Organizations

Rainy Day (Emergency) Reserve
 For the unexpected and unbudgeted (i.e. to replace lost
     income)

Cash Reserve for Operations
 Internal line of credit to bridge funding delays
 NOT to replace lost income or cover ordinary expenses

Facility Reserve
 Building maintenance, systems replacements, etc.

Investment Reserve
 A “self-governed” endowment with board authority to use
     the principal for other purposes if necessary




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®    24
Agenda

   Some Perspective
    Nonprofits in Recession
    Considerations for Sustainability

   Capitalization Tools and Strategies
    Assessing your Nonprofit‟s Current Financial Situation
    Planning a Strategic Response That Encourages Stabilization
        and Sustainability

   Concluding Thoughts
    Communicating your Financial Story and Resource Needs
    Overcoming the Knowing-Doing Gap




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund ®          25
A Planning Continuum


                           Financial & Organizational Assessment

Explore strategic
partnerships,
collaborations,
mergers
                                Scenario                                   Cash Flow
                                Testing                                    Planning

                                                                                       Debt
                                                                                       Consulting
                                                                                       and
                                                                                       Access
                                                                                       to Capital

                                                           Program
                                                           Profitability
                                                           Analysis




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                            26
Cash Flow Management Best
Practices

Estimate how much cash to keep on hand and, if
appropriate, how much short-term debt and/or
reserves you will need to access during low cash
months

Distinguish between ―cash flow‖ issues (timing of
receipts) and ―cash‖ issues (shortage of cash
overall)

Cash flow planning is an iterative process, requiring
constant monitoring and adjustment




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®   27
Address Risk:
    Cash Flow Management
                                         Month 1                   Month 2                   Month 3                   Month 4                   Month 5                   Month 6
                                       Proj. Actual              Proj. Actual              Proj. Actual              Proj. Actual              Proj. Actual              Proj. Actual
Beginning Total Cash                             0           0         -           -             -           -             -           -             -           -             -           -
Unrestricted Operating Cash on
Hand [Beginning of month]                        0           0         -           -             -           -             -           -             -           -             -           -

Operating Cash

Unrestricted Operating Cash Receipts
Earned Income                                    0           0             0           0             0           0             0           0             0           0             0           0
Unrest. Contributions 1                          0           0             0           0             0           0             0           0             0           0             0           0
Restricted Cash Releases                     -           -             -           -             -           -             -           -             -           -             -           -
Total Op. Cash Receipts                      -           -             -           -             -           -             -           -             -           -             -           -

Operating Cash Spent
Personnel                                        0           0             0           0             0           0             0           0             0           0             0           0
Professional Fees                                0           0             0           0             0           0             0           0             0           0             0           0
Occupancy                                        0           0             0           0             0           0             0           0             0           0             0           0
Interest on debt                                 0           0             0           0             0           0             0           0             0           0             0           0
Other 1                                          0           0             0           0             0           0             0           0             0           0             0           0
Total Op. Cash Spent                     -           -             -           -             -           -             -           -             -           -             -           -
Net Cash from Operations                 -           -             -           -             -           -             -           -             -           -             -           -

Non-Operating Cash
Non-Operating Cash In
Draw on LOC/ Long Term Debt Receipt              0           0             0           0             0           0             0           0             0           0             0           0
Capital Campaign Contributions                   0           0             0           0             0           0             0           0             0           0             0           0
Other Non-Op. Cash In                            0           0             0           0             0           0             0           0             0           0             0           0
Non-Operating Cash Out
Principal Payment on LOC                         0           0             0           0             0           0             0           0             0           0             0           0
Principal Payment on LTD                         0           0             0           0             0           0             0           0             0           0             0           0

Other Non-Op. Cash Out                           0           0             0           0             0           0             0           0             0           0             0           0

Net Non-Op. Cash                         -           -             -           -             -           -             -           -             -           -             -           -

Temporarily Restricted Cash
Temp. Rest. Cash In                              0           0             0           0             0           0             0           0             0           0             0           0
Temp. Rest. Cash Released                        0           0             0           0             0           0             0           0             0           0             0           0

Net Temp. Restricted Cash                -           -            -            -            -            -            -            -            -            -            -            -
Ending Cash                              -           -             -           -             -           -             -           -             -           -             -           -

Monthly Operating Cash Flow
Projection vs Monthly Actual:                    0       -                 0       -                 0       -                 0       -                 0       -                 0       -




    nonprofitfinancefund.org     ©2011 Nonprofit Finance Fund®                                                                                                                                     28
Building Your Cash Flow Projections:
Tips and Techniques

Be disciplined and conservative, but not too
conservative – an unrealistic cash flow projection is
useless

Revisions to your projections will be necessary. Each
month, check for anomalies and subject them to further
review

Look for trends in the end of the month cash balances:
 How do projections stack up against actual cash balances?
 Which months end with positive/negative cash levels?
 What are the patterns?




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®      29
Quantifying the Challenge:
Debt and Access To Capital

Lines of Credit
 Can help address periodic or recurring CASH FLOW
  issues
 Provide a bridge for timing gaps between fund
  expenditure and receipt of offsetting revenue

By securing a line of credit, particularly when you
need it least, you build your banking relationship and
credit history




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®   30
Quantifying the Challenge:
Debt and Access To Capital

Conversations with your banker must be ongoing, deep,
and fully transparent. Be prepared to share:
 Short- and long- term plans for the organization
 A management team that has the ability to lead through
     changing economic and funding environment
 Evidence of reporting and processes in place to measure
     progress against budget and ability to course correct
 Funding commitments / contracts for next 12 months (at
     minimum)
 Multiple scenarios for potential reductions or loss in funding
 Track record of support from community and funders
 Engaged board of directors




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®           31
Using Program Profitability Analysis
to Assess Risk

Assessing underlying program economics informs
strategic decisions about:
 Whether and how to cut costs
 Where to focus fundraising efforts
 Whether to sustain, grow or cut/change programs
 How to respond to operating changes
 How to allocate resources among competing priorities

Nonprofits often make decisions to maintain deficit
programs critical to their mission

The key is to understand the size of, and identify the
source for the subsidy needed to cover, these deficits




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®   32
Program Profitability Analysis:
A Visual Tool

                           High $ contribution                  High $ contribution
                             Low mission alignment               High mission alignment

             +$             Assess threat of „drift‟            What can we cultivate and
                            Opportunity to align with            preserve?
                             core programs?                      Are there opportunities for
           Contribution




                            Non-financial costs?                 growth?
 Money


           Margin




                           Low $ contribution                   Low $ contribution
                             Low mission alignment                High mission alignment
                            Relevance to the                    Potential to cut costs?
              -$             organization?                       Can the revenue model
                            Legacy? One-off?                     change?
                            Opportunities for strategic         Does subsidy exist elsewhere
                             realignment?                         in the organization?

                                       Low Impact                    High Impact


                                                           Mission


nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                         33
NFF’s Program Profitability Model


NFF’s Program profitability model helps frame many
key decisions in a way that nonprofit managers can
easily understand and act on

It removes complex cost allocations:
        Total cost allocations are often critical for funder
         reports and pricing analyses
        However, they are not always best suited for devising
         financial strategy and making operating decisions




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®         34
PPM Methodology


Step 1: Use most recent annual financial information
 Using current budget or latest projection for current fiscal
  year is critical to improving decision making
 Focus on operating revenue available for the fiscal year.
  Capital revenue and expenses are not considered in the
  model (e.g., the cost of a new building)

Step 2: Identify items that are directly tied to programs
 If the program goes away, does the revenue (or expense)
  go away? Eg., After School Teacher may leave if after
  school program goes away, but Director of Programs would
  likely stay (at the same salary)
 The PPM thus reveals a specific program-based “bottom-
  line” surplus or deficit

All supporting expenses (management, occupancy,
fundraising, admin., etc.) are examined separately.

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®         35
PPM Methodology


Step 2, continued:

Note that PPM is both art and science

Eg., A foundation may give program restricted funding, but if
the nonprofit ended the program, the foundation may fund
another program of the organization because they hold the
nonprofit in high regard and trust management‟s decisions.
Given the funder‟s flexibility in this case, the grant would be
considered “capacity,” rather than “program”

Given cases such as these, a good PPM would draw on the
knowledge of the CFO, CEO, and other key managers




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®          36
Tips for Using the PPM as a
Management Tool


This is not a one-time analysis, it is meant to get better
over time as staff and board use it
 Real power of the model comes over time, when it is fully
     integrated into planning. Stakeholders will have strong
     foundation to make financial decisions

This analysis is for internal use only




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®       37
Program Economics:
Methodology

Step 3: Calculate contribution margins

             Program 1                                     Program 2              Program 3

    Revenue: $500,000                                 Revenue: $400,000         Revenue: $100,000
   (-) Dir Exp: $200,000                            (-) Dir Exp: $1,200,000   (-) Dir Exp: $600,000

    Contribution Margin:                               Contribution Margin:   Contribution Margin:
        $300,000                                          ($800,000)             ($500,000)



Program Totals
Direct Revenue:                                                      $1,000,000
(-) Direct Expense:                                                  $2,000,000
= Total Direct Contribution Margin: ($1,000,000)


nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                                              38
Sample Program Profitability Model

                                              Programs                                                      Capacity
                              After        Youth                     Senior       Program                Special        Program                Capacity
                              School       Program      Literacy     Services     Subtotal   Fundraising Events         Mgmt       Admin.      Subtotal     Total

Revenue
 (A) Earned
 Government contracts              $457        $110                      $800      $1,367                                                           $0    $1,367
 Ticket Sales                                                                          $0                                                           $0        $0
 Client Fees                       $156                                   $100       $256                                                           $0      $256
                Subtotal          $613         $110            $0        $900      $1,623           $0             $0       $0          $0          $0    $1,623

 (B) Contributed
 Foundations & Corporations        $113                      $120                    $233           $10                                            $10      $243
 Government                         $27                                               $27           $80                                            $80      $107
 Individuals                        $85                                               $85          $704       $242                                $946    $1,031
 Trustees                           $12                                               $12          $152       $185                                $337      $349
                 Subtotal         $237           $0         $120           $0        $357         $946       $427           $0          $0      $1,373    $1,730

        Total Revenue             $850         $110         $120         $900      $1,980         $946       $427           $0          $0      $1,373    $3,353

Expenses
 Salary & Benefits                ($441)        ($80)                   ($525)    ($1,046)       ($188)                    ($85)      ($475)     ($748) ($1,794)
 Consultants & Contractors        ($239)                    ($100)      ($172)      ($511)        ($20)      ($175)                              ($195)   ($706)
 Professional Fees                                                                     $0         ($48)       ($85)                    ($13)     ($146)   ($146)
 Occupancy                        ($112)                                ($259)      ($371)                    ($62)                    ($46)     ($108)   ($479)
 Office & Supplies                  ($3)        ($12)                     ($5)       ($20)                                                          $0     ($20)
 Program                           ($85)         ($8)                    ($10)      ($103)                                                          $0    ($103)
 Interest                                                                              $0                                              ($20)      ($20)    ($20)
 Miscellaneous                     ($15)                                  ($29)      ($44)         ($44)      ($15)                   ($102)     ($161)   ($205)

       Total Expenses            ($894)       ($100)       ($100) ($1,000)        ($2,094)       ($300)     ($337)        ($85)      ($656)    ($1,378) ($3,472)

     Surplus/Deficit             ($45)         $10          $20       ($100)        ($115)      $646          $90        ($85)      ($656)         ($5)   ($120)


      nonprofitfinancefund.org    ©2011 Nonprofit Finance Fund®                                                                                              39
Scenario Testing


By building a financial model using alternate case
scenarios, you can project a range of outcomes to inform
decisions

  Scenario testing provides a means to explicitly and transparently
    communicate in financial terms the viability of plans for the future



Determine how and under what circumstances you will
mid-course correct

  Consider which expenses you can reduce, eliminate or postpone
  Evaluate how cuts will impact delivery of mission and economic
   viability
  Consider ways to increase revenue, if once reliable sources seem
   questionable.
  Ensure new revenue opportunities are “net” positive




 nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                  40
Planning Your Response:
Scenario Testing

Determine the triggers that lead to Plan B, Plan C, etc.
 For example: if X% of revenue doesn‟t arrive by Y, we will cut Z%
  of expenses

Plan for a worst-case scenario
 Easier to add back later than to be forced to take drastic action
   without a thoughtful plan

Plan for the impacts of scenarios on programming
 What is the impact on specific program metrics (i.e., clients served,
   number of housing units produced or managed, schools and youth
   served, etc.)

Can be as complex or as simple as needed:
 What would we do differently if budgeted revenue dropped 10%?
  20%? 30%?
 What is the likelihood of receipt for each revenue source within each
  program? What adjustments will we make within these programs
  and to our supporting capacity?

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                  41
How Will Scenarios Impact Your
Organization’s Long Term Health?
How do the scenarios impact the organization’s ability
to withstand risk?

        How will earned revenue or philanthropic dollars raised
         change? Will overhead/capacity costs change?
        Which scenarios produce deficits? Surpluses?
        Will deficits deplete cash and liquidity or result in larger
         debt obligations?
        Will surpluses be converted to cash savings or invested in
         fixed infrastructure?




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                42
Concluding Thoughts


―Programs‖ are not necessarily synonymous with
―Lines of Business‖
     Determine lines of business by assessing what it is you
      are selling in terms of services, who the buyers of those
      services are, and how much those services are costing
      you and your buyers
     Once you establish clearly defined lines of business,
      you will gain visibility into the sustainability of program
      and enterprise level plans


Use scenario planning to adjust strategy and respond to
potential shifts in your internal or external
environment; revenue and expense contingencies can:
    Help mitigate the effects of a dire situation
    Completely neutralize the effects of a negative
      occurrence
    Identify opportunities to improve the organization‟s
      bottom line going forward



nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®            43
Agenda

   Some Perspective
    Nonprofits in Recession
    Considerations for Sustainability

   Capitalization Tools and Strategies
    Assessing your Nonprofit‟s Current Financial Situation
    Planning a Strategic Response That Encourages Stabilization
        and Sustainability

   Concluding Thoughts
    Communicating your Financial Story and Resource Needs
    Overcoming the Knowing-Doing Gap




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund ®          44
Communicate Early and Often


Engage staff in conversations about options. Valuable
source of creative ideas and solutions

Bring alternatives to the Board for decision making.
Remember: Board has a fiduciary duty to safeguard the
organization‟s assets

Stay in front of donors—don’t pull back. Be candid
about the continued impact of the economic climate on
your programs and organization




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®   45
Knowing-Doing Gap: Where are You?


Information Gap: Do you develop transparent, accurate
and timely financial planning and management reports that
give you the information you need?

Interpretation Gap: Do management and board collectively
have the ability to understand, interpret and discuss the
implications of financial information?

Decision-making Gap: Do you have a culture of making and
following through on tough decisions?




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®    46
Minimizing the Information Gap:
Developing a Financial Toolkit

Do your financial planning and management tools
provide the information you need?
 Year-to-date actuals vs. budget
 Balance sheet
 Monthly cash flow
 Revenue and expense by program


Who is involved in preparing the reports?
How frequently?
Who receives them?
When and how does the Board get involved?

Tools are only as good as the assumptions behind them.
Be prepared to work with and adapt to imperfect
information

nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®   47
Concluding Thoughts


Good financial decision-making requires timely,
accurate and transparent financial information

Use financial planning tools to guide decision making
but bear in mind that tools are not a substitute for
making difficult decisions
               Beware of the knowing-doing gap

A healthy capital structure is critical to long term
programmatic vibrancy and financial viability
               Seek funding opportunities that cover full costs and
                meet full enterprise needs
               Manage costs in the context of revenue and capital
                realities
               Establish reserves that enable the organization to
                manage risk


nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®               48
Appendix: 2011 National Survey



2011 State of the Nonprofit Sector Survey Results



 March 2011

 For more information, please visit nonprofitfinancefund.org

 For full survey results, please visit
 http://nonprofitfinancefund.org/2011Survey

 Data is based on a nationwide Zoomerang survey of nonprofit leaders conducted
 by Nonprofit Finance Fund, January-February 2011.


 Generously supported by Bank of America Charitable Foundation




 nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                        49
Thank You!
To Stay Connected…

  Learn More                                nonprofitfinancefund.org
  Twitter                                   twitter.com/nff_news

  Facebook                                  facebook.com/nonprofitfinancefund

  Our Blog                                  philanthropy.com/blogs/money-and-mission

  Sign Up                                   nonprofitfinancefund.org/sign-up

  RSS                                       nonprofitfinancefund.org/news/feed

  Get in                                      212-457-4710
  Touch!                                    Garvester.Kelley@nffusa.org




nonprofitfinancefund.org   ©2011 Nonprofit Finance Fund®                               50

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NonProfit Finance Fund: Making Finance Work For You.

  • 1. Nonprofit Finance Fund Using Finance to Improve Institutional Sustainability Presented by Gar Kelley, Vice President AEO Annual National Microenterprise Conference Washington, DC May 3, 2011 nonprofitfinancefund.org ©2011 Nonprofit Finance Fund ®
  • 2. Goals for This Session Equip you to incorporate your organization’s business dynamics and financial condition in planning and decision making for programmatic success Provide you with financial tools & strategies to manage in a changed and changing environment nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 1
  • 3. Nonprofit Finance Fund: Where Money Meets Mission Served thousands of nonprofits and funders since 1980 CAPITAL ACCESS  Alone and through strategic partnerships: Debt, PRI management, New Market Tax Credits, “Philanthropic Equity,” Catalyst Funds  $280 million in loans; $100 million in New Market Tax Credit deals; over $1 billion in capital leveraged ―[NFF is]… arguably the most influential CONSULTING voice in the ongoing effort to  Over 1,000 consulting engagements and workshops reshape thinking in past 5 years and practice about nonprofit  Financial advisors and educators capitalization.‖  Collaboration/Merger specialists –The Nonprofit Times All sub-sectors served: $300,000 to $50 million nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 2
  • 4. The NFF Triangle Mission and Program What you do, and how you do it. Capacity Capital The people, space, and What resources and processes that allow you assets you to have to to do what you do. work with. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 3
  • 5. The NFF Triangle Establishing and maintaining a balance among the three components is essential to long-term health and viability. Mission and Program Mission and Program Mission and Program Mission and Program Mission and Program Mission and Program Mission and Program Capacity Capacity Capacity Capacity Capacity Capacity Capital Capacity Capital Capital Capital Capital Capital Capital Capital Capital Capital nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 4
  • 6. Agenda Some Perspective  Nonprofits in Recession  Considerations for Sustainability Capitalization Tools and Strategies  Assessing your Nonprofit‟s Current Financial Situation  Planning a Strategic Response That Encourages Stabilization and Sustainability Concluding Thoughts  Communicating your Financial Story and Resource Needs  Overcoming the Knowing-Doing Gap nonprofitfinancefund.org ©2011 Nonprofit Finance Fund ® 5
  • 7. How Did This Recession Compare? Steeper and deeper than the past 3 recessions Source: Board of Governors of the Federal Reserve System, 2009 research.stlouisfed.org Note: Shaded areas indicate US recessions. Index: 2002 = 100 nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 6
  • 8. More Nonprofits Experience Deficits During and After Recession Percentage of Nonprofits Reporting Deficits (Post-Depreciation) 50% 44% 45% 41% 40% 40% 38% 38% 35% 33% 31% 30% 25% 20% 15% 10% 5% 0% FY1999 FY2000 FY2001 FY2002 FY2003 FY2004 FY2005 Recession Recovery Lag nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 7
  • 9. NFF 2009, 2010, & 2011 Surveys Nationwide survey of nonprofit managers  To assess the real-time financial challenges  To surface the most critical areas of need  both for the immediate and longer-term  durability and effectiveness of the sector Over 1,900 nonprofit leaders responded in 2011 Results suggest US nonprofit sector continues to experience:  Downward pressure on both government and philanthropic funding  Cash and liquidity constraints for an indefinite period  60% of respondents had 90 days or less of cash available  Financial Vulnerability  44% of 2011 survey respondents ended 2010 with a surplus, versus 35% in 2009 and 40% in 2008.  Only 25% of 2011 survey respondents added reserve funds in 2010. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 8
  • 10. What Are the Trends Among These Lifeline Organizations? “Lifeline” organizations that provide critical services to people in need are finding it hard to meet the demands in their communities:  87% saw an increase in demand for services in 2010, compared with 68% of non-lifeline organizations.  60% of lifeline organizations increased the number of clients served in 2010, yet only 43% were able to full meet the demand for services.  Just 37% of lifeline organizations expect be able to fully meet demand in 2011. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 9
  • 11. Summary of National Survey Findings Nonprofits face ongoing increases in service demand, while the financial situation for many continues to be difficult. Nonprofits are responding to this „new normal‟ with creativity and resilience, even finding ways to increase services in the face of funding uncertainty. While some nonprofits are adapting to changed circumstances in healthy ways, such as strategic collaborations and careful expense management, others are entering into situations that threaten their survival, such as substantial layoffs or deficits. Now more than ever, nonprofits need open dialogue with internal and external stakeholders, and support for the overall organization and core programs. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 10
  • 12. Agenda Some Perspective  Nonprofits in Recession  Considerations for Sustainability Capitalization Tools and Strategies  Assessing your Nonprofit‟s Current Financial Situation  Planning a Strategic Response That Encourages Stabilization and Sustainability Concluding Thoughts  Communicating your Financial Story and Resource Needs  Overcoming the Knowing-Doing Gap nonprofitfinancefund.org ©2011 Nonprofit Finance Fund ® 11
  • 13. Focus, Focus, Focus Revisit your mission and define your priorities:  Which activities are core to your mission?  Are they positive financial contributors or do they need subsidy from other programs?  What is non-negotiable in your budget? Once you define what is core to your mission then define programs as:  What we MUST do  What we SHOULD do  What we WANT to do Make Mission-Driven Decisions: The goal is to ensure you stay afloat to serve the community. This may mean partnering with other complimentary organizations or making tough business decisions nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 12
  • 14. Questions to Consider Around Sustainability What businesses are you in? What do you sell in each business? Who buys ―it‖? What does ―it‖ cost? How do you price ―it‖? Is there a ―Model of Sustainability‖ for our organization? How does our Model of Sustainability change if our circumstances and/or environment change? How do our enterprise/balance sheet needs impact and influence our Model of Sustainability? nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 13
  • 15. Need vs. Demand Who decides if there is a need for your programming? How do we know if there is demand for your programming?  Who are your local competitors and how does that affect demand?  Why are you best suited to offer your programming in your market? Demand = combination of reliable sources willing to pay full-cost price annually Demand Sustainability Need nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 14
  • 16. Agenda Some Perspective  Nonprofits in Recession  Considerations for Sustainability Capitalization Tools and Strategies  Assessing your Nonprofit‟s Current Financial Situation  Planning a Strategic Response That Encourages Stabilization and Sustainability Concluding Thoughts  Communicating your Financial Story and Resource Needs  Overcoming the Knowing-Doing Gap nonprofitfinancefund.org ©2011 Nonprofit Finance Fund ® 15
  • 17. Determining Your Risk Tolerance: Focus on the Balance Sheet Statement of Financial Position Assets Liabilities Statement of Cash Cash Statement Flows of Activities Net Revenue minus Assets Expense = Surplus / Surplus / Deficit Deficit nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 16
  • 18. Assess Risk: Understanding Current Position Assess your exposure and risk  Understand your income statement – How might your revenue and expense components be affected? – How will operating performance impact the organization?  Understand the strength of your balance sheet – Are you operating now from a position of strength or weakness? – Can you afford a deficit and, if so, how large and for how long? – What is your risk tolerance? The urgency and type of action leadership should take depends on your organization’s current financial position. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 17
  • 19. Assess Risk: Know your Income Statement Revenue Dynamics  Where does the organization‟s money come from?  Is it reasonably diversified or at risk?  Do revenue streams appear reliable / consistent? Cost Dynamics  What does the organization spend on operating activities?  Are expenses adjusted in line with revenue changes?  Note: Statement of Activities will not present expenditures on capital items or debt principal repayments. Profitability and Savings  Does the organization cover its costs?  Are surpluses sufficient to meet balance sheet obligations?  Is the agency saving? If so, is it enough? *Conversation with leadership will offer greater clarity than financials alone. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 18
  • 20. Generate Surpluses to Cover the Full Cost of Business Total Cost of All Business Activity ($ in thousands) 2,800 2,400 2,000 Reserve, one month expenses 1,600 Depreciation expense 1,200 Purchases of property & equipment (P&E) 800 Estimated debt principal payment 400 Expenses (before depreciation) 0 Revenue (including non-operating) 2010B nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 19
  • 21. Assess Risk: Know your Balance Sheet First things first: Know where you stand Assets Cash – How much? How “liquid?” Balance Sheet Receivables – Are they slow to collect? Are any at risk for collection? Liabilities Fixed Assets – How do you address Assets maintenance issues? Net Assets Liabilities Line of Credit – How do you manage cash flow? Are you using debt appropriately? Net Assets Unrestricted Net Assets – Do you own more & than you owe? Reserves Temporarily Restricted Net Assets – Do they fully support your core programs? Reserves – Do you have them? Are they suitable to your needs? Agreement on use? nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 20
  • 22. EXAMINE NET ASSET COMPOSITION Temporarily Unrestricted Earned Permanently Restricted Contributions Revenue Restricted Contributions Contributions Temporarily Permanently Restricted Restricted Net Assets Net Assets Net Assets Investment Released Income Ice: Receivables Water Bottle: Board Designated Reserve Water: Unrestricted Cash Rocks: PP & E Operating and Non-operating Expenses nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 21
  • 23. Measuring Liquidity Total Cash Months of Cash = (Total Expenses / 12) Unrestricted Net Assets – Months of (PPE – PPE Debt) Liquid Net Assets = (Total Expenses / 12) Working Current Assets – Current Capital = Liabilities nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 22
  • 24. Assess Risk: Months of Cash- Rule of Thumb What is the right amount of liquidity? In good and bad economic environments? Months of Expenses Covered by Cash Operating Situation 0 Crisis – Scrambling for cash, delaying payment to vendors, overdrawing checking account. Less than 3 months Cash is tight – Relying on line of credit, delaying payment to vendors. 3-6 months Room to breathe – Can do some long-term thinking. Little room for “rainy days.” 6+ months Handles risk – Able to withstand increasingly acute shocks such as large facility repairs, funding cuts and possibly recessions. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 23
  • 25. Types of Board-Designated Reserves: Tools for Supporting Organizations Rainy Day (Emergency) Reserve  For the unexpected and unbudgeted (i.e. to replace lost income) Cash Reserve for Operations  Internal line of credit to bridge funding delays  NOT to replace lost income or cover ordinary expenses Facility Reserve  Building maintenance, systems replacements, etc. Investment Reserve  A “self-governed” endowment with board authority to use the principal for other purposes if necessary nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 24
  • 26. Agenda Some Perspective  Nonprofits in Recession  Considerations for Sustainability Capitalization Tools and Strategies  Assessing your Nonprofit‟s Current Financial Situation  Planning a Strategic Response That Encourages Stabilization and Sustainability Concluding Thoughts  Communicating your Financial Story and Resource Needs  Overcoming the Knowing-Doing Gap nonprofitfinancefund.org ©2011 Nonprofit Finance Fund ® 25
  • 27. A Planning Continuum Financial & Organizational Assessment Explore strategic partnerships, collaborations, mergers Scenario Cash Flow Testing Planning Debt Consulting and Access to Capital Program Profitability Analysis nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 26
  • 28. Cash Flow Management Best Practices Estimate how much cash to keep on hand and, if appropriate, how much short-term debt and/or reserves you will need to access during low cash months Distinguish between ―cash flow‖ issues (timing of receipts) and ―cash‖ issues (shortage of cash overall) Cash flow planning is an iterative process, requiring constant monitoring and adjustment nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 27
  • 29. Address Risk: Cash Flow Management Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Proj. Actual Proj. Actual Proj. Actual Proj. Actual Proj. Actual Proj. Actual Beginning Total Cash 0 0 - - - - - - - - - - Unrestricted Operating Cash on Hand [Beginning of month] 0 0 - - - - - - - - - - Operating Cash Unrestricted Operating Cash Receipts Earned Income 0 0 0 0 0 0 0 0 0 0 0 0 Unrest. Contributions 1 0 0 0 0 0 0 0 0 0 0 0 0 Restricted Cash Releases - - - - - - - - - - - - Total Op. Cash Receipts - - - - - - - - - - - - Operating Cash Spent Personnel 0 0 0 0 0 0 0 0 0 0 0 0 Professional Fees 0 0 0 0 0 0 0 0 0 0 0 0 Occupancy 0 0 0 0 0 0 0 0 0 0 0 0 Interest on debt 0 0 0 0 0 0 0 0 0 0 0 0 Other 1 0 0 0 0 0 0 0 0 0 0 0 0 Total Op. Cash Spent - - - - - - - - - - - - Net Cash from Operations - - - - - - - - - - - - Non-Operating Cash Non-Operating Cash In Draw on LOC/ Long Term Debt Receipt 0 0 0 0 0 0 0 0 0 0 0 0 Capital Campaign Contributions 0 0 0 0 0 0 0 0 0 0 0 0 Other Non-Op. Cash In 0 0 0 0 0 0 0 0 0 0 0 0 Non-Operating Cash Out Principal Payment on LOC 0 0 0 0 0 0 0 0 0 0 0 0 Principal Payment on LTD 0 0 0 0 0 0 0 0 0 0 0 0 Other Non-Op. Cash Out 0 0 0 0 0 0 0 0 0 0 0 0 Net Non-Op. Cash - - - - - - - - - - - - Temporarily Restricted Cash Temp. Rest. Cash In 0 0 0 0 0 0 0 0 0 0 0 0 Temp. Rest. Cash Released 0 0 0 0 0 0 0 0 0 0 0 0 Net Temp. Restricted Cash - - - - - - - - - - - - Ending Cash - - - - - - - - - - - - Monthly Operating Cash Flow Projection vs Monthly Actual: 0 - 0 - 0 - 0 - 0 - 0 - nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 28
  • 30. Building Your Cash Flow Projections: Tips and Techniques Be disciplined and conservative, but not too conservative – an unrealistic cash flow projection is useless Revisions to your projections will be necessary. Each month, check for anomalies and subject them to further review Look for trends in the end of the month cash balances:  How do projections stack up against actual cash balances?  Which months end with positive/negative cash levels?  What are the patterns? nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 29
  • 31. Quantifying the Challenge: Debt and Access To Capital Lines of Credit  Can help address periodic or recurring CASH FLOW issues  Provide a bridge for timing gaps between fund expenditure and receipt of offsetting revenue By securing a line of credit, particularly when you need it least, you build your banking relationship and credit history nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 30
  • 32. Quantifying the Challenge: Debt and Access To Capital Conversations with your banker must be ongoing, deep, and fully transparent. Be prepared to share:  Short- and long- term plans for the organization  A management team that has the ability to lead through changing economic and funding environment  Evidence of reporting and processes in place to measure progress against budget and ability to course correct  Funding commitments / contracts for next 12 months (at minimum)  Multiple scenarios for potential reductions or loss in funding  Track record of support from community and funders  Engaged board of directors nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 31
  • 33. Using Program Profitability Analysis to Assess Risk Assessing underlying program economics informs strategic decisions about:  Whether and how to cut costs  Where to focus fundraising efforts  Whether to sustain, grow or cut/change programs  How to respond to operating changes  How to allocate resources among competing priorities Nonprofits often make decisions to maintain deficit programs critical to their mission The key is to understand the size of, and identify the source for the subsidy needed to cover, these deficits nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 32
  • 34. Program Profitability Analysis: A Visual Tool High $ contribution High $ contribution Low mission alignment High mission alignment +$  Assess threat of „drift‟  What can we cultivate and  Opportunity to align with preserve? core programs?  Are there opportunities for Contribution  Non-financial costs? growth? Money Margin Low $ contribution Low $ contribution Low mission alignment High mission alignment  Relevance to the  Potential to cut costs? -$ organization?  Can the revenue model  Legacy? One-off? change?  Opportunities for strategic  Does subsidy exist elsewhere realignment? in the organization? Low Impact High Impact Mission nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 33
  • 35. NFF’s Program Profitability Model NFF’s Program profitability model helps frame many key decisions in a way that nonprofit managers can easily understand and act on It removes complex cost allocations:  Total cost allocations are often critical for funder reports and pricing analyses  However, they are not always best suited for devising financial strategy and making operating decisions nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 34
  • 36. PPM Methodology Step 1: Use most recent annual financial information  Using current budget or latest projection for current fiscal year is critical to improving decision making  Focus on operating revenue available for the fiscal year. Capital revenue and expenses are not considered in the model (e.g., the cost of a new building) Step 2: Identify items that are directly tied to programs  If the program goes away, does the revenue (or expense) go away? Eg., After School Teacher may leave if after school program goes away, but Director of Programs would likely stay (at the same salary)  The PPM thus reveals a specific program-based “bottom- line” surplus or deficit All supporting expenses (management, occupancy, fundraising, admin., etc.) are examined separately. nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 35
  • 37. PPM Methodology Step 2, continued: Note that PPM is both art and science Eg., A foundation may give program restricted funding, but if the nonprofit ended the program, the foundation may fund another program of the organization because they hold the nonprofit in high regard and trust management‟s decisions. Given the funder‟s flexibility in this case, the grant would be considered “capacity,” rather than “program” Given cases such as these, a good PPM would draw on the knowledge of the CFO, CEO, and other key managers nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 36
  • 38. Tips for Using the PPM as a Management Tool This is not a one-time analysis, it is meant to get better over time as staff and board use it  Real power of the model comes over time, when it is fully integrated into planning. Stakeholders will have strong foundation to make financial decisions This analysis is for internal use only nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 37
  • 39. Program Economics: Methodology Step 3: Calculate contribution margins Program 1 Program 2 Program 3 Revenue: $500,000 Revenue: $400,000 Revenue: $100,000 (-) Dir Exp: $200,000 (-) Dir Exp: $1,200,000 (-) Dir Exp: $600,000 Contribution Margin: Contribution Margin: Contribution Margin: $300,000 ($800,000) ($500,000) Program Totals Direct Revenue: $1,000,000 (-) Direct Expense: $2,000,000 = Total Direct Contribution Margin: ($1,000,000) nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 38
  • 40. Sample Program Profitability Model Programs Capacity After Youth Senior Program Special Program Capacity School Program Literacy Services Subtotal Fundraising Events Mgmt Admin. Subtotal Total Revenue (A) Earned Government contracts $457 $110 $800 $1,367 $0 $1,367 Ticket Sales $0 $0 $0 Client Fees $156 $100 $256 $0 $256 Subtotal $613 $110 $0 $900 $1,623 $0 $0 $0 $0 $0 $1,623 (B) Contributed Foundations & Corporations $113 $120 $233 $10 $10 $243 Government $27 $27 $80 $80 $107 Individuals $85 $85 $704 $242 $946 $1,031 Trustees $12 $12 $152 $185 $337 $349 Subtotal $237 $0 $120 $0 $357 $946 $427 $0 $0 $1,373 $1,730 Total Revenue $850 $110 $120 $900 $1,980 $946 $427 $0 $0 $1,373 $3,353 Expenses Salary & Benefits ($441) ($80) ($525) ($1,046) ($188) ($85) ($475) ($748) ($1,794) Consultants & Contractors ($239) ($100) ($172) ($511) ($20) ($175) ($195) ($706) Professional Fees $0 ($48) ($85) ($13) ($146) ($146) Occupancy ($112) ($259) ($371) ($62) ($46) ($108) ($479) Office & Supplies ($3) ($12) ($5) ($20) $0 ($20) Program ($85) ($8) ($10) ($103) $0 ($103) Interest $0 ($20) ($20) ($20) Miscellaneous ($15) ($29) ($44) ($44) ($15) ($102) ($161) ($205) Total Expenses ($894) ($100) ($100) ($1,000) ($2,094) ($300) ($337) ($85) ($656) ($1,378) ($3,472) Surplus/Deficit ($45) $10 $20 ($100) ($115) $646 $90 ($85) ($656) ($5) ($120) nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 39
  • 41. Scenario Testing By building a financial model using alternate case scenarios, you can project a range of outcomes to inform decisions  Scenario testing provides a means to explicitly and transparently communicate in financial terms the viability of plans for the future Determine how and under what circumstances you will mid-course correct  Consider which expenses you can reduce, eliminate or postpone  Evaluate how cuts will impact delivery of mission and economic viability  Consider ways to increase revenue, if once reliable sources seem questionable.  Ensure new revenue opportunities are “net” positive nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 40
  • 42. Planning Your Response: Scenario Testing Determine the triggers that lead to Plan B, Plan C, etc.  For example: if X% of revenue doesn‟t arrive by Y, we will cut Z% of expenses Plan for a worst-case scenario  Easier to add back later than to be forced to take drastic action without a thoughtful plan Plan for the impacts of scenarios on programming  What is the impact on specific program metrics (i.e., clients served, number of housing units produced or managed, schools and youth served, etc.) Can be as complex or as simple as needed:  What would we do differently if budgeted revenue dropped 10%? 20%? 30%?  What is the likelihood of receipt for each revenue source within each program? What adjustments will we make within these programs and to our supporting capacity? nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 41
  • 43. How Will Scenarios Impact Your Organization’s Long Term Health? How do the scenarios impact the organization’s ability to withstand risk?  How will earned revenue or philanthropic dollars raised change? Will overhead/capacity costs change?  Which scenarios produce deficits? Surpluses?  Will deficits deplete cash and liquidity or result in larger debt obligations?  Will surpluses be converted to cash savings or invested in fixed infrastructure? nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 42
  • 44. Concluding Thoughts ―Programs‖ are not necessarily synonymous with ―Lines of Business‖  Determine lines of business by assessing what it is you are selling in terms of services, who the buyers of those services are, and how much those services are costing you and your buyers  Once you establish clearly defined lines of business, you will gain visibility into the sustainability of program and enterprise level plans Use scenario planning to adjust strategy and respond to potential shifts in your internal or external environment; revenue and expense contingencies can:  Help mitigate the effects of a dire situation  Completely neutralize the effects of a negative occurrence  Identify opportunities to improve the organization‟s bottom line going forward nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 43
  • 45. Agenda Some Perspective  Nonprofits in Recession  Considerations for Sustainability Capitalization Tools and Strategies  Assessing your Nonprofit‟s Current Financial Situation  Planning a Strategic Response That Encourages Stabilization and Sustainability Concluding Thoughts  Communicating your Financial Story and Resource Needs  Overcoming the Knowing-Doing Gap nonprofitfinancefund.org ©2011 Nonprofit Finance Fund ® 44
  • 46. Communicate Early and Often Engage staff in conversations about options. Valuable source of creative ideas and solutions Bring alternatives to the Board for decision making. Remember: Board has a fiduciary duty to safeguard the organization‟s assets Stay in front of donors—don’t pull back. Be candid about the continued impact of the economic climate on your programs and organization nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 45
  • 47. Knowing-Doing Gap: Where are You? Information Gap: Do you develop transparent, accurate and timely financial planning and management reports that give you the information you need? Interpretation Gap: Do management and board collectively have the ability to understand, interpret and discuss the implications of financial information? Decision-making Gap: Do you have a culture of making and following through on tough decisions? nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 46
  • 48. Minimizing the Information Gap: Developing a Financial Toolkit Do your financial planning and management tools provide the information you need?  Year-to-date actuals vs. budget  Balance sheet  Monthly cash flow  Revenue and expense by program Who is involved in preparing the reports? How frequently? Who receives them? When and how does the Board get involved? Tools are only as good as the assumptions behind them. Be prepared to work with and adapt to imperfect information nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 47
  • 49. Concluding Thoughts Good financial decision-making requires timely, accurate and transparent financial information Use financial planning tools to guide decision making but bear in mind that tools are not a substitute for making difficult decisions  Beware of the knowing-doing gap A healthy capital structure is critical to long term programmatic vibrancy and financial viability  Seek funding opportunities that cover full costs and meet full enterprise needs  Manage costs in the context of revenue and capital realities  Establish reserves that enable the organization to manage risk nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 48
  • 50. Appendix: 2011 National Survey 2011 State of the Nonprofit Sector Survey Results March 2011 For more information, please visit nonprofitfinancefund.org For full survey results, please visit http://nonprofitfinancefund.org/2011Survey Data is based on a nationwide Zoomerang survey of nonprofit leaders conducted by Nonprofit Finance Fund, January-February 2011. Generously supported by Bank of America Charitable Foundation nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 49
  • 51. Thank You! To Stay Connected… Learn More nonprofitfinancefund.org Twitter twitter.com/nff_news Facebook facebook.com/nonprofitfinancefund Our Blog philanthropy.com/blogs/money-and-mission Sign Up nonprofitfinancefund.org/sign-up RSS nonprofitfinancefund.org/news/feed Get in 212-457-4710 Touch! Garvester.Kelley@nffusa.org nonprofitfinancefund.org ©2011 Nonprofit Finance Fund® 50