2. AGENDA
Before we begin… Go to http://gettag.mobi
• Any smart phone w/camera
A t h /
• Must have Web Access
• Download the FREE App
• Answer Next ~ 3x to install
• Answer YES to all during install… experience the
g p
demo!
• Interact with us…
• (iPhone in Apple App Store)
• Read the Mobile Tags on Slides !
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3. Why are we here?
• Magenium = Enterprise Class Software
• Technical IT Development & SVCS Firm
• Mobile Marketing Content Management
g g
System
• 2D Tagging
• Opportunity for Consumer Marketing
• Complete Go-to-Market
p
Pre-packaged Solutions
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4. Mobile System … in Adolescence
S
N
A
P
I
T
Get the free app for your phone at
http://gettag.mobi
8/6/2009 Magenium CONFIDENTIAL 4
5. WHO ARE OUR CLIENTS
12/11/2009 Private and Confidential 5
6. WHO ARE OUR CLIENTS
S
N
A
P
I
T
Get the free app for your phone at
http://gettag.mobi
12/11/2009 Private and Confidential 6
7. WHO ARE OUR CLIENTS
WHERE in
the World is
Ronald?
S
N
A
P
I
T
Get the free app for your phone at
http://gettag.mobi
http://gettag mobi
12/11/2009 Magenium CONFIDENTIAL 7
8. Mobile Marketing Success Requirements
• Enterprise Class Global Infrastructure
p
System
• Tag Directory Service
• Utilize ANY Tag Reader
• Utilize ANY Mobile Tag
• Function on 72% of Web-enabled Cell Phones
• Tag API
S
• Hosted & On-Premise Models N
A
P
• Top-tier Marketing I
T
• B2C + B2B
Get the free app for your phone at
http://gettag.mobi
12/11/2009 Magenium CONFIDENTIAL 8
9. Enterprise Mobile Tag Services
• Global Parameters
• Sub Templates
• Localization
S
N
A
• Foreign Currencies: $ € ¥ ₲ ฿ ..
g P
I
• Time Zones T
• Geography / Location Get the free app for y
pp your p
phone at
http://gettag.mobi
• Segments
• Transactional Monetization Capability
• Basis Sub Points $ 0.0001 per transaction
• Subscription Based
• Reporting
• Multi-Tenant Capability
12/11/2009 Magenium CONFIDENTIAL 9
10. Mobile Marketing Content Management
S t
System
www.Mag.com/30014n
www Mag com/30014n 1. QR Code
2. BlotCode
3. ShotCode
4. ScanLife
5. ScanBuy
6.
6 MS TTag
7. …
1. Microsoft Tag
2. Google
3. QR Code
4. BlotCode
5.
5 ShotCode
6. ScanLife
7. ScanBuy
8. …
S
N
A
P
I
T
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12. SPECIFIC BUSINESS OPPORTUNITIES
New Revenue $
Click-thru
Cli k th
Advertising Sales to
Outside Entities
On-line
O li
Games
Dynamic
Campaign
Capability
Targeted
Consumer
Marketing S
N
A
P
I
T
Get the free app for your phone at
http://gettag.mobi
12/11/2009 Private and Confidential 12
17. Have Fun with this one
one…
• Imagine the Future…
You drive within ¼ mile of a Competitor
S
N
A
P
I
T
Get the free app for your phone at
http://gettag.mobi
http://gettag mobi
• ID Tagging… in Keep Away Zones
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18. Mobile System Mature Audience
S
N
A
P
I
T
12/11/2009 Magenium CONFIDENTIAL Get the free app for your phone at
http://gettag.mobi
18
19. MOBILE OFFERING BACKGROUND
• As mobile device proliferation reaches almost 100%, organizations are
continually striving to engage their customers in new and interesting ways,
y g g g g y ,
and they cannot ignore this incredible opportunity.
• Magenium has a portfolio of services that help our customers leverage mobile
technology.
technology Everything from designing and architecting enterprise messaging
infrastructures, to deploying smart phones, SMS campaigns, to leveraging
camera scanning technology.
• Magenium works with our clients and partners to help build, deploy and
M i k ith li t d t t h l b ild d l d
manage the required technology infrastructure that supports 2 dimensional
matrix bar-coding applications, customer response campaigns and the web
sites that increase business success and increased market penetration.
• You can be certain that when working with Magenium your Mobile programs
will be secure, scale and comply with industry's best practices. Our Team is
committed to providing y
p g you with unique solutions, the best hands-on service
q ,
and a commitment to help you grow your business.
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20. OSI Model - 7 layers
• A pplication
• P rogram
• S ervice
• T ransmission
• N etwork
• D ata
• Ph i l
hysical
• All people seem to need data processing
anywhere.
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21. Questions?
Discussion + Next Steps
S
N
A
P
I
T
Get the free app for your phone at
http://gettag.mobi
8/6/2009 Magenium CONFIDENTIAL 21
22. THANK YOU !
Digitally signed by A.
Kevin Harrell
A. Kevin DN: cn=A. Kevin Harrell,
o=Magenium Solutions,
LLC., ou=Executive
Harrell
Management,
email=AKH@Magenium.
com, c=US
Date: 2009.12.11 11:57:57
-06'00'
• Kevin Harrell
• Tom LaMantia
• Tim Traxinger
12/11/2009 Magenium CONFIDENTIAL