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December 2008                                     e-Extension Agenda                                                   1




Vol. I No. 2                                                                                         December 2008
Online learning
gets popular
Among AEWs
“e-Learning a year after...”



A
         fter its grand launching in
         December of 2007, the e-
         Learning component of the
e-Extension program continues to
make waves.
    With its main objective of
providing an alternative mode of
training for agricultural extension
workers (AEW), farmers and
fishers. The e-Learning site was
able to amass a total of 1,518
registered users, 878 enrollees and
411 graduates.
    The 11 online courses currently
available focused mainly on marine
and fisheries, crops and livestock.	
                             page 8


ATI Caraga holds first-ever
e-Learning graduation in Butuan
N
                                          (AEW) in Butuan City, is just one          Last October 9, 2008 during
         o-frill. No-fee. Just with her
                                          of the 83 AEWs, farmers, women,        ATI-Caraga’s Octoberfest
         fingertips knowledge was a
                                          and rural youth who finished           celebration, a graduation ceremony
         click away anytime,
                                          the online course on Managing          was held for those who successfully
anywhere. She surfed, studied,
                                          Common Diseases in Banana              completed the said online course.
and aced the tests. Then, few
                                          developed by the Agricultural              “I’m very glad having enrolled
months later she earned her course
                                          Training Institute-Regional Training   in this internet-based course.
certificate – not by means of the
                                          Center XIII (ATI-Caraga). They         It helped me gain additional
traditional face-to-face instruction
                                          are pioneers of this new extension     knowledge especially on how to
though, but via the cyberhighway!
                                          program launched by ATI in the         control various banana diseases
    Ms. Merilyn Laurenciana,
an agricultural extension worker          later part of 2007.                                             page   3
2                                                       e-Extension Agenda                                         December 2008

                  e-Extension advocate lauds
                  Philippine e-Extension program

 M
             r. Dean Powers, an                 this is not a temporary trend,          considerable resources behind
             Australian advocate of             but a fundamental shift. So the         eExtension. There are already a
             eExtension recognized              Agricultural Training Institute         number of online videos in the crop
 the e-Extension Program as one                 has been appointed to lead the          videos section of the site, including
 initiative that would surely boost the         provision of eExtension services.       one on the cultivation of Tilapia. This
 agriculture and fisheries sector.                   During recent Octoberfest          particular video might alarm some
      In his blog                                                     celebration the   Australia readers as Tilapia are the
 thinkeextension.                                                     Agricultural      subject of invasive pest management
 com, Mr. Powers                                                      Training          extension efforts. No doubt
 said, “No doubt                                                      Institute         Philippine agriculture will benefit
 Philippine agriculture                                               Director          from their government’s foresight as
 will benefit from                                                    Asterio Saliot    their program develops.”
 their government’s foresight as their          promoted the use of the eExtension          Moreover, in time for the mass
 program develops.” Here’s the                  services by web and mobile phone        graduation recently held in Butuan
 complete blog post.                            as a means to free education.           City, Philippines, about 83 farmers
      “The Philippine government                While the associated web portal         and extension workers graduated last
 has recognized that many in their              is in its beta phase, and content       October 9, 2008 after completing the
 farming community are accessing                is in development, it is significant    online course on Managing Common
 information electronically and that            that the government should put          Diseases in Banana. See banner story
                                                                                        on the said event. (BCNatividad)
 Knowledge Management: an Alternative and
 Supplemental strategy to bolster ATI’s Extension delivery
  “ reason why we convened
  The                                          we just have to work on an over-         to integrate and harmonize the vast
 here is basically to put our                  all system for the establishment         knowledge and data bases that are
 minds together so that we can                 of our Farmer’s Contact Center           frequently asked by the farming and
 come up with better strategies,               which connects our farmers and           fishing sector.
 establish a collective effort and an          technicians. It is by tapping our                                            page   3	
 integrated service with a common              ICT that we can immediately                        The e-Extension Agenda
 understanding by optimizing the               respond to the issues we have on                           Vol. I No. 2
                                                                                                        December 2008
 resources we have in hand. We                 hand in the field and thus, avoid
 don’t have to re-invent the wheel;            repeating the mistakes of the past.”     Editor      Theresa Aurora B. Cosico
                                                                These were the          Writers              Vic Thor A. Palarca
                                                                remarks affirmed                     Benedict C. Natividad
                                                                by Assistant            Contributor Jason Paul Dads E. Jampac
                                                                                                     ATI-CARAGA
                                                                Director for            Layout Artist Benedict C. Natividad
                                                                Technical Services
                                                                Evelyn Aro-             Editorial Consultants Antonieta J. Arceo
                                                                                                              Pamela MG. Mappala
                                                                Esquejo during the                            Jose Rey Y. Alo e-Learning
                                                                 recently concluded                                           Process
                                                                 Consultative           Adviser
                                                                                        Advisers
                                                                 Workshop in                 AD Evelyn Aro-Esquejo MNSA, CESO VI
                                                                 relation to the             AD Alberto B. Maningding MNSA, CESO IV
                                                                 development of a            Dir. Asterio P. Saliot MNSA, CESO III
                                                                 knowledge base
Mr. Rey Alo, the e-Learning process adviser talks about the
knowledge base.
December 2008                                     e-Extension Agenda                                                  3
e-learning Graduation...               course went through the course’s      learning tools such as pictures and
From page 1
                                       nine modules representing the nine audio/video media to supplement
since these have become a major                                              the lectures in text form. e-learners
                                       common diseases namely Bugtok,
concern among the banana growers                                             likewise can consult experts
                                       Bunchy Top, Banana Mosaic,
here,” Ms.
                                                     Banana Bract Mosaic, committed to helping them through
Laurenciana                                                                  email/chat services, message boards
                                                     Yellow Sigatoka,
replied when                                                                 or real time telephone consultation to
                                                     Black Sigatoka,
interviewed                                                                  answer queries and concerns.
                                                     Panama Disease,
by ABS-CBN                                                                        Although the course is offered all
                                                     Banana Freckle and
Butuan during a
                                                     Moko. Each module is year round e-learners are required to
press conference.                                                            finish it within two months only.
                                                     divided into detailed
     Speaking                                                                     Other online courses being
                                                     learnings called
before a
                                                     lessons that included offered in the said site include abaca
group of local                                                               production, citrus production, corn
                                                     the disease’s mode
mediamen, ATI Director Asterio P.                                            production, durian production, high
                                       of transmission, symptoms, and
Saliot enjoined AEWs and farmers                                             value vegetable production, coffee
                                       its control measures. After every
alike to avail of the free education                                         production, bamboo growing, goat
                                       module, the e-learners took up a
and training being offered by the                                            production, seaweed farming, and
                                       ten-item end-of-
Department of Agriculture through                                                               swine husbandry.
                                       module (EOM)
its website www.e-extension.gov.ph.                                                                 Also available
                                       test where their
     As the lead in electronic                                                                  in the web are
                                       aggregate score
Extension Program in Agriculture                                                                farm and business
                                       should not be
and Fisheries, ATI hopes to provide                                                             advisory services
                                       below 60% of the
its clientele alternative means of                                                              and digital techno/
                                       perfect score in
accessing information on new                                                                    info kits that are
                                       order to pass the
agricultural techniques to empower                                                              in web-based
                                       course.
them to make better decisions.                                                                  and printable and
                                            To ensure optimal learning
     e-learners enrolled in the banana
                                       experience, the course also contained downloadable form.(JPDEJampac)
Knowledge Management...
From page 2
    The said knowledge base shall
compose of various agricultural
                                           e-Extension program:
information that are frequently
                                           Gaining ground worldwide

                                          T
asked by farmers and fishers in the
country.                                          hrough the graduation’s         e-agriculture.org, a website being
    “This time around, the                        media mileage in print, radio   maintained by the United Nations
inception of the development of the               and TV                          Food and Agriculture Organization
knowledge management system               it was able to help the e-Extension     (UN-FAO) and its partners.
aims to gather the Frequently             Program gain more ground not only       Moreover, Mr. Dean Powers, an
Asked Questions (FAQs), provide           Caraga-wide but worldwide as well.      Australian consultant, also picked up
the answers, and indicate the             Among the media outlets who cov-        PIA’s press release and became the
information source by putting             ered the e-learning graduation in Bu-   basis of his article lauding the
up this so called “tags.” A tag is        tuan was the Philippine Information     Philippine government in its
an online term used to direct an          Agency (PIA) who wrote about the        commitment in incorporating eE-
internet user to a particular topic by    event in its website at www.pia.gov.    xtension into current extension ef-
using a specific keyword. All of the      ph last October 10, 2008. A similar     forts. (Jason Paul Dads E. Jampac)
knowledge and data base will be           story was also posted at www.
gathered from a pool of point/focal
person in every attached bureaus
                             page   8
4   e-Extension Agenda   December 2008
December 2008   e-Extension Agenda   5
6                                                   e-Extension Agenda                                          December 2008


Agrilink 2008 promotes “niche market”

A
          s the financial crunch is       strong economically-speaking and            for the new comprehensive farm
          flexing its dreaded might,      agribusiness is the way to survive this     production and support program
          countries such as the USA       financial crisis.                           to increase productivity, which is
and European countries are already             “The President used agribusiness       called FIELDS short for Fertilizer,
gearing up to prevent further plunge      to define an entire national policy         Irrigation and farm to market
into the crisis, the Philippines is not   on agriculture, it is the belief of the     roads, Extension, Loans, Dryers
an exception and now planning how         President that if you want to be strong     and Postharvest and Seeds.
to survive this problem.                  in terms of self-sufficiency, in terms of        The ATI gave out IEC
    The government specifically the       food security, the only path is through     materials for various production
Department of Agriculture (DA)            the profitability of our farmers and        guides. Visitors recognized the
already came up with a solution to        that can only be achieved through           materials to be helpful for their
avoid economic growth stagnation          agribusiness,” Yap said.                    agricultural ventures. The ATI
or worst economic recession.                   Tan and PGMA stressed that             booth also showed production
     The 15th International               agrilink could be the venue where           guide video for crops and
Agribusiness Exhibition &                 farmers and investors discover              livestock and accepted new
Seminars, 9th International Food          possible foreign clients for their          enrollees for the online courses.
Processing, Packaging and Products        products that could be exported. New             AgriLink is the agribusiness
Exhibition, 4th National Fisheries        market niche that would be substantial      exhibition and conference
Exhibition and Seminars or                in overcoming of the financial              organized by Foundation
Agrilink, Foodlink and Aqualink for       crisis. “We have to look beyond             for Resource Linkage and
short, held last October 9 to11, 2008     the traditional markets and explore         Development, Inc (FRLD)
at the World Trade Center, Pasay          consumer mindset. I believe this is         annually in October. From its
City. With a theme “Sustaining            what makes Agrilink, Foodlink and           first show in 1994, it is now
Agricultural Growth through               Aqualink the event that provides the        the Philippine’s largest annual
Niche Markets,” experts in the            window to transnational consumers,”         international agribusiness event,
agribusiness sector believe that this     Tan said.                                   attracting hundreds of exhibitors
“niche market” is the way to go in             “Kaya napakalaki ang                   and thousands of visitors from
order for the Philippines to survive      importansya nitong Agrilink, Foodlink       around the world.
this crisis.                              at Aqualink, malaki ang naitutulong              A good number of foreign or
     “I hope we are far to be             upang paramihin ang ani at                  international companies from the
affected by the financial crunch in       palawakin ang mga merkado ng mga                                         page   7	
the US or some European countries.        produkto
The problem is the United States          natin mula
and Europe are the major market           sa bukid at
power for our exports,” said              sa dagat,”
Lyndon Tan , this year’s head of the      President
Agrilink, Foodlink and Aqualink           GMA
exhibits. “That’s why focusing on         added.
a niche specific market segment for            The
one product is highly competitive         Agrilink
and can uniquely satisfy a market         exhibit also
goal,” Tan added.                         served as a
     DA Secretary Arthur C. Yap           medium to
says that the President understands       the public
that agribusiness is the key in
order for the Philippines to stay                      DA Secretary Arthur C. Yap checks the latest online content of DA’s e-
                                                       Extension website during the AgriLink fair while Ms.Cosico answers his
                                                       query.
December 2008                                         e-Extension Agenda                                                7
Agrilink 2008.....                         More online courses.....                   While the course “Growing
From page 6                                From page 8                            Bamboo for Profit and a Healthy
                                           course module. The certificates will   Environment” will bring online
USA, Netherlands, United Kingdom,
                                           be stamped and signed by the agency enrollees into the world of bamboo
Israel, other European and Asian
                                           head.                                  — all about growing bamboo not
countries were among the exhibitors.
                                                Meanwhile, three more courses     only for its economic potential, but
Visitors consisted of entrepreneurs and
                                           were added to accommodate and entice also for its aesthetic, environmental
professionals in agriculture, animal
                                           farmers who are interested on Seaweed and ecological significance. Going
breeding, machinery and equipment,
                                           Farming, Arabica Coffee and Bamboo. through the course will equip the
animal health and nutrition,
                                                Seaweed Farming is a four-        enrollees with rudimental and
horticulture, among others.
                                           module course that provide additional practical knowledge about growing
     FoodLink is the annual exhibition
                                           knowledge on the different aspects     bamboo for various management
for food products, processing and
                                           of improved seaweed farming            objectives.
packaging industries. This is where
                                           including site selection, preparation,     Future courses on Agribusiness
leading international equipment
                                           transport, seedling maintenance,       Marketing and Abaca Pest
suppliers showcase their knowledge
                                           harvesting, post-harvest handling and Management as well as 32 more
products and technology to the local
                                           packaging of the seaweeds.             courses on various technologies are
food industry.
                                                Arabica Coffee course presents    lined up to be offered for 2009.
     Products on exhibition include
                                           the A to Z of growing high quality         All the full online courses are
packaging equipment, processing
                                           Arabica coffee in the Philippines.     currently exclusive to Filipinos here
technologies, refrigeration equipment
                                           It starts with seed selection, crop    and abroad because of the courses’
and various foodstuffs. FoodLink
                                           production management, harvesting, local recommendations. Browse
provides a broad platform for
                                           postharvest processing, and ends with www.e-extension.gov.ph/elearning/
international food and equipment
                                           marketing. The knowledge learned       for a list of available courses of your
suppliers to promote their products
                                           from this course will be supplemented choice.(VTPalarca)
and services. It is a venue to meet food
                                           with field demonstrations and
buyers and penetrate the lucrative
                                           supervised practicum by selected
Philippine food industry.(BNatividad)
                                           collaborators and partners.




Techno Guide on
Banana Production
Out Now!!!
Includes the following brochures:

	        Banana Varieties
	        Harvest and Post Harvest
	        Propagation of Bananas
	        Field Planting and Cultural
          Management
	        Integrated Pest Management
8                                                    e-Extension Agenda                                     December 2008
              More online courses on
              DA e-Learning site

M
           ore online courses are now      user and both as a registered and at the
           available in the e-Learning     same time enrolled user.
           site. There are six courses          Each certificate course is broken
that are on rolling mode and four          down into modules and each module
courses that are on test run.              is made up of lessons or key concept
    The courses that are on rolling        which may contain an “unscored” self-
mode are Banana, Citrus, Corn,             assessment question. A field activity
Abaca Duarian and Goat while course        which requires face-to-face interaction
that are on test run are Coffee arabica,   is also optional to some course lessons.
Bamboo, Seaweed Farming and High           All courses after the test run are
Value Vegetables in Greenhouse.            launched nationally as rolling courses.
    For starters, there are three (3)           In order for enrollees to graduate
entry points to the e-Learning website     and get their course certificate, they
as a public viewer; as a registered                                        page 7
                                           have to pass the module teston each	
e-Learning a year after...                 Knowledge Management...
From page 1                                From page 3                                    Present during the workshop
     The course Managing common                                                       were representatives from the
                                           and agencies”, Mr. Jose Rey Alo,
diseases in banana has the most                                                       different agencies and line bureaus
                                           ATI’s e-Learning process advisor
number of enrollees with 146 as well                                                  coming from the Fertilizer and
                                           stressed.
as the most number of graduates                                                       Pesticide Authority (FPA), Bureau
                                               The knowledge management
(80). This 9-module course is a                                                       of Plant Industry (BPI), Fiber
                                           system inclusive of the content
comprehensive guide on how to                                                         Industry Development Authority
                                           therein also serves as a cursor to
eliminate the common diseases in                                                      (FIDA), Cotton Development
                                           the experts and authorities on topic
banana. The online course on high                                                     Administration (CODA), Bureau
                                           like technical advisory services,
value vegetable in greenhouse ranks                                                   of Agricultural Statistics (BAS),
                                           investments and market trends, data
second on the number of enrollees                                                     Bureau of Post-Harvest Research
                                           on agri-producers and suppliers, and
with 115 followed by Feed resources                                                   and Extension (BPRE), Philippine
                                           online farm and business advisory.
for your goats with 101 enrollees and                                                 Coconut Authority (PCA),
                                               In this regard, the initial
39 graduates.                                                                         Bureau of Agricultural Research
                                           knowledge base that will be
     The corn online course has 71                                                    (BAR), Bureau of Soils and Water
                                           developed shall serve as reference
enrollees and 21 graduates, durian has                                                Management (BSWM), Bureau
                                           guide for the delivery of a text
99 enrollees and 21 graduates, citrus                                                 of Animal Industry (BAI), GMA-
                                           support center as another accessible
with 48 enrollees and 30 graduates.                                                   HVCC, GMA-Corn, DA-AMAS
                                           hotline for clients’ queries.
Slaughter goat enterprise has 41                                                      and the Knowledge Product
                                               The Text Support Center will be
enrollees with 27 graduates.                                                          Management Division (KPMD)
                                           launched in January 2009 initially
Courses on bamboo, coffee arabica                                                     group of the Agricultural Training
                                           as quick helpdesk for eExtension
and seaweed is on its test run stage                                                  Institute (ATI). (VTPalarca)
                                           Program for A&F. This will later
wherein for two months the course          evolve into Farmer’s Contact Center
will be offered and it will be evaluated   where voice and text messaging
by its enrollees.(BCNatividad)             shall be accommodated.




                  www.e-extension.gov.ph

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e-Extension Agenda 2nd issue

  • 1. December 2008 e-Extension Agenda 1 Vol. I No. 2 December 2008 Online learning gets popular Among AEWs “e-Learning a year after...” A fter its grand launching in December of 2007, the e- Learning component of the e-Extension program continues to make waves. With its main objective of providing an alternative mode of training for agricultural extension workers (AEW), farmers and fishers. The e-Learning site was able to amass a total of 1,518 registered users, 878 enrollees and 411 graduates. The 11 online courses currently available focused mainly on marine and fisheries, crops and livestock.  page 8 ATI Caraga holds first-ever e-Learning graduation in Butuan N (AEW) in Butuan City, is just one Last October 9, 2008 during o-frill. No-fee. Just with her of the 83 AEWs, farmers, women, ATI-Caraga’s Octoberfest fingertips knowledge was a and rural youth who finished celebration, a graduation ceremony click away anytime, the online course on Managing was held for those who successfully anywhere. She surfed, studied, Common Diseases in Banana completed the said online course. and aced the tests. Then, few developed by the Agricultural “I’m very glad having enrolled months later she earned her course Training Institute-Regional Training in this internet-based course. certificate – not by means of the Center XIII (ATI-Caraga). They It helped me gain additional traditional face-to-face instruction are pioneers of this new extension knowledge especially on how to though, but via the cyberhighway! program launched by ATI in the control various banana diseases Ms. Merilyn Laurenciana, an agricultural extension worker later part of 2007.  page 3
  • 2. 2 e-Extension Agenda December 2008 e-Extension advocate lauds Philippine e-Extension program M r. Dean Powers, an this is not a temporary trend, considerable resources behind Australian advocate of but a fundamental shift. So the eExtension. There are already a eExtension recognized Agricultural Training Institute number of online videos in the crop the e-Extension Program as one has been appointed to lead the videos section of the site, including initiative that would surely boost the provision of eExtension services. one on the cultivation of Tilapia. This agriculture and fisheries sector. During recent Octoberfest particular video might alarm some In his blog celebration the Australia readers as Tilapia are the thinkeextension. Agricultural subject of invasive pest management com, Mr. Powers Training extension efforts. No doubt said, “No doubt Institute Philippine agriculture will benefit Philippine agriculture Director from their government’s foresight as will benefit from Asterio Saliot their program develops.” their government’s foresight as their promoted the use of the eExtension Moreover, in time for the mass program develops.” Here’s the services by web and mobile phone graduation recently held in Butuan complete blog post. as a means to free education. City, Philippines, about 83 farmers “The Philippine government While the associated web portal and extension workers graduated last has recognized that many in their is in its beta phase, and content October 9, 2008 after completing the farming community are accessing is in development, it is significant online course on Managing Common information electronically and that that the government should put Diseases in Banana. See banner story on the said event. (BCNatividad) Knowledge Management: an Alternative and Supplemental strategy to bolster ATI’s Extension delivery “ reason why we convened The we just have to work on an over- to integrate and harmonize the vast here is basically to put our all system for the establishment knowledge and data bases that are minds together so that we can of our Farmer’s Contact Center frequently asked by the farming and come up with better strategies, which connects our farmers and fishing sector. establish a collective effort and an technicians. It is by tapping our  page 3 integrated service with a common ICT that we can immediately The e-Extension Agenda understanding by optimizing the respond to the issues we have on Vol. I No. 2 December 2008 resources we have in hand. We hand in the field and thus, avoid don’t have to re-invent the wheel; repeating the mistakes of the past.” Editor Theresa Aurora B. Cosico These were the Writers Vic Thor A. Palarca remarks affirmed Benedict C. Natividad by Assistant Contributor Jason Paul Dads E. Jampac ATI-CARAGA Director for Layout Artist Benedict C. Natividad Technical Services Evelyn Aro- Editorial Consultants Antonieta J. Arceo Pamela MG. Mappala Esquejo during the Jose Rey Y. Alo e-Learning recently concluded Process Consultative Adviser Advisers Workshop in AD Evelyn Aro-Esquejo MNSA, CESO VI relation to the AD Alberto B. Maningding MNSA, CESO IV development of a Dir. Asterio P. Saliot MNSA, CESO III knowledge base Mr. Rey Alo, the e-Learning process adviser talks about the knowledge base.
  • 3. December 2008 e-Extension Agenda 3 e-learning Graduation... course went through the course’s learning tools such as pictures and From page 1 nine modules representing the nine audio/video media to supplement since these have become a major the lectures in text form. e-learners common diseases namely Bugtok, concern among the banana growers likewise can consult experts Bunchy Top, Banana Mosaic, here,” Ms. Banana Bract Mosaic, committed to helping them through Laurenciana email/chat services, message boards Yellow Sigatoka, replied when or real time telephone consultation to Black Sigatoka, interviewed answer queries and concerns. Panama Disease, by ABS-CBN Although the course is offered all Banana Freckle and Butuan during a Moko. Each module is year round e-learners are required to press conference. finish it within two months only. divided into detailed Speaking Other online courses being learnings called before a lessons that included offered in the said site include abaca group of local production, citrus production, corn the disease’s mode mediamen, ATI Director Asterio P. production, durian production, high of transmission, symptoms, and Saliot enjoined AEWs and farmers value vegetable production, coffee its control measures. After every alike to avail of the free education production, bamboo growing, goat module, the e-learners took up a and training being offered by the production, seaweed farming, and ten-item end-of- Department of Agriculture through swine husbandry. module (EOM) its website www.e-extension.gov.ph. Also available test where their As the lead in electronic in the web are aggregate score Extension Program in Agriculture farm and business should not be and Fisheries, ATI hopes to provide advisory services below 60% of the its clientele alternative means of and digital techno/ perfect score in accessing information on new info kits that are order to pass the agricultural techniques to empower in web-based course. them to make better decisions. and printable and To ensure optimal learning e-learners enrolled in the banana experience, the course also contained downloadable form.(JPDEJampac) Knowledge Management... From page 2 The said knowledge base shall compose of various agricultural e-Extension program: information that are frequently Gaining ground worldwide T asked by farmers and fishers in the country. hrough the graduation’s e-agriculture.org, a website being “This time around, the media mileage in print, radio maintained by the United Nations inception of the development of the and TV Food and Agriculture Organization knowledge management system it was able to help the e-Extension (UN-FAO) and its partners. aims to gather the Frequently Program gain more ground not only Moreover, Mr. Dean Powers, an Asked Questions (FAQs), provide Caraga-wide but worldwide as well. Australian consultant, also picked up the answers, and indicate the Among the media outlets who cov- PIA’s press release and became the information source by putting ered the e-learning graduation in Bu- basis of his article lauding the up this so called “tags.” A tag is tuan was the Philippine Information Philippine government in its an online term used to direct an Agency (PIA) who wrote about the commitment in incorporating eE- internet user to a particular topic by event in its website at www.pia.gov. xtension into current extension ef- using a specific keyword. All of the ph last October 10, 2008. A similar forts. (Jason Paul Dads E. Jampac) knowledge and data base will be story was also posted at www. gathered from a pool of point/focal person in every attached bureaus  page 8
  • 4. 4 e-Extension Agenda December 2008
  • 5. December 2008 e-Extension Agenda 5
  • 6. 6 e-Extension Agenda December 2008 Agrilink 2008 promotes “niche market” A s the financial crunch is strong economically-speaking and for the new comprehensive farm flexing its dreaded might, agribusiness is the way to survive this production and support program countries such as the USA financial crisis. to increase productivity, which is and European countries are already “The President used agribusiness called FIELDS short for Fertilizer, gearing up to prevent further plunge to define an entire national policy Irrigation and farm to market into the crisis, the Philippines is not on agriculture, it is the belief of the roads, Extension, Loans, Dryers an exception and now planning how President that if you want to be strong and Postharvest and Seeds. to survive this problem. in terms of self-sufficiency, in terms of The ATI gave out IEC The government specifically the food security, the only path is through materials for various production Department of Agriculture (DA) the profitability of our farmers and guides. Visitors recognized the already came up with a solution to that can only be achieved through materials to be helpful for their avoid economic growth stagnation agribusiness,” Yap said. agricultural ventures. The ATI or worst economic recession. Tan and PGMA stressed that booth also showed production The 15th International agrilink could be the venue where guide video for crops and Agribusiness Exhibition & farmers and investors discover livestock and accepted new Seminars, 9th International Food possible foreign clients for their enrollees for the online courses. Processing, Packaging and Products products that could be exported. New AgriLink is the agribusiness Exhibition, 4th National Fisheries market niche that would be substantial exhibition and conference Exhibition and Seminars or in overcoming of the financial organized by Foundation Agrilink, Foodlink and Aqualink for crisis. “We have to look beyond for Resource Linkage and short, held last October 9 to11, 2008 the traditional markets and explore Development, Inc (FRLD) at the World Trade Center, Pasay consumer mindset. I believe this is annually in October. From its City. With a theme “Sustaining what makes Agrilink, Foodlink and first show in 1994, it is now Agricultural Growth through Aqualink the event that provides the the Philippine’s largest annual Niche Markets,” experts in the window to transnational consumers,” international agribusiness event, agribusiness sector believe that this Tan said. attracting hundreds of exhibitors “niche market” is the way to go in “Kaya napakalaki ang and thousands of visitors from order for the Philippines to survive importansya nitong Agrilink, Foodlink around the world. this crisis. at Aqualink, malaki ang naitutulong A good number of foreign or “I hope we are far to be upang paramihin ang ani at international companies from the affected by the financial crunch in palawakin ang mga merkado ng mga  page 7 the US or some European countries. produkto The problem is the United States natin mula and Europe are the major market sa bukid at power for our exports,” said sa dagat,” Lyndon Tan , this year’s head of the President Agrilink, Foodlink and Aqualink GMA exhibits. “That’s why focusing on added. a niche specific market segment for The one product is highly competitive Agrilink and can uniquely satisfy a market exhibit also goal,” Tan added. served as a DA Secretary Arthur C. Yap medium to says that the President understands the public that agribusiness is the key in order for the Philippines to stay DA Secretary Arthur C. Yap checks the latest online content of DA’s e- Extension website during the AgriLink fair while Ms.Cosico answers his query.
  • 7. December 2008 e-Extension Agenda 7 Agrilink 2008..... More online courses..... While the course “Growing From page 6 From page 8 Bamboo for Profit and a Healthy course module. The certificates will Environment” will bring online USA, Netherlands, United Kingdom, be stamped and signed by the agency enrollees into the world of bamboo Israel, other European and Asian head. — all about growing bamboo not countries were among the exhibitors. Meanwhile, three more courses only for its economic potential, but Visitors consisted of entrepreneurs and were added to accommodate and entice also for its aesthetic, environmental professionals in agriculture, animal farmers who are interested on Seaweed and ecological significance. Going breeding, machinery and equipment, Farming, Arabica Coffee and Bamboo. through the course will equip the animal health and nutrition, Seaweed Farming is a four- enrollees with rudimental and horticulture, among others. module course that provide additional practical knowledge about growing FoodLink is the annual exhibition knowledge on the different aspects bamboo for various management for food products, processing and of improved seaweed farming objectives. packaging industries. This is where including site selection, preparation, Future courses on Agribusiness leading international equipment transport, seedling maintenance, Marketing and Abaca Pest suppliers showcase their knowledge harvesting, post-harvest handling and Management as well as 32 more products and technology to the local packaging of the seaweeds. courses on various technologies are food industry. Arabica Coffee course presents lined up to be offered for 2009. Products on exhibition include the A to Z of growing high quality All the full online courses are packaging equipment, processing Arabica coffee in the Philippines. currently exclusive to Filipinos here technologies, refrigeration equipment It starts with seed selection, crop and abroad because of the courses’ and various foodstuffs. FoodLink production management, harvesting, local recommendations. Browse provides a broad platform for postharvest processing, and ends with www.e-extension.gov.ph/elearning/ international food and equipment marketing. The knowledge learned for a list of available courses of your suppliers to promote their products from this course will be supplemented choice.(VTPalarca) and services. It is a venue to meet food with field demonstrations and buyers and penetrate the lucrative supervised practicum by selected Philippine food industry.(BNatividad) collaborators and partners. Techno Guide on Banana Production Out Now!!! Includes the following brochures:  Banana Varieties  Harvest and Post Harvest  Propagation of Bananas  Field Planting and Cultural Management  Integrated Pest Management
  • 8. 8 e-Extension Agenda December 2008 More online courses on DA e-Learning site M ore online courses are now user and both as a registered and at the available in the e-Learning same time enrolled user. site. There are six courses Each certificate course is broken that are on rolling mode and four down into modules and each module courses that are on test run. is made up of lessons or key concept The courses that are on rolling which may contain an “unscored” self- mode are Banana, Citrus, Corn, assessment question. A field activity Abaca Duarian and Goat while course which requires face-to-face interaction that are on test run are Coffee arabica, is also optional to some course lessons. Bamboo, Seaweed Farming and High All courses after the test run are Value Vegetables in Greenhouse. launched nationally as rolling courses. For starters, there are three (3) In order for enrollees to graduate entry points to the e-Learning website and get their course certificate, they as a public viewer; as a registered page 7 have to pass the module teston each e-Learning a year after... Knowledge Management... From page 1 From page 3 Present during the workshop The course Managing common were representatives from the and agencies”, Mr. Jose Rey Alo, diseases in banana has the most different agencies and line bureaus ATI’s e-Learning process advisor number of enrollees with 146 as well coming from the Fertilizer and stressed. as the most number of graduates Pesticide Authority (FPA), Bureau The knowledge management (80). This 9-module course is a of Plant Industry (BPI), Fiber system inclusive of the content comprehensive guide on how to Industry Development Authority therein also serves as a cursor to eliminate the common diseases in (FIDA), Cotton Development the experts and authorities on topic banana. The online course on high Administration (CODA), Bureau like technical advisory services, value vegetable in greenhouse ranks of Agricultural Statistics (BAS), investments and market trends, data second on the number of enrollees Bureau of Post-Harvest Research on agri-producers and suppliers, and with 115 followed by Feed resources and Extension (BPRE), Philippine online farm and business advisory. for your goats with 101 enrollees and Coconut Authority (PCA), In this regard, the initial 39 graduates. Bureau of Agricultural Research knowledge base that will be The corn online course has 71 (BAR), Bureau of Soils and Water developed shall serve as reference enrollees and 21 graduates, durian has Management (BSWM), Bureau guide for the delivery of a text 99 enrollees and 21 graduates, citrus of Animal Industry (BAI), GMA- support center as another accessible with 48 enrollees and 30 graduates. HVCC, GMA-Corn, DA-AMAS hotline for clients’ queries. Slaughter goat enterprise has 41 and the Knowledge Product The Text Support Center will be enrollees with 27 graduates. Management Division (KPMD) launched in January 2009 initially Courses on bamboo, coffee arabica group of the Agricultural Training as quick helpdesk for eExtension and seaweed is on its test run stage Institute (ATI). (VTPalarca) Program for A&F. This will later wherein for two months the course evolve into Farmer’s Contact Center will be offered and it will be evaluated where voice and text messaging by its enrollees.(BCNatividad) shall be accommodated. www.e-extension.gov.ph