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- 1. nextMedia 2010 Digital Hot List Steve Hulford Founder, Filemobile
- 2. Media Factory is a user generated content and video platform
- 8. White Label Apps & API’s Broadband Video User Generated Content Contest Media Community Multimedia Comments Video Mashup Audio Recorder Upload
- 9. Over 1,000 apps launched
- 11. Media Factory stats 73,000 hours of video viewed per month 6,000 videos uploaded per month 50,000 photos uploaded per month 100,000 comments per month Over 2,000,000 registered users Almost 4,000,000 photos / videos uploaded 25,000,000 media views a month 80,000 new users per month
- 12. Value Proposition Speed to market Enable cross media / transmedia campaigns (tv, mobile, web) Increase user engagement / audience Increase team productivity / lower costs and time to launch Reduce business risk (moderation, talent turnover) Scalable technology solution for unexpected load Best of breed UGC/Video user experience
- 13. Thank-you Steve Hulford Founder Twitter: @hulford Email: [email_address]
Notas del editor
- used by over 100 media companies, brands, digital agencies in Canada, the US and Europe
- Three things we do very well. Upload, Moderate and Publish
- Manage 1,000’s of assets quickly, moderate, organize, publish. This is how we get most popular, most recent, highest rated etc…
- Manage your community, your audience find out what they are doing. Get information on them.
- Add uploaders, slideshows, video walls, webcam, comments, recorders to your website quickly.
- Launch or build white label applications with our API’s and Components. Have multiple applications in one account.
- Here is what we have built with the api’s and templates.
- Over 1,000 apps including, Canadian Idol’s last chance auditions, CBC’s Hockey Anthem Challenge, CTV Olympics Virtual Sportscaster, Comedy Channels Upload Yours.
- True cross platform. Video shot on a phone, send to our system, moderated and published to Cp24’s broadcast of the Tornado.
- Our platform is scaling fast and these numbers indicate that. 73,000 hours of video watched on the platform by 80,000 new users a month.