SSP:AdStir

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We are Best Sell Side Platform!

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+ TOPICS
+ CPC Ad-networks
+ How to Use
+ RTB
Contents
+ Ad Format

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TOPICS
Fill-rate 100% By integrating only AdStir SDK/ad code, when a default occurs, AdStir automatically switches to another network.
High CPC ads
Multiple ad formats
The biggest Japanese RTB platform
Make your impressions into earnings with RTB.

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TOPICS
Partner Medias
35,000,000,000+
Monthly impressions

5. DSP
DSP
DSP
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CPM Ads - When RTB ads are displayed, you can get earnings.
Ad buyer platforms(DSPs) bid on every your impression.
Point
DSP
DSP
DSP
AD
①Send ad request
to AdStir
②Send RTB bid request to DSPs
⑤Get earnings!
④Highest bid wins the space
③Biddng to
your ad request
by each DSPs
CPM
45
CPM
40
CPM
50
CPM
50
Win!
RTB
Real Time Bidding
CPM Ads

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You can set floor price CPM,
so you can show only the ads which is higher than the floor price.
If there is no ads which reach the floor price, you can display CPC ads.
Point
①Ad request
Floor Price
CPM 45JPY
DSP
We want to buy
CPM 50JPY
②RTB bidding
DSP
We don’t have any campaigns which reach CPM 45JPY
AD
CPC AD
CPM 40JPY
NetworkA 50%
NeteorkB 30%
NetworkC 20%
③When there is no RTB ads, then your impression will be filled by CPC ad-networks.
AD
RTB AD
CPM 50JPY
RTB
Monetizing Example

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By using RTB auction + CPC optimization,
you can monetize your impressions more effectively without requiring man-hours.
Point
・Instability of CPC rate
・Risk of defaults
・No exact method of CPM measurement
RTB+
CPC
tuning
CPC
only
・Additional RTB earnings
・Stability of CPC rate by using automatically optimization
・No need to worry about network defaults
・Automatically RTB floor price setting
Total Revenue 20％ UP
on average
CPM
CPM
DATE
DATE
RTB
Monetizing Structure

8. RTB
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Global
DSP
Japanese
DSP
is connected with
all the major 17 DSPs.
We have always more than
8,800 RTB campaigns.
Partner ad buyer platform
We are one of the biggest Japanese mobile SSP

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15%
Ad-Network D
60%
Ad-Network C
20%
Ad-Network B
5%
Ad-Network A
Fill-rate 100%
Only using
1 SDK/1 Ad code
You can manage and optimize your ads
by setting distribution rate(%)
CPC
Yield Optimize

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You can display major CPC ad-networks.
All it takes are AdStir account, AdStir SDK/ad code.
Ad displaying ratio will be automatically optimized
based on each CPM rate.
AdStir team do price negotiation,
find best ratio, and Creative
Check by your proxy.
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
AdStir’s own CPC network which contains exchanged ad-networks
We can provide all over the world campaigns
Point
CPC
AdStirCPC
Automatic operation CPC ad menu
■ Ad-network A
■ Ad-network B
■ Ad-network C
■ Ad-network D

11. 11
You only need
1 AdStir SDK/ad code
You can display major CPC Ad-networks easily
Reports & Payments will be Combined
Accurate CPM evaluation based on
AdStir ad request
You can manage distribution ratio(%) by auto/manual
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Bulk administration of all ad networks
Able to compare all ADNWs by impartial CPM
Point
CPC
Partner Ad-networks
Automatic/manual operation CPC ad menu
Network A
Earnings
AdStir request
Network B
Earnings
AdStir request
Network C
Earnings
AdStir request
Network D
Earnings
AdStir request
CPM 80JPY
55%
CPM 75JPY
30%
CPM 60JPY
10%
CPM 55JPY
5%

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Display Banners for Smartphones
Display Banners for PC
Native Ads for
Smartphones
Icon Ads for Smartphones
Interstitial Ads for Smartphones
Ad Format
Ad Unit Types
Multi Monetize Platform

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Ad Sizes
Menu
RTB/AdStirCPC/Partner ad-network
320*50/320*100/300*250
Standard Banner/ Twin panel/Rich Ads
Various ad formats
Integration Method
JavaScript/SDK
*Unity plug in available
Notes
-Ad campaigns for JP and global are distinguished by language settings
Supported OS
WEB/APP・Android/iOS
AD
AD
AD
AD
Point
Ad Format
Display Banners
for Smartphones

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AD
Text
AD
Text
AD
Text
AD
AD
AD
AD
AD
AD
AD
Text
Contents like, freely ray out, high CTR ad format
Point
Ad Sizes
Menu
AdStirCPC
Changeable
*default 57×57dip(Image)・75×73dip(text contained)
Integration Method
JavaScript/SDK
Notes
-Selectable: The number of Icon ads (1~20slots),
Existence or nonexistence of text, Text color, Text font size
Supported OS
WEB/APP・Android/iOS
Ad Format
Icon Ads
for Smartphones

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AD
AD
Text
AD
Text
AD
Text
AD
Text
Yes
No
Do you like AdStir?
Revolutionary ad format without being constrained by the existing ad units
High CTR, High CPM, High earnings
Point
Ad Sizes
Menu
RTB(Banners)/AdStirCPC(Banners/Icon)
Banners:300*250/320*100/320*50
Icon :57*57dip
Integration Method
SDK
Notes
-
-Able to display ads in desired timing
-Customizable: Buttons/Upper text/Background
-Frequency control
-Wall type ads available
Supported OS
APP・Android/iOS
Ad Format
Interstitial Ads
for Smartphone Apps

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Full Screen Interstitial Ads
with video player
National Clients are mostly
Higher profits with CPM pricing
Point
Ad Size
Menu
AdStirCPC
320*480
Integration Method
SDK
Notes
-All the ads are horizontal.
-If there is no movie ads, simple type ads (banner and icon ads) will be displayed.
-Each ads has unique frequency control.
Supported OS
APP・Android/iOS
Ad Format
Video Ads
(Interstitial Ads for Apps Type C）

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Revolutionary ad format without being constrained by the existing ad units
High CTR, High CPM, High earnings
Point
Ad Size
Menu
RTB/AdStirCPC
300*250
Integration MEthod
JavaScript
Notes
-Able to display ads everywhere you want
-Frequency control (1-100%)
Supported OS
WEB・Android/iOS
Ad Format
Interstitial Ads
for Smartphone WEB
AD

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More freely ray out , more contents match
Point
Ad Size
Menu
AdStirCPC
Changeable
Integration Method
JavaScript/SDK
Integration Rule
-Requiring sponsored notation ex)”PR”, ”AD”, ”Sponsored” etc
-Requiring sending sponsored notation when it is requested
-Prohibit to change aspect ratio of banners and icon, and trimming
-Prohibit to put other contents within the limits of Click area.
Supported OS
WEB/APP・Android/iOS
Ad Format
Native ads
for Smartphones
AD
Recommend APP
PR
contents
contents
NEWS
contents

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Icon image
Menu：Icon
Aspect ratio：1*1
Size ex：75*75/150*150/300*300
Ad Format
Native ad’s
material list
AD
Default
Option
Title
AD
Default
Best SSP AdStir’s App
Text material
Recommend:
30 characters long
Requiring:
above 20 characters long
Description
Text material
Recommend:
100 characters long
Requiring:
above 20 characters long
AD
You can maximize your revenue by using AdStir!
Option
Rating
Six levels of valuation(0-5)
*Advertisers decide valuation levels
AD
★★★★☆
Option
CTA button text
Button material
Ex) “Install” “Buy” ”Inquiry”
*Above 20 characters long
AD
Download
Option
Banner image
AD
Menu：256:135
Aspect ratio：1.91 etc
Size ex：600*313/1200*627 etc
Download

20. Menu
RTB/AdStirCPC
Integration Method
JavaScript
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AD
AD
AD
AD
AD
AD
Combines management with Smartphones
Various ad sizes
Point
Ad Sizes
300*250/160*600/468*60
728*90/300*600/200*200
Notes
-Ad campaigns for JP and global are distinguished by language settings
Ad Format
Display Banners
for PC

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Ad Format
Summary
Earnings
JavaScript Code integration
SDK integration
Direction-sold in-house
Global Ads
Sizes
Display Banners
for Smartphone App
CPM/CPC
●
●
●
●
320*50 320*100 300*250
Display Banners
for Smartphone WEB
CPM/CPC
●
‐
●
●
320*50 320*100 300*250
Icon Ads
CPC
●
●
●
●
Changeable
Interstitial Ads
for Smartphone App
CPM/CPC
‐
●
‐
●
Banner:300*250 320*100 320*50 320*480 Icon:57*57
Interstitial Ads
for Smartphone WEB
CPM/CPC
●
-
-
●
300*250
Native Ads
CPM/CPC
●
●
‐
●
Changeable
Display Banners
for PC
CPM/CPC
●
-
-
-
468*60 728*90 300*250 160*600 300*600 200*200

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START
END
MIDDLE
TIME
How to Use
Getting Started
1st
STEP
Sign up to AdStir
2nd
STEP
Register your Apps/Sites and Ad Units
3rd
STEP
Integrate
SDK/Ad Code
Ad Code: 1minute~
SDK：1hour~
2minutes~
*0~3 business day
for media approval term
3minutes~

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Large medias
Manual control
Small medias
Automatic control
AD
Up earnings
without
man hours
Tuning
in detail
AD
UP Revenue
AD
UP Revenue
AD
UP Revenue
RTB
Suggestion for the most suitable floor price , in view of advertiser’s bidding
CPC
Setting distribution ratio which reffects to your intentions
RTB
Automatically floor price settings
CPC
Automatic control AdStirCPC/Partner ad- networks
UP Revenue
How to Use
How to operate

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Contact Us
UNITED,Inc. SSP Division
+81-3-6821-0005