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Affinio analysis of Total Beauty Oscar Gaffe

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Affinio
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A look at how social graph data can help you get ahead of the story in a PR Crisis. We look at two of the communities who participated in the conversation around Total Beauty's Oscar blunder when they mistook Whoopi for Oprah.

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Affinio Social Graph Analysis of ‘Total Beauty’ Mentions on Twitter
Tribe Interests African American ActivistsPolitical News
Political News African American Activists Top Bio Keywords
Political News African American Activists Top Used Hashtags
Political News African American Activists Top Mentions
Top News Outlet Political News African American Activists
Political News African American Activists Top Thought Leader

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Affinio analysis of Total Beauty Oscar Gaffe