Businesses everywhere are trying to “get business agile”—but it’s not easy to adapt to becoming this adaptive. How can conventional organizations succeed in this transformation? In this webinar, Peter Taylor will walk through the change process step by step, and look at a tried and tested transformation roadmap: benefits are outlined, solutions to common challenges offered, and tried and tested methods and tools provided. It will be a guide towards a decentralized and management style that offers more successful decision making through collaboration.

1. 3/19/2020
1
John Storm
BrainStorm Network
Emily Murphy
Project Mgt. Update
With: Moderated by:
TO USE YOUR COMPUTER'S AUDIO:
: KHQ WKH ZHELQDUEHJLQVRX ZLOOEH FRQQHFWHG WR DXGLR XVLQJ
RXUFRP SXWHU
V P LFURSKRQH DQG VSHDNHUV9R,3

2. $ KHDGVHWLV
UHFRP P HQGHG
Webinar will begin:
$0 367

3. 72 86( 2 85 7(/(3+2 1(
,IRX SUHIHUWR XVH RXUSKRQHRX P XVWVHOHFW 8VH 7HOHSKRQH DIWHU
MRLQLQJ WKH ZHELQDUDQG FDOOLQ XVLQJ WKH QXP EHUV EHORZ
8QLWHG 6WDWHV

4. $FFHVV RGH264-054-127
$XGLR 3,16KRZQ DIWHUMRLQLQJ WKH ZHELQDU
--OR--
Project Management Update
Game-Changers 911™:
How to Change the
Project Mgt. Game in 2020
How to Change the
Project Mgt. Game
in 2020
Webinar
© BrainStorm Network, LLC
Sponsored by
1
2

5. 3/19/2020
2
Click on the Questions panel to
interact with the presenters
https://www.projectmanagementupdate.com/frs/13119622/game‐changers‐911‐‐‐
how‐to‐change‐the‐project‐mgt‐‐game‐in‐2020
About John Storm
John Storm is the President of the BrainStorm Network. He works with people who want to bring their
ideas to life! John’s focus is to help people get unstuck, spark fresh thinking, and generate new game-
changing ideas, options, and results. His background includes:
- Marketing Executive for Storm Lures, global sporting goods firm
- Professional Speaker, Facilitator, Trainer, Advisor, Consultant
- Member: National Speakers Association, Association for Talent Development
- Clients: BASF, Chief Executive Network, Delta Dental, Microsoft, Siemens Valspar
About Emily Murphy
Emily earned a Bachelor of Arts from the University of California, Santa Cruz, for her major in Film and
Digital Media and minor in Literature. With experience in writing, publication, and teaching, she
continued her work after college as a research writer and an online blog contributor. She has now joined
the Aggregage team and is the Site Manager for several sites in our network, including B2B Marketing
Zone and Supply Chain Brief.
3
4

6. 3/19/2020
3
Download PDF Worksheet from GoToWebinar page
Welcome!
5
6

7. 3/19/2020
4
1. Game‐Changers 911 Workbook
2. Pocket BrainStorming tool
3. Game‐Changers Wheel Instructions
4. High‐Stakes Innovation™ magazine
5. Answers to any QA we don’t cover
Send email to: GC911@BrainStormNetwork.com
Please put “GC911” in Subject box
Special “Free” Offer
Key Objectives
Goal: The goal of this webinar is to spark a fervent desire to
change the game in your world (work, life, team, etc.).
Our key objectives are to:
1. Increase your “Innovation Capacity“ (mindset AND skill set)
2. Share mental models, resources, tools to change the game
3. Engage with, embrace, and promote business transformation
7
8

8. 3/19/2020
5
1. “Game-Changer”: overused metaphor with a new twist
2. Game-Changing is HARD work. If it were easy …
3. One hour webinars are a challenge – no magic pills!
4. Designed as a hearty appetizer, not the whole meal 
5. Pace: Build foundation, add framing, go deep in 1 tool
6. Dance between “Solid Content” “Think Time”
Expectation
Management
1. High-Stakes Innovation Process™
2. Game-Changers Definitions/Questions
3. High-Stakes Thinking™
4. Change Dynamics™
5. Game-Changers Ripple Effect™
6. Chug Bug Case Study
7. Game-Changers Wheel ™
Agenda: What We’ll Cover
9
10

9. 3/19/2020
6
Increasing
Innovation
Capacity:
Tool #1
What is a
Game-Changer?
11
12

10. 3/19/2020
7
A newly introduced element or factor that changes
an existing situation or activity in a significant way.
Merriam-Webster
An event, idea, or procedure that effects a
significant shift in the current manner of doing or
thinking about something. Oxford
A game changer changes the way that something is
done, thought about or made. Investopedia.com
Definitions of Game‐Changer
Game-Changer: A significant intentional shift that
creates disruption to the status quo produces positive
results for the initiator.
911: Urgent, important, high-stakes
My Definitions
13
14

11. 3/19/2020
8
What are examples
of Game-Changers?
Game‐Changer Examples
15
16

12. 3/19/2020
9
Types of Game‐Changers
Reactive:
Events, things, breakthroughs
that happen TO us (good bad)
Proactive:
Deliberate efforts, plans, initiatives
we create FOR us (good)
Think Time
Take ~30 seconds to think about
which Disruptions are having the
most impact to the Game‐Changer
you seek.
17
18

13. 3/19/2020
10
Insights
‐ Hard to STOP change/disruption
‐ The new ‘thing’ doesn’t always kill
the old model entirely
‐ Every disruption can be a lesson
‐ Best to be a Disruptor vs. Disrupted
1. What “game” do you want to change?
2. Why do you want to change the game?
3. What is the VALUE of changing the game?
4. What will you invest to change the game?
5. How do you change the game?
Business Transformation Process:
Engage with, embrace, and promote business transformation.
19
20

14. 3/19/2020
11
Business Transformation Process:
Increasing
Innovation
Capacity:
Tool #2
21
22

15. 3/19/2020
12
23
24

16. 3/19/2020
13
Increasing
Innovation
Capacity:
Tool #3
25
26

17. 3/19/2020
14
Business Transformation Process:
Increasing
Innovation
Capacity:
Tool #4
27
28

18. 3/19/2020
15
Start with Why
Simon Sinek
Book/TED Talk
Think Time
Take ~30 seconds to think about
your key motives and drivers
to “change the game”.
29
30

19. 3/19/2020
16
1. Game‐Changers 911 Workbook
2. Pocket BrainStorming tool
3. Game‐Changers Wheel Instructions
4. High‐Stakes Innovation™ magazine
5. Answers to any QA we don’t cover
Send email to: GC911@BrainStormNetwork.com
Please put “GC911” in Subject box
Special “Free” Offer
Business Transformation Process:
31
32

20. 3/19/2020
17
Survival Profitability
Challenge Creativity
Impact Reputation
Personal Satisfaction Pride
Better Life Stewardship
Market Leadership Growth
Others?
VALUE of Game‐Changing?
“Chug Bug”
My Game‐Changer
33
34

21. 3/19/2020
18
Game-Changers Case Study
35
36

22. 3/19/2020
19
Problem: Sales slipped to 10k/year
Solution: Mega BrainStorming Event
• Product Modifications
• Marketing Strategy
• Promotion Campaign
• Packaging Changes
• Distribution Expansion
Game-Changers Case Study
37
38

23. 3/19/2020
20
Game-Changers Case Study
Results: Sold 1 Million w/in 1 year!!!
• Millions of Fish Caught
• Millions of Dollars!
• Rabid Fans
• Publicity Frenzy
• Changed our Culture!
• Growth MindsetRattlin’ Chug Bug
39
40

24. 3/19/2020
21
Think Time
Take ~30 seconds to think about
why you think your game‐changer
initiatives are “worth it”, why they
are important, and their VALUE to
you.
So… is Changing the Game
worth it?
41
42

25. 3/19/2020
22
Business Transformation Process:
What Are You Willing to Invest
to Change the Game?
43
44

26. 3/19/2020
23
Business Transformation Process:
45
46

27. 3/19/2020
24
Many Ways to
Change the Game
1. Keys: Business Model, Markets, Strategies
2. Leadership: Fit, Collaboration, Culture
3. Product/Service: Mix, Innovation, Quality
4. Customer: Profile, Base, Loyalty, Quantity
5. Financial: Sales, Profitability, Efficiency
6. Personnel: Quality, #, Attitude, Skills
7. Culture: Attractive, Retentive, Mindset
What else?
1. Keys: Business Model, Markets, Strategies
2. Leadership: Fit, Collaboration, Culture
3. Product/Service: Mix, Innovation, Quality
4. Customer: Profile, Base, Loyalty, Quantity
5. Financial: Sales, Profitability, Efficiency
6. Personnel: Quality, #, Attitude, Skills
7. Culture: Attractive, Retentive, Mindset
What else?
Game‐
Changers
Wheel™
Increasing
Innovation
Capacity:
Tool #5
47
48

28. 3/19/2020
25
Strategies
• Over 50 Ways to Change
the Game
• Blank Spot for your ideas
/or future strategies
• Key is to Combine
multiple strategies to
maximize Game‐Changers
effect
Strategies
© Heliogon
Music Industry
49
50

29. 3/19/2020
26
Chug Bug Strategies
1. Design
2. Marketing
3. Promotion
4. Packaging
5. Distribution
Game-Changers Case Study
Classic
Game‐Changers
• Over 50 examples to help
your team brainstorm
• Blank Spot for other
examples /or your
personal favorites
• Key is to think about and
discuss how each one
changed the game and
how the general principles
can be applied to your
specific needs
51
52

30. 3/19/2020
27
Classic
Game‐Changers
Human Drivers
• Over 15 Key Drivers to
help you Change the
Game
• Blank Spot for your ideas
/or specific drivers for
your efforts
• Key is to tap into multiple
drivers to maximize
Game‐Changers Ripple
Effect
53
54

31. 3/19/2020
28
Human Drivers
Game‐
Changers
Wheel™
55
56

32. 3/19/2020
29
Think Time
Take ~30 seconds to think about
strategies you could use to change
the game.
57
58

33. 3/19/2020
30
1. High-Stakes Innovation Process™
2. Game-Changers Definitions/Questions
3. High-Stakes Thinking™
4. Change Dynamics™
5. Game-Changers Ripple Effect™
6. Chug Bug Case Study
7. Game-Changers Wheel ™
Agenda: What We Covered
1 Action/Takeaway
Write down 1 Specific Action
you’ll take within 30 days
AND 1 Big Takeaway.
59
60

34. 3/19/2020
31
Game‐Changers 911 Action Plan
Your 1 Game‐Changing ACTION?
Your 1 Big Takeaway!
61
62

35. 3/19/2020
32
1. Game‐Changers 911 Workbook
2. Pocket BrainStorming tool
3. Game‐Changers Wheel Instructions
4. High‐Stakes Innovation™ magazine
5. Answers to any QA we don’t cover
Send email to: GC911@BrainStormNetwork.com
Please put “GC911” in Subject box
Special “Free” Offer
QA
Emily Murphy
With: Moderated by:
President, BrainStorm Network
LinkedIn page: /in/johnmstorm/
Email: john@brainstormnetwork.com
Website: www.brainstormnetwork.com
John Storm
Senior Web Content Specialist, Aggregage
LinkedIn page: in/emily-millard-murphy/
Email: emily.murphy@aggregage.com
Website:
https://www.projectmanagementupdate.com/
63
64

36. 3/19/2020
33
Covid‐19 Game‐Changer
My Perspective:
• Human Nature (fear, negative, worst case, control)
• Values (crisis/chaos is a test)
• Essentials (what’s truly important)
• Recency Effect (selective vision)
• Role of Media (positive/negative)
• Power Importance of Communication
• Innovation’s Value/Role (Creative Problem‐Solving)
• Personal Inputs (binging on CVTV vs. positives)
• Resilience (this too shall pass, role of hope)
1. Customized Webinars for your organization
2. Game‐Changer Services
a. Facilitation of your Game‐Changer efforts
b. Consultation on processes, systems
Send email to: John@BrainStormNetwork.com
Please put “HELP!” in Subject box
Innovation Offerings
65
66

37. 3/19/2020
34
John Storm
BrainStorm Network
P.O. Box 720275
Norman, OK 73070 USA
Business Phone: (405) 321‐6262
Email: GC911@BrainStormNetwork.com
www.BrainStormNetwork.com
67
Contact Information
Thank you!
67
68