N.F.L. Conversion Bowl 2014 (marketing infographic)

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Can brand awareness and engagement objectives live in the same playing field as monetary conversions? This infographic shows how both sides need to work together on the same team - both have merit and a balanced approach is key to solving this historical battle. We are challenging this traditional grouping of dispirit and "siloed" goals - N.F.L (Not For Losers) Conversion Bowl 2014 .

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