Are outdated communications impacting your guest's experience? The right hospitality technology can create a personalized experience. Own an environment that makes every guest feel unique and deliver a consistent connected experience across all devices -
it'll keep them coming back!
You can learn more here: http://enterprise.alcatel-lucent.com/site/?content=Hospitality&page=360-guest-experience
4 ways to deliver a Connected Digital Guest Experience - Hospitality
1. HOTEL
OK
Sources:
1 SmartBrief Poll: Mobile Guests Survey 2014-2015
2 hotelexecutive.com: The Rise and Rise of Mobility and its Use by Hotel Guests
3 Smith Micro North America Survey, 2014
4 emarketer: For Hotels, Mobile Offers a Plethora of Options
Stay Connected
How do you meet the digital
traveler’s expectations?
Make Every Guest
Experience Special
Learn more about guest experience
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Technology in Hospitality
Today’s hospitality market is more competitive than ever.
Guests have growing digital expectations that are shaping
the entire industry.
> And expectations before
their arrival
> Offer them an adapted,
unique experience
> Serve guests in transit
of all guests travel
with two devices,
40% with three or
more devices.1
62%
75%
of travelers prefer
to purchase or reserve
hotel guest services
via mobile device
rather than
face-to-face.3
A communication environment that makes
every guest feel unique and connected
will keep them coming back.
4 steps to delivering a Connected
Digital Guest Experience
PRE-ARRIVAL ENGAGEMENT
DISCOVER NEEDS STAY CONNECTED PERSONALIZE
1
> Instant access to services
from guest devices
> Grow RevPAR by making
mobile services available
> Let guests order anything
from anywhere in the hotel
GUEST BYOD
HOTEL SERVICES FULL CONNECTIVITY ACCESSIBILITY
2
> Digital hotel services and
promotion on room device
> Save guest preferences
for the next stay and
loyalty programs
> Full environment control
via automation integration
SMART GUESTROOMS
DIGITAL SERVICES AUTOMATION INTELLIGENCE
3
> Provide hotel services
on guest devices
> Accelerate room
availability and check-in
> Engage and serve
mobile guests instantly
MOBILE ENGAGMENT
MOBILE ORDERS MOBILE SERVICE MOBILE OPERATIONS
4
Mobile bookings on travel
websites are growing
faster than desktop,
at 20% versus 2%.2
Mobile website use
climbed from 60%
to 72%.4
2015 has brought a rise
in personalized services
and tailored content.