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Top Tips from our Experts.
‘Why should I read on?...’
 A former Audi Service Manager, Patrick
set up his business in 2012
 Starting as a mobile mechanic, Patrick
now has a 7-bay workshop and had to
take on 4 new staff to cope with the
demand!
 Patrick has won almost 300 jobs and
£250k of revenue (including upsell,
repeat business and referrals.)
 You can follow in Patrick’s footsteps…
this guide is designed to help you do
just that.
‘Meet Patrick.’
Follow in his footsteps… and get reviews like this one.
 A former Audi Service Manager, Patrick
set up his business in 2012
 Starting as a mobile mechanic, Patrick
now has a 7-bay workshop and had to
take on 4 new staff to cope with the
demand!
 Patrick has won almost 300 jobs and
£250k of revenue (including upsell,
repeat business and referrals.)
 You can follow in Patrick’s footsteps…
this guide is designed to help you do just
that.
‘Meet Patrick.’
…with ‘new Patricks’ created weekly.
 Thomsons Auto Centre, East Kilbride, 220x jobs in first 10 months
 https://www.whocanfixmycar.com/service/thomsons-auto-centre-ltd
 Ross Motors, Streatham, 55x jobs in first 5 months
 https://www.whocanfixmycar.com/service/ross-motors-(streatham)-ltd
 Complete Mechanics, Ash, 59x jobs in first 7 months
 https://www.whocanfixmycar.com/service/complete-mechanics
 M8 Gear House, Tipton, 41x jobs in first 4 months
 https://www.whocanfixmycar.com/service/m8-gear-house
#1: BE FAST
WHY?
 You can communicate with the customer,
and even book them in, before the
competition have even got in touch
 The chart on the right says it all!
HOW?
 Check your phone for our emails and
texts regularly
 Keep the site open on your computer
 Is there someone in the garage who can
monitor and reply for you?
 Monitor evening and weekend jobs! Can
you share this responsibility around the
business?
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Relative jobs won vs response
speed
Quote within the hour and you’re 3.6x more likely to win the business.
#2: BE THOROUGH
WHY?
 Being the first to reply is great, but only if you tell the driver what they need to know
HOW?
 You’re the expert! Its your chance to demonstrate your expertise and show that
they’re in safe hands.
 What experience do you have on this sort of job – what about your recent reviews?
 Can you stamp the service book, reset service indicators etc
 Do you offer any other services such as collection and delivery, wash n vac?
Tell the driver everything they need to know, in your first message
“Dear Jenny,
Based on your description, we would be delighted to complete a full
service your Toyota MR2 for £199.00, inclusive of parts, labour & VAT.
Regarding the knocking noise you describe, we will road-test the car
and this will help diagnose the fault.
A little more about us: we are a family-run business, with over 50
years experience between our three technicians, and we are
equipped with all the latest Toyota diagnostics equipment, so you can
be sure you’re in safe hands. Do take a look at our latest reviews on
our profile page.
We are available from Wednesday and we are able to collect and
deliver the car from/to your place of work for an additional £20.
Alternatively, we are just a short walk to the station.
I’ll give you a call later today to answer any questions you have.
Thanks
Alex, business owner.
#2: BE THOROUGH – AN EXAMPLE QUOTE
 Personal approach
 Thorough response
 Highlight experience
and reviews
 Availability and
additional offers
 Phone follow-up
planned!
 Templates can be
saved on your desktop
and reused!
#3: BE PRICE-COMPETITIVE
WHY?
 77% of our drivers say price isn’t the most
important (and our most successful garages are
not our cheapest) but all will look at price to an
extent
HOW?
 Make sure you don’t rule yourself out with
unrealistic prices
 A fair price (not necessarily the cheapest), along
with a quick and thorough response, is the final
piece in the jigsaw
 This is extra-important if you are a new garage
with between 0 and 5 pieces of customer
feedback
Price isn’t everything but it’s a factor - especially for newcomers
Driver motivations
Save money Save time
For choice Others
#4: FOLLOW UP WITH A PHONE CALL…
WHY?
 You’ve done the hard work by writing a
better message, faster than the
competition. Here’s the easy bit.
HOW?
 Follow up with a call to make sure the
customer saw your quote. You can
handle their questions on the spot, and
sell yourself as well.
 Remember, 39% of our customers will
accept the first quote they receive, so
they may well book in there and then.
…and strike while its still front-of-mind for the driver
Once you’ve quoted, simply
click the link to see the driver’s
phone number, at no extra cost
to you.
#5: ENSURE ALL JOBS ARE CORRECTLY RECORDED
WHY?
 It’s a two-way street: WhoCanFixMyCar
welcomes jobs being agreed on the
phone but garages are responsible for
declaring the work when it comes in 
HOW?
 Every job in your ‘Applied For’ tab has a
‘Car came in – get my feedback’ button.
Click here to mark the job as won.
 WhoCanFixMyCar will confirm with the
customer that they used you before we
update the job, so there’s no risk of
clicking by mistake.
Jobs agreed on the phone must be marked as complete by the garage
Click here to mark the job as won.
The same button is shown when
viewing the job in detail, too.
#6. YOU’VE DONE A GREAT JOB. REQUEST A REVIEW.
WHY?
 Not all of our customers leave feedback
(despite being reminded by our Customer
Service team.)
 But when they do, the effects are
compelling – as shown here! >>>
HOW?
 when a customer picks their car up, make
sure to remind them to leave you
feedback. Can they do it there and then?
 Every job you’ve won also has a ‘Request
Feedback’ button that generates an
additional ‘nudge’ by email (see right).
…and winning work will get easier and easier
THE TEAM ARE WAITING TO HELP
Want to find out more about WhoCanFixMyCar? Want to know why that
last job got away? Pick up the phone to the team! Based in Newcastle,
Peter and James look forward to hearing from you.
Contact us via team@whocanfixmycar.com or 0191 269 6875 for more help.
Peter Thornton
Account Manager
James Preston
Account Manager

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WhoCanFixMyCar.com - tips from our top performers

  • 1. Top Tips from our Experts.
  • 2. ‘Why should I read on?...’  A former Audi Service Manager, Patrick set up his business in 2012  Starting as a mobile mechanic, Patrick now has a 7-bay workshop and had to take on 4 new staff to cope with the demand!  Patrick has won almost 300 jobs and £250k of revenue (including upsell, repeat business and referrals.)  You can follow in Patrick’s footsteps… this guide is designed to help you do just that. ‘Meet Patrick.’
  • 3. Follow in his footsteps… and get reviews like this one.  A former Audi Service Manager, Patrick set up his business in 2012  Starting as a mobile mechanic, Patrick now has a 7-bay workshop and had to take on 4 new staff to cope with the demand!  Patrick has won almost 300 jobs and £250k of revenue (including upsell, repeat business and referrals.)  You can follow in Patrick’s footsteps… this guide is designed to help you do just that. ‘Meet Patrick.’
  • 4. …with ‘new Patricks’ created weekly.  Thomsons Auto Centre, East Kilbride, 220x jobs in first 10 months  https://www.whocanfixmycar.com/service/thomsons-auto-centre-ltd  Ross Motors, Streatham, 55x jobs in first 5 months  https://www.whocanfixmycar.com/service/ross-motors-(streatham)-ltd  Complete Mechanics, Ash, 59x jobs in first 7 months  https://www.whocanfixmycar.com/service/complete-mechanics  M8 Gear House, Tipton, 41x jobs in first 4 months  https://www.whocanfixmycar.com/service/m8-gear-house
  • 5. #1: BE FAST WHY?  You can communicate with the customer, and even book them in, before the competition have even got in touch  The chart on the right says it all! HOW?  Check your phone for our emails and texts regularly  Keep the site open on your computer  Is there someone in the garage who can monitor and reply for you?  Monitor evening and weekend jobs! Can you share this responsibility around the business? 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Relative jobs won vs response speed Quote within the hour and you’re 3.6x more likely to win the business.
  • 6. #2: BE THOROUGH WHY?  Being the first to reply is great, but only if you tell the driver what they need to know HOW?  You’re the expert! Its your chance to demonstrate your expertise and show that they’re in safe hands.  What experience do you have on this sort of job – what about your recent reviews?  Can you stamp the service book, reset service indicators etc  Do you offer any other services such as collection and delivery, wash n vac? Tell the driver everything they need to know, in your first message
  • 7. “Dear Jenny, Based on your description, we would be delighted to complete a full service your Toyota MR2 for £199.00, inclusive of parts, labour & VAT. Regarding the knocking noise you describe, we will road-test the car and this will help diagnose the fault. A little more about us: we are a family-run business, with over 50 years experience between our three technicians, and we are equipped with all the latest Toyota diagnostics equipment, so you can be sure you’re in safe hands. Do take a look at our latest reviews on our profile page. We are available from Wednesday and we are able to collect and deliver the car from/to your place of work for an additional £20. Alternatively, we are just a short walk to the station. I’ll give you a call later today to answer any questions you have. Thanks Alex, business owner. #2: BE THOROUGH – AN EXAMPLE QUOTE  Personal approach  Thorough response  Highlight experience and reviews  Availability and additional offers  Phone follow-up planned!  Templates can be saved on your desktop and reused!
  • 8. #3: BE PRICE-COMPETITIVE WHY?  77% of our drivers say price isn’t the most important (and our most successful garages are not our cheapest) but all will look at price to an extent HOW?  Make sure you don’t rule yourself out with unrealistic prices  A fair price (not necessarily the cheapest), along with a quick and thorough response, is the final piece in the jigsaw  This is extra-important if you are a new garage with between 0 and 5 pieces of customer feedback Price isn’t everything but it’s a factor - especially for newcomers Driver motivations Save money Save time For choice Others
  • 9. #4: FOLLOW UP WITH A PHONE CALL… WHY?  You’ve done the hard work by writing a better message, faster than the competition. Here’s the easy bit. HOW?  Follow up with a call to make sure the customer saw your quote. You can handle their questions on the spot, and sell yourself as well.  Remember, 39% of our customers will accept the first quote they receive, so they may well book in there and then. …and strike while its still front-of-mind for the driver Once you’ve quoted, simply click the link to see the driver’s phone number, at no extra cost to you.
  • 10. #5: ENSURE ALL JOBS ARE CORRECTLY RECORDED WHY?  It’s a two-way street: WhoCanFixMyCar welcomes jobs being agreed on the phone but garages are responsible for declaring the work when it comes in  HOW?  Every job in your ‘Applied For’ tab has a ‘Car came in – get my feedback’ button. Click here to mark the job as won.  WhoCanFixMyCar will confirm with the customer that they used you before we update the job, so there’s no risk of clicking by mistake. Jobs agreed on the phone must be marked as complete by the garage Click here to mark the job as won. The same button is shown when viewing the job in detail, too.
  • 11. #6. YOU’VE DONE A GREAT JOB. REQUEST A REVIEW. WHY?  Not all of our customers leave feedback (despite being reminded by our Customer Service team.)  But when they do, the effects are compelling – as shown here! >>> HOW?  when a customer picks their car up, make sure to remind them to leave you feedback. Can they do it there and then?  Every job you’ve won also has a ‘Request Feedback’ button that generates an additional ‘nudge’ by email (see right). …and winning work will get easier and easier
  • 12. THE TEAM ARE WAITING TO HELP Want to find out more about WhoCanFixMyCar? Want to know why that last job got away? Pick up the phone to the team! Based in Newcastle, Peter and James look forward to hearing from you. Contact us via team@whocanfixmycar.com or 0191 269 6875 for more help. Peter Thornton Account Manager James Preston Account Manager

Notas del editor

  1. Hello there! We would like to tell you about an exciting new partnership opportunity with After Sales work provision site called…Who Can Fix My Car
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  7. Here is an example of a thorough, initial response to a customer’s job. Key points to include: Address the driver by his/her name – this is available on all jobs. Reference the service or repair you are quoting. Reference that you have Toyota trained technicians at your disposal. Reference that you use original Toyota parts. Sign off with a name, in case that customers wants to call the dealership.
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