Irene Koehler

San Francisco Bay Area, California United States

You are likely an executive or business owner who is hearing from seemingly everyone you know, "Why don't you have a stronger presence online? Don't you know that it's good for you *and* good for you business?" or "You've got to be using social media to better reach your future customers, clients, employees, and investors." Really? Like you don't already have a million other critical business responsibilities demanding your full attention. Who has time to learn how to use all those viral social media sites? Can it even be done is a way that feels like you, doesn't open up your personal life to the world, and doesn't become a useless time suck? I get it, I really do. I worked in corporat...