SlideShare una empresa de Scribd logo

Recruitment 2.0: Mobile, Personalisation & Social / Altogether Digital

•Descargar como PPT, PDF•
•
Altogether Digital
Altogether Digital

How the web is changing the recruitment market

EmpresarialesEmpleo
1 de 45
Recruitment 2.0: Mobile, Personalisation & Social By Ciarán Norris, SEO & Social Media Director, Altogether Digital
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Context/ The Obligatory Stats.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sources: IAB/PWC Report & Forrester Research, * Mintel Online Recruitment Market Intelligence, ** IAB, WARC, PWC *** TGI
Context/ Online Searches for Jobs
Context/ Online Searches for Jobs 146,612 job part time 153,146 job nhs 164,388 engineering job 165,064 government jobs 183,295 teaching jobs 192,861 job search 204,705 graduate jobs 244,444 sales jobs 265,510 it jobs 471,545 job centre 3,446,727 jobs (Estimated Google, Yahoo & MSN) Monthly Search Volume   Keyword Suggestions
Context / How To… Source: Hitwise UK Based on share of UK Internet searches that include the words "how to“: Four weeks to 4th August 2007 Volume Success Rate Search Term Rank 68.31% 0.06% How to get to 10. 76.92% 0.07% How to save a life lyrics 9. 92.33% 0.07% How to lose weight 8. 85.63% 0.07% How to draw 7. 58.70% 0.08% How to make money 6. 81.53% 0.09% How to kiss 5. 78.57% 0.09% How to get a six pack 4. 64.47% 0.17% How to 3. 79.84% 0.17% How to have sex 2. 94.53% 0.25% How to write a cv 1.
The Market/ Online Advertising 2006 ,[object Object],[object Object],[object Object]
The Market / Advertising 2006 11.4% Total advertising market £17.6bn Source: PricewaterhouseCoopers / Advertising Association / Internet Advertising Bureau / WARC / Radio. Advertising Bureau. Directories are estimated.
The Market/ Online Marketing Spend 2006 Source: PricewaterhouseCoopers / Internet Advertising Bureau / WARC IAB estimates for actual ad spend by format are based on samples of categorised revenue from key IAB members provided by PwC. Data excludes unclassified figures. £321.5m £20.1m £14.0m £73.2 £15.8 £9.1 £17.5m £ 215.2m £133.2m £30.6m £1,165.6m
Search as Part of the Marketing Mix / Potential Impact Achieving positions above the fold will typically yield the following share of searches:- Source: Research Following AOL Data Release, 2006 42% 1 12% 2 8% 3 6% 4
MOBILE
Recruitment 2.0 / Mobile ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Sources: ¹ US stat from NPD Group; ² Marketing Week 14 Sept 2006, , ³ Kelsey
Recruitment 2.0 / Mobile
Recruitment 2.0 / Mobile
Recruitment 2.0 / Mobile
Mobile / What Does This Mean? ,[object Object],[object Object],[object Object]
PERSONALISATION
Recruitment 2.0 / Personalisation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personalisation / Status ,[object Object],[object Object],[object Object],[object Object],[object Object],* 2006 ChoiceStream Personalisation Survey
Personalisation / What Does This Mean? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Personalisation / It Starts Here…
Personalisation / It Starts Here…
SOCIAL MEDIA
Recruitment 2.0 / Social Media ,[object Object],[object Object]
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media / Not Just For Kids Percent Composition of Total Unique Visitors, Aug 2006 Total U.S. – Home/Work/University Locations Source: comScore Media Metrix 7.3 8.1 7.6 11.0 18.0     Persons: 55+ 35.6 34.5 33.5 40.6 38.5     Persons: 35-54 11.0 28.2 8.6 16.7 14.5     Persons: 25-34 15.5 15.6 34.0 18.1 11.3     Persons: 18-24 20.3 10.6 14.0 11.9 9.6     Persons: 12-17 100.0 100.0 100.0 100.0 100.0 Total Audience 8,066 1,043 14,782 55,778 173,407 Unique Visitors (000) Xanga Friendster Facebook MySpace Total Internet Percent (%) Composition of Unique Visitors   Demographic Profile of Visitors to Select Social Networking Sites
Social Media / Who Does What? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Creators 13% Critics 19% Collectors 15% Joiners 19% Spectators 33% Inactive 52% Segments include consumers participating in at least one of the indicated activities at least monthly Base: US adult online consumers Source: Forrester’s NAVTAS Q4 2006 Devices & Access Online Survery
Social Media / Increase User Interaction % % of total time spent online in the United States – December 2006 Source: Compete.com 12% of time spent online is on MySpace
Social Media / Top Sites by Visitors Hitwise UK Websites with the Largest Growth in Market Share of Visits Among the Top 100 News and Media Websites. Comparing January 2007 and January 2006 61% www.computeractive.co.uk Computer Active 68% www.dailymail.co.uk Daily Mail 72% www.xcweather.co.uk UK W nd Map 88% www.blackwell-synergy.com Blackwell Synergy 94% www.metro.co.uk Metro.co.uk 105% uk.news.yahoo.com Yahoo! UK & Ire and News 160% uk.weather.yahoo.com Yahoo! UK & Ire and Weather 198% www.weather.com Weather.com 255% www.cnet.com CNET 456% www.digg.com Digg.com Market Share Domain Name
Social Media / Changing Behaviour Source: Hitwise UK % % Funny Videos YouTube Percentage share of UK internet searches
Social Media / Increase User Interaction Pages per visit Mar 06 May 06 Jul 06 Sep 06 Nov 06 Jan 07 Mar 07 Source: complete.com usatoday.com
Social Media / Brand Engagement
Social Media / Brand Engagement
Social Media / Brand Engagement
Social Media / Brand Engagement 13,000 visitors
Social Media / Brand Engagement in Jobs ,[object Object],[object Object],30,000 visitors?
Social Media / Provide Answers
Social Media / Be Where They Are
Social Media / Be Where They Are
Social Media / Be Where They Are
Social Media / Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object]
A Vision SEARCH TIME KEYWORD SEARCH 4D SEARCH
A Vision SEARCH Preferences Recommendations USER PROFILE LOCATION TIME KEYWORD SEARCH GPS Tagging GPS Positioning Voice Recognition 4D SEARCH
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ciarán Norris, SEO & Social Media Director, ciaran.norris@altogetherdigital.com

Recomendados

How do teenagers in bahrain respond to online advertising
How do teenagers in bahrain respond to online advertisingHow do teenagers in bahrain respond to online advertising
How do teenagers in bahrain respond to online advertisingAlexander Decker
 
Introduction to Digital Marketing - Case Study - Social Media Optimization
Introduction to Digital Marketing - Case Study - Social Media OptimizationIntroduction to Digital Marketing - Case Study - Social Media Optimization
Introduction to Digital Marketing - Case Study - Social Media OptimizationSiby Kuriakose
 
Social networking PPT
Social networking PPTSocial networking PPT
Social networking PPTvarun0912
 
Building a PR Campaign for the Digital World
Building a PR Campaign for the Digital WorldBuilding a PR Campaign for the Digital World
Building a PR Campaign for the Digital WorldAJ Gerritson
 
Search Marketing Success: Dominate Search in 2011
Search Marketing Success: Dominate Search in 2011Search Marketing Success: Dominate Search in 2011
Search Marketing Success: Dominate Search in 2011One to One
 
Search Profile Index Introduction by 4th Media I.T. Corporation
Search Profile Index Introduction by 4th Media I.T. CorporationSearch Profile Index Introduction by 4th Media I.T. Corporation
Search Profile Index Introduction by 4th Media I.T. CorporationJanette Toral
 
Paradigm in Traditional Marketing: Social Media & Gen Y
Paradigm in Traditional Marketing: Social Media & Gen YParadigm in Traditional Marketing: Social Media & Gen Y
Paradigm in Traditional Marketing: Social Media & Gen YToni Gardner
 
Guided Tour of Social Media
Guided Tour of Social MediaGuided Tour of Social Media
Guided Tour of Social MediaGrand Union
 

Recomendados

How do teenagers in bahrain respond to online advertising
How do teenagers in bahrain respond to online advertisingHow do teenagers in bahrain respond to online advertising
How do teenagers in bahrain respond to online advertisingAlexander Decker
 
Introduction to Digital Marketing - Case Study - Social Media Optimization
Introduction to Digital Marketing - Case Study - Social Media OptimizationIntroduction to Digital Marketing - Case Study - Social Media Optimization
Introduction to Digital Marketing - Case Study - Social Media OptimizationSiby Kuriakose
 
Social networking PPT
Social networking PPTSocial networking PPT
Social networking PPTvarun0912
 
Building a PR Campaign for the Digital World
Building a PR Campaign for the Digital WorldBuilding a PR Campaign for the Digital World
Building a PR Campaign for the Digital WorldAJ Gerritson
 
Search Marketing Success: Dominate Search in 2011
Search Marketing Success: Dominate Search in 2011Search Marketing Success: Dominate Search in 2011
Search Marketing Success: Dominate Search in 2011One to One
 
Search Profile Index Introduction by 4th Media I.T. Corporation
Search Profile Index Introduction by 4th Media I.T. CorporationSearch Profile Index Introduction by 4th Media I.T. Corporation
Search Profile Index Introduction by 4th Media I.T. CorporationJanette Toral
 
Paradigm in Traditional Marketing: Social Media & Gen Y
Paradigm in Traditional Marketing: Social Media & Gen YParadigm in Traditional Marketing: Social Media & Gen Y
Paradigm in Traditional Marketing: Social Media & Gen YToni Gardner
 
Guided Tour of Social Media
Guided Tour of Social MediaGuided Tour of Social Media
Guided Tour of Social MediaGrand Union
 
Overview of google search suppression
Overview of google search suppressionOverview of google search suppression
Overview of google search suppressionasilkin
 
Social Media Trends and Innovations, 2017
Social Media Trends and Innovations, 2017Social Media Trends and Innovations, 2017
Social Media Trends and Innovations, 2017Carmelon Digital Marketing
 
Social Media Industry Analysis
Social Media Industry AnalysisSocial Media Industry Analysis
Social Media Industry AnalysisIslam Elzayat,MBA,PMP
 
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010One to One
 
Using emerging media data in developing marketing campaigns -slideshare - 10...
Using emerging media data in developing marketing campaigns -slideshare - 10...Using emerging media data in developing marketing campaigns -slideshare - 10...
Using emerging media data in developing marketing campaigns -slideshare - 10...Ron Jacobs
 
Social Media Metrics Definitions
Social Media Metrics DefinitionsSocial Media Metrics Definitions
Social Media Metrics DefinitionsVincent Chaigneau
 
Implications Of User Engagement
Implications Of User EngagementImplications Of User Engagement
Implications Of User EngagementOne to One
 
Social Media Statistics Changes in the social sphere from 2009 to 2011.
Social Media Statistics Changes in the social sphere from 2009 to 2011. Social Media Statistics Changes in the social sphere from 2009 to 2011.
Social Media Statistics Changes in the social sphere from 2009 to 2011. Jordi Sabater Domènech
 
090624 - Public sector training
090624 - Public sector training090624 - Public sector training
090624 - Public sector trainingGed Carroll
 
Marketing opportunities with social networks
Marketing opportunities with social networksMarketing opportunities with social networks
Marketing opportunities with social networksVinay kumar vuppalancha
 
Social Media2 Copy 2
Social Media2 Copy 2Social Media2 Copy 2
Social Media2 Copy 2HeatherDurham
 
Point of View on Cambridge Analytica Scandal
Point of View on Cambridge Analytica Scandal Point of View on Cambridge Analytica Scandal
Point of View on Cambridge Analytica Scandal Ogilvy
 
Motivations in the Marketing Mix
Motivations in the Marketing MixMotivations in the Marketing Mix
Motivations in the Marketing MixJordi Sabater Domènech
 
OTOinsights Mobile UX Webinar, April 15 2010
OTOinsights Mobile UX Webinar, April 15 2010OTOinsights Mobile UX Webinar, April 15 2010
OTOinsights Mobile UX Webinar, April 15 2010One to One
 
Facebook Competitive Advantage (social networking)
Facebook Competitive Advantage (social networking)Facebook Competitive Advantage (social networking)
Facebook Competitive Advantage (social networking)Akash Senapaty
 
Digital Trends Worldwide Partners
Digital Trends Worldwide PartnersDigital Trends Worldwide Partners
Digital Trends Worldwide PartnersiMedia UK
 
Ppt
PptPpt
PptAndrew Pearson
 
Digital Marketing Primer June 09
Digital Marketing Primer June 09Digital Marketing Primer June 09
Digital Marketing Primer June 09Mike Cichon
 
Social Media’s Return On Investment – When Will We Get Buy-in?
Social Media’s Return On Investment – When Will We Get Buy-in?Social Media’s Return On Investment – When Will We Get Buy-in?
Social Media’s Return On Investment – When Will We Get Buy-in?Donald Schwartz
 
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran IdeaPeran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran IdeaTeguh Andoria
 
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου ΜάθησηΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου ΜάθησηDr Stylianos Mystakidis
 
Chap 10
Chap 10Chap 10
Chap 10lori cuevas
 

Más contenido relacionado

La actualidad más candente

Overview of google search suppression
Overview of google search suppressionOverview of google search suppression
Overview of google search suppressionasilkin
 
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010One to One
 
Using emerging media data in developing marketing campaigns -slideshare - 10...
Using emerging media data in developing marketing campaigns -slideshare - 10...Using emerging media data in developing marketing campaigns -slideshare - 10...
Using emerging media data in developing marketing campaigns -slideshare - 10...Ron Jacobs
 
Social Media Metrics Definitions
Social Media Metrics DefinitionsSocial Media Metrics Definitions
Social Media Metrics DefinitionsVincent Chaigneau
 
Implications Of User Engagement
Implications Of User EngagementImplications Of User Engagement
Implications Of User EngagementOne to One
 
Social Media Statistics Changes in the social sphere from 2009 to 2011.
Social Media Statistics Changes in the social sphere from 2009 to 2011. Social Media Statistics Changes in the social sphere from 2009 to 2011.
Social Media Statistics Changes in the social sphere from 2009 to 2011. Jordi Sabater Domènech
 
090624 - Public sector training
090624 - Public sector training090624 - Public sector training
090624 - Public sector trainingGed Carroll
 
Marketing opportunities with social networks
Marketing opportunities with social networksMarketing opportunities with social networks
Marketing opportunities with social networksVinay kumar vuppalancha
 
Social Media2 Copy 2
Social Media2 Copy 2Social Media2 Copy 2
Social Media2 Copy 2HeatherDurham
 
Point of View on Cambridge Analytica Scandal
Point of View on Cambridge Analytica Scandal Point of View on Cambridge Analytica Scandal
Point of View on Cambridge Analytica Scandal Ogilvy
 
OTOinsights Mobile UX Webinar, April 15 2010
OTOinsights Mobile UX Webinar, April 15 2010OTOinsights Mobile UX Webinar, April 15 2010
OTOinsights Mobile UX Webinar, April 15 2010One to One
 
Facebook Competitive Advantage (social networking)
Facebook Competitive Advantage (social networking)Facebook Competitive Advantage (social networking)
Facebook Competitive Advantage (social networking)Akash Senapaty
 
Digital Trends Worldwide Partners
Digital Trends Worldwide PartnersDigital Trends Worldwide Partners
Digital Trends Worldwide PartnersiMedia UK
 
Digital Marketing Primer June 09
Digital Marketing Primer June 09Digital Marketing Primer June 09
Digital Marketing Primer June 09Mike Cichon
 
Social Media’s Return On Investment – When Will We Get Buy-in?
Social Media’s Return On Investment – When Will We Get Buy-in?Social Media’s Return On Investment – When Will We Get Buy-in?
Social Media’s Return On Investment – When Will We Get Buy-in?Donald Schwartz
 
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran IdeaPeran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran IdeaTeguh Andoria
 

La actualidad más candente (20)

Overview of google search suppression
Overview of google search suppressionOverview of google search suppression
Overview of google search suppression
 
Social Media Trends and Innovations, 2017
Social Media Trends and Innovations, 2017Social Media Trends and Innovations, 2017
Social Media Trends and Innovations, 2017
 
Social Media Industry Analysis
Social Media Industry AnalysisSocial Media Industry Analysis
Social Media Industry Analysis
 
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
OTOlabs - From Email to Universal Messaging - Webinar, May 27 2010
 
Using emerging media data in developing marketing campaigns -slideshare - 10...
Using emerging media data in developing marketing campaigns -slideshare - 10...Using emerging media data in developing marketing campaigns -slideshare - 10...
Using emerging media data in developing marketing campaigns -slideshare - 10...
 
Social Media Metrics Definitions
Social Media Metrics DefinitionsSocial Media Metrics Definitions
Social Media Metrics Definitions
 
Implications Of User Engagement
Implications Of User EngagementImplications Of User Engagement
Implications Of User Engagement
 
Social Media Statistics Changes in the social sphere from 2009 to 2011.
Social Media Statistics Changes in the social sphere from 2009 to 2011. Social Media Statistics Changes in the social sphere from 2009 to 2011.
Social Media Statistics Changes in the social sphere from 2009 to 2011.
 
090624 - Public sector training
090624 - Public sector training090624 - Public sector training
090624 - Public sector training
 
Marketing opportunities with social networks
Marketing opportunities with social networksMarketing opportunities with social networks
Marketing opportunities with social networks
 
Social Media2 Copy 2
Social Media2 Copy 2Social Media2 Copy 2
Social Media2 Copy 2
 
Point of View on Cambridge Analytica Scandal
Point of View on Cambridge Analytica Scandal Point of View on Cambridge Analytica Scandal
Point of View on Cambridge Analytica Scandal
 
Motivations in the Marketing Mix
Motivations in the Marketing MixMotivations in the Marketing Mix
Motivations in the Marketing Mix
 
OTOinsights Mobile UX Webinar, April 15 2010
OTOinsights Mobile UX Webinar, April 15 2010OTOinsights Mobile UX Webinar, April 15 2010
OTOinsights Mobile UX Webinar, April 15 2010
 
Facebook Competitive Advantage (social networking)
Facebook Competitive Advantage (social networking)Facebook Competitive Advantage (social networking)
Facebook Competitive Advantage (social networking)
 
Digital Trends Worldwide Partners
Digital Trends Worldwide PartnersDigital Trends Worldwide Partners
Digital Trends Worldwide Partners
 
Ppt
PptPpt
Ppt
 
Digital Marketing Primer June 09
Digital Marketing Primer June 09Digital Marketing Primer June 09
Digital Marketing Primer June 09
 
Social Media’s Return On Investment – When Will We Get Buy-in?
Social Media’s Return On Investment – When Will We Get Buy-in?Social Media’s Return On Investment – When Will We Get Buy-in?
Social Media’s Return On Investment – When Will We Get Buy-in?
 
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran IdeaPeran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
Peran Social Media Dalam Business dan Dampaknya Untuk Penyebaran Idea
 

Destacado

ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου ΜάθησηΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου ΜάθησηDr Stylianos Mystakidis
 
Section 3 And 4 Chap 13
Section 3 And 4 Chap 13Section 3 And 4 Chap 13
Section 3 And 4 Chap 13lori cuevas
 
Chapter 9 The Trip To The Promised Land
Chapter 9 The Trip To The Promised LandChapter 9 The Trip To The Promised Land
Chapter 9 The Trip To The Promised Landlori cuevas
 
The Jackson Era Chap 11 7th Grade
The Jackson Era Chap 11 7th GradeThe Jackson Era Chap 11 7th Grade
The Jackson Era Chap 11 7th Gradelori cuevas
 
Real Life Social Media Marketing: SMX London 2008
Real Life Social Media Marketing: SMX London 2008Real Life Social Media Marketing: SMX London 2008
Real Life Social Media Marketing: SMX London 2008Altogether Digital
 
Chapter 26 WWII Power Point
Chapter 26 WWII Power PointChapter 26 WWII Power Point
Chapter 26 WWII Power Pointlori cuevas
 
Chapter 19 Growth Of Industry
Chapter 19 Growth Of IndustryChapter 19 Growth Of Industry
Chapter 19 Growth Of Industrylori cuevas
 
Maya Mythology Triathlon Playful Role-Play Learning in 3d Virtual Worlds
Maya Mythology Triathlon Playful Role-Play Learning in 3d Virtual WorldsMaya Mythology Triathlon Playful Role-Play Learning in 3d Virtual Worlds
Maya Mythology Triathlon Playful Role-Play Learning in 3d Virtual WorldsDr Stylianos Mystakidis
 

Destacado (11)

ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου ΜάθησηΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
ΕΛΛΑΚ και Συνεργατικό Διαδίκτυο για Ανοιχτή Διά Βίου Μάθηση
 
Chap 10
Chap 10Chap 10
Chap 10
 
Chap 10
Chap 10Chap 10
Chap 10
 
Section 3 And 4 Chap 13
Section 3 And 4 Chap 13Section 3 And 4 Chap 13
Section 3 And 4 Chap 13
 
Open Instructional Design
Open Instructional DesignOpen Instructional Design
Open Instructional Design
 
Chapter 9 The Trip To The Promised Land
Chapter 9 The Trip To The Promised LandChapter 9 The Trip To The Promised Land
Chapter 9 The Trip To The Promised Land
 
The Jackson Era Chap 11 7th Grade
The Jackson Era Chap 11 7th GradeThe Jackson Era Chap 11 7th Grade
The Jackson Era Chap 11 7th Grade
 
Real Life Social Media Marketing: SMX London 2008
Real Life Social Media Marketing: SMX London 2008Real Life Social Media Marketing: SMX London 2008
Real Life Social Media Marketing: SMX London 2008
 
Chapter 26 WWII Power Point
Chapter 26 WWII Power PointChapter 26 WWII Power Point
Chapter 26 WWII Power Point
 
Chapter 19 Growth Of Industry
Chapter 19 Growth Of IndustryChapter 19 Growth Of Industry
Chapter 19 Growth Of Industry
 
Maya Mythology Triathlon Playful Role-Play Learning in 3d Virtual Worlds
Maya Mythology Triathlon Playful Role-Play Learning in 3d Virtual WorldsMaya Mythology Triathlon Playful Role-Play Learning in 3d Virtual Worlds
Maya Mythology Triathlon Playful Role-Play Learning in 3d Virtual Worlds
 

Similar a Recruitment 2.0: Mobile, Personalisation & Social / Altogether Digital

Maximizing the ROI from Online Marketing
Maximizing the ROI from Online MarketingMaximizing the ROI from Online Marketing
Maximizing the ROI from Online MarketingScott Abel
 
PMCA Digital Marketing & Social Media Marketing Seminar
PMCA Digital Marketing & Social Media Marketing Seminar PMCA Digital Marketing & Social Media Marketing Seminar
PMCA Digital Marketing & Social Media Marketing Seminar Marni Blythe Borelli
 
Social_network_vgsom
Social_network_vgsomSocial_network_vgsom
Social_network_vgsomsiddharthaleo
 
The Digital Marketplace Addynamo Seminar
The Digital Marketplace Addynamo SeminarThe Digital Marketplace Addynamo Seminar
The Digital Marketplace Addynamo SeminarAd Dynamo
 
Reinventing Marketing For The Small Business
Reinventing Marketing For The Small BusinessReinventing Marketing For The Small Business
Reinventing Marketing For The Small BusinessRob Koch
 
Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...
Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...
Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...Clive Maclean
 
Iab Local Presentation Cleveland
Iab Local Presentation ClevelandIab Local Presentation Cleveland
Iab Local Presentation ClevelandDave Rigotti
 
Maximizing the roi from online marketing
Maximizing the roi from online marketingMaximizing the roi from online marketing
Maximizing the roi from online marketingViệt Long Plaza
 
How audiences use technology and its impact on their lives.
How audiences use technology and its impact on their lives.How audiences use technology and its impact on their lives.
How audiences use technology and its impact on their lives.Sarah Frame
 
BCM "Interactive: The Most Able Medium'' Presentation - November 2008
BCM "Interactive: The Most Able Medium'' Presentation - November 2008BCM "Interactive: The Most Able Medium'' Presentation - November 2008
BCM "Interactive: The Most Able Medium'' Presentation - November 2008BCM Group
 
Connector social media pres long version
Connector social media pres long versionConnector social media pres long version
Connector social media pres long versionConors Company
 
Intro to Digital Marketing - ClickZ Live Hong Kong 2014
Intro to Digital Marketing - ClickZ Live Hong Kong 2014Intro to Digital Marketing - ClickZ Live Hong Kong 2014
Intro to Digital Marketing - ClickZ Live Hong Kong 2014MWI Hong Kong
 
Social Media & Digital Marketing Seminar - Raleigh
Social Media & Digital Marketing Seminar - RaleighSocial Media & Digital Marketing Seminar - Raleigh
Social Media & Digital Marketing Seminar - RaleighMarni Blythe Borelli
 
Mobile First Marketing Strategies - Smash Conference
Mobile First Marketing Strategies - Smash ConferenceMobile First Marketing Strategies - Smash Conference
Mobile First Marketing Strategies - Smash ConferenceRuben Quinones
 
Top 10 Marketing Predictions Final
Top 10 Marketing Predictions FinalTop 10 Marketing Predictions Final
Top 10 Marketing Predictions FinalHoward Greenstein
 
The Guardian - Future of Advertising Summit
The Guardian - Future of Advertising Summit The Guardian - Future of Advertising Summit
The Guardian - Future of Advertising Summit Guava UK
 
Yahoo! Business Case Analysis Essay
Yahoo! Business Case Analysis EssayYahoo! Business Case Analysis Essay
Yahoo! Business Case Analysis EssayMonica Rivera
 
Lakeworth chamber 06.15.11 rv take 2
Lakeworth chamber 06.15.11 rv take 2Lakeworth chamber 06.15.11 rv take 2
Lakeworth chamber 06.15.11 rv take 2Raul Vielma
 

Similar a Recruitment 2.0: Mobile, Personalisation & Social / Altogether Digital (20)

The Future Of Digital Marketing, Search & Social Marketing
The Future Of Digital Marketing, Search & Social MarketingThe Future Of Digital Marketing, Search & Social Marketing
The Future Of Digital Marketing, Search & Social Marketing
 
Maximizing the ROI from Online Marketing
Maximizing the ROI from Online MarketingMaximizing the ROI from Online Marketing
Maximizing the ROI from Online Marketing
 
PMCA Digital Marketing & Social Media Marketing Seminar
PMCA Digital Marketing & Social Media Marketing Seminar PMCA Digital Marketing & Social Media Marketing Seminar
PMCA Digital Marketing & Social Media Marketing Seminar
 
Social_network_vgsom
Social_network_vgsomSocial_network_vgsom
Social_network_vgsom
 
The Digital Marketplace Addynamo Seminar
The Digital Marketplace Addynamo SeminarThe Digital Marketplace Addynamo Seminar
The Digital Marketplace Addynamo Seminar
 
Reinventing Marketing For The Small Business
Reinventing Marketing For The Small BusinessReinventing Marketing For The Small Business
Reinventing Marketing For The Small Business
 
Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...
Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...
Rx For Agencies Suffereing From Digital, Direct, PR, And Social Media Confusi...
 
Iab Local Presentation Cleveland
Iab Local Presentation ClevelandIab Local Presentation Cleveland
Iab Local Presentation Cleveland
 
Maximizing the roi from online marketing
Maximizing the roi from online marketingMaximizing the roi from online marketing
Maximizing the roi from online marketing
 
Social networking
Social networkingSocial networking
Social networking
 
How audiences use technology and its impact on their lives.
How audiences use technology and its impact on their lives.How audiences use technology and its impact on their lives.
How audiences use technology and its impact on their lives.
 
BCM "Interactive: The Most Able Medium'' Presentation - November 2008
BCM "Interactive: The Most Able Medium'' Presentation - November 2008BCM "Interactive: The Most Able Medium'' Presentation - November 2008
BCM "Interactive: The Most Able Medium'' Presentation - November 2008
 
Connector social media pres long version
Connector social media pres long versionConnector social media pres long version
Connector social media pres long version
 
Intro to Digital Marketing - ClickZ Live Hong Kong 2014
Intro to Digital Marketing - ClickZ Live Hong Kong 2014Intro to Digital Marketing - ClickZ Live Hong Kong 2014
Intro to Digital Marketing - ClickZ Live Hong Kong 2014
 
Social Media & Digital Marketing Seminar - Raleigh
Social Media & Digital Marketing Seminar - RaleighSocial Media & Digital Marketing Seminar - Raleigh
Social Media & Digital Marketing Seminar - Raleigh
 
Mobile First Marketing Strategies - Smash Conference
Mobile First Marketing Strategies - Smash ConferenceMobile First Marketing Strategies - Smash Conference
Mobile First Marketing Strategies - Smash Conference
 
Top 10 Marketing Predictions Final
Top 10 Marketing Predictions FinalTop 10 Marketing Predictions Final
Top 10 Marketing Predictions Final
 
The Guardian - Future of Advertising Summit
The Guardian - Future of Advertising Summit The Guardian - Future of Advertising Summit
The Guardian - Future of Advertising Summit
 
Yahoo! Business Case Analysis Essay
Yahoo! Business Case Analysis EssayYahoo! Business Case Analysis Essay
Yahoo! Business Case Analysis Essay
 
Lakeworth chamber 06.15.11 rv take 2
Lakeworth chamber 06.15.11 rv take 2Lakeworth chamber 06.15.11 rv take 2
Lakeworth chamber 06.15.11 rv take 2
 

Último

The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
Understanding the Pakistan Budgeting Process: Basics and Key Insights
Understanding the Pakistan Budgeting Process: Basics and Key InsightsUnderstanding the Pakistan Budgeting Process: Basics and Key Insights
Understanding the Pakistan Budgeting Process: Basics and Key Insightsseri bangash
 
Progress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitProgress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitHolger Mueller
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...Paul Menig
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9
 
A305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdfA305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdftbatkhuu1
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 DelhiCall Girls in Delhi
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfOnline Income Engine
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANA DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan
 

Último (20)

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
Understanding the Pakistan Budgeting Process: Basics and Key Insights
Understanding the Pakistan Budgeting Process: Basics and Key InsightsUnderstanding the Pakistan Budgeting Process: Basics and Key Insights
Understanding the Pakistan Budgeting Process: Basics and Key Insights
 
Progress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst SummitProgress Report - Oracle Database Analyst Summit
Progress Report - Oracle Database Analyst Summit
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
A305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdfA305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdf
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Service
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdf
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANA DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 

Recruitment 2.0: Mobile, Personalisation & Social / Altogether Digital

  • 1. Recruitment 2.0: Mobile, Personalisation & Social By Ciarán Norris, SEO & Social Media Director, Altogether Digital
  • 2.
  • 3.
  • 5. Context/ Online Searches for Jobs 146,612 job part time 153,146 job nhs 164,388 engineering job 165,064 government jobs 183,295 teaching jobs 192,861 job search 204,705 graduate jobs 244,444 sales jobs 265,510 it jobs 471,545 job centre 3,446,727 jobs (Estimated Google, Yahoo & MSN) Monthly Search Volume   Keyword Suggestions
  • 6. Context / How To… Source: Hitwise UK Based on share of UK Internet searches that include the words "how to“: Four weeks to 4th August 2007 Volume Success Rate Search Term Rank 68.31% 0.06% How to get to 10. 76.92% 0.07% How to save a life lyrics 9. 92.33% 0.07% How to lose weight 8. 85.63% 0.07% How to draw 7. 58.70% 0.08% How to make money 6. 81.53% 0.09% How to kiss 5. 78.57% 0.09% How to get a six pack 4. 64.47% 0.17% How to 3. 79.84% 0.17% How to have sex 2. 94.53% 0.25% How to write a cv 1.
  • 7.
  • 8. The Market / Advertising 2006 11.4% Total advertising market £17.6bn Source: PricewaterhouseCoopers / Advertising Association / Internet Advertising Bureau / WARC / Radio. Advertising Bureau. Directories are estimated.
  • 9. The Market/ Online Marketing Spend 2006 Source: PricewaterhouseCoopers / Internet Advertising Bureau / WARC IAB estimates for actual ad spend by format are based on samples of categorised revenue from key IAB members provided by PwC. Data excludes unclassified figures. £321.5m £20.1m £14.0m £73.2 £15.8 £9.1 £17.5m £ 215.2m £133.2m £30.6m £1,165.6m
  • 10. Search as Part of the Marketing Mix / Potential Impact Achieving positions above the fold will typically yield the following share of searches:- Source: Research Following AOL Data Release, 2006 42% 1 12% 2 8% 3 6% 4
  • 12.
  • 16.
  • 18.
  • 19.
  • 20.
  • 21. Personalisation / It Starts Here…
  • 22. Personalisation / It Starts Here…
  • 24.
  • 25.
  • 26. Social Media / Not Just For Kids Percent Composition of Total Unique Visitors, Aug 2006 Total U.S. – Home/Work/University Locations Source: comScore Media Metrix 7.3 8.1 7.6 11.0 18.0     Persons: 55+ 35.6 34.5 33.5 40.6 38.5     Persons: 35-54 11.0 28.2 8.6 16.7 14.5     Persons: 25-34 15.5 15.6 34.0 18.1 11.3     Persons: 18-24 20.3 10.6 14.0 11.9 9.6     Persons: 12-17 100.0 100.0 100.0 100.0 100.0 Total Audience 8,066 1,043 14,782 55,778 173,407 Unique Visitors (000) Xanga Friendster Facebook MySpace Total Internet Percent (%) Composition of Unique Visitors   Demographic Profile of Visitors to Select Social Networking Sites
  • 27.
  • 28. Social Media / Increase User Interaction % % of total time spent online in the United States – December 2006 Source: Compete.com 12% of time spent online is on MySpace
  • 29. Social Media / Top Sites by Visitors Hitwise UK Websites with the Largest Growth in Market Share of Visits Among the Top 100 News and Media Websites. Comparing January 2007 and January 2006 61% www.computeractive.co.uk Computer Active 68% www.dailymail.co.uk Daily Mail 72% www.xcweather.co.uk UK W nd Map 88% www.blackwell-synergy.com Blackwell Synergy 94% www.metro.co.uk Metro.co.uk 105% uk.news.yahoo.com Yahoo! UK & Ire and News 160% uk.weather.yahoo.com Yahoo! UK & Ire and Weather 198% www.weather.com Weather.com 255% www.cnet.com CNET 456% www.digg.com Digg.com Market Share Domain Name
  • 30. Social Media / Changing Behaviour Source: Hitwise UK % % Funny Videos YouTube Percentage share of UK internet searches
  • 31. Social Media / Increase User Interaction Pages per visit Mar 06 May 06 Jul 06 Sep 06 Nov 06 Jan 07 Mar 07 Source: complete.com usatoday.com
  • 32. Social Media / Brand Engagement
  • 33. Social Media / Brand Engagement
  • 34. Social Media / Brand Engagement
  • 35. Social Media / Brand Engagement 13,000 visitors
  • 36.
  • 37. Social Media / Provide Answers
  • 38. Social Media / Be Where They Are
  • 39. Social Media / Be Where They Are
  • 40. Social Media / Be Where They Are
  • 41.
  • 42. A Vision SEARCH TIME KEYWORD SEARCH 4D SEARCH
  • 43. A Vision SEARCH Preferences Recommendations USER PROFILE LOCATION TIME KEYWORD SEARCH GPS Tagging GPS Positioning Voice Recognition 4D SEARCH
  • 44.
  • 45. Ciarán Norris, SEO & Social Media Director, ciaran.norris@altogetherdigital.com