AWSome Day Intro

1. Introduction to AWS
Ian Massingham
AWS Technology Evangelist
@IanMmmm
ianm@amazon.com

2. Millions of
Active Customers
“Active customer” is defined as a non-Amazon customer with AWS account usage activity in the past month, including the free tier
2008 2009 2010 2011 2012 2013 20162014 2015

3. Startup Customers
http://aws.amazon.com/solutions/case-studies/

4. Enterprise Customers
http://aws.amazon.com/solutions/case-studies/

5. ISV Partners
http://aws.amazon.com/solutions/case-studies/

6. *Gartner, Magic Quadrant for Cloud Infrastructure as a Service, Worldwide, Leong, Lydia, Petri, Gregor, Gill, Bob, Dorosh, Mike, August 32016
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the enNre document. The Gartner document is available upon request from AWS :
hQp://www.gartner.com/doc/reprints?id=1-2G2O5FC&ct=150519&st=sb
Gartner does not endorse any vendor, product or service depicted in its research publicaNons, and does not advise technology users to select only those vendors with the highest raNngs or other designaNon. Gartner research publicaNons consist of the opinions of
Gartner's research organizaNon and should not be construed as statements of fact. Gartner disclaims all warranNes, expressed or implied, with respect to this research, including any warranNes of merchantability or fitness for a parNcular purpose.
Gartner Magic Quadrant
Cloud Infrastructure as a Service, Worldwide*
AWS is positioned highest in execution and
furthest in vision within the Leaders Quadrant

7. Cloud Has Become The New Normal

8. What Are The Patterns Of This
New Normal?

9. Start-ups Build Businesses From
Scratch In The Cloud
1

10. No legacy Lower cost structureNo dependencies
S
Move quickly
Building All Applications In The Cloud

11. Disrupt Long Standing Industries, Quickly
Hotels Music Gaming
Collaboration Matchmaking

12. Speed Is Not Just For Start-ups:
Companies of All Sizes Move Faster Than Ever Before
2

14. It’s Impossible To Stay Competitive Today
Without The Cloud

15. In The Old Days…
Spend millions for expensive, inflexible,
slow-moving infrastructure that is
#FrozenInTime

16. Old World
Large upfront capital investment
Basic compute and storage only
Responsible for feature upgrades
Slow to get new capabilities
Low, variable cost
Broad and deep platform
New features arrive daily
Ready to use

17. Enterprises Are Using The Cloud For
New Apps & Digital Transformation
StatCast App platform Healthcare E-commerce
Digital Personal Finance Web Digital content

18. Customers Want Access To The
Sunday Roast with all the Trimmings
3

19. Key Components Of Agility
+ =
Quick to
provision
Don’t have to
reinvent the wheel
Vast infrastructure
technology platform

20. Vast Infrastructure Technology Platform
INFRASTRUCTURE
Availability
Zones
Points of
Presence
Regions
CORE SERVICES
Compute
VMs, Auto-scaling, Load Balancing, Containers,
Cloud functions
Storage
Object, Blocks, File, Archivals,
Import/Export
Databases
Relational, NoSQL, Caching,
Migration
CDN Networking
VPC, DX, DNS

21. Vast Infrastructure Technology Platform
HYBRID
ARCHITECTURE
Data Backups
Integrated App
Deployments
Direct
Connect
Identity
Federation
Integrated Resource
Management
Integrated
Networking
VMware Integration
MARKETPLACE
Business Apps DatabasesDevOps Tools NetworkingSecurity Storage
Business
Intelligence
INFRASTRUCTURE
Availability
Zones
Points of
Presence
Regions
CORE SERVICES
Compute
VMs, Auto-scaling, Load Balancing, Containers,
Cloud functions
Storage
Object, Blocks, File, Archivals,
Import/Export
Databases
Relational, NoSQL, Caching,
Migration
CDN Networking
VPC, DX, DNS
Access ControlIdentity Management
Key Management &
Storage
Monitoring
& Logs
SECURITY & COMPLIANCE
Resource & Usage
Auditing
Configuration
Compliance
Web application firewall
Assessment and
reporting
TECHNICAL & BUSINESS SUPPORT
Support
Professional
Services
Account
Management
Partner Ecosystem Solutions Architects
Training &
Certification
Security & Billing
Reports
Optimization
Guidance
ENTERPRISE APPS
Backup
Corporate Email
Sharing &
Collaboration
Virtual Desktops
IoT
Rules Engine
Registry
Device
Shadows
Device
Gateway
Device SDKs
DEVOPSMOBILE SERVICESAPP SERVICESANALYTICS
Data
Warehousing
Hadoop/Spark
Streaming Data
Collection
Machine Learning
Elastic Search
Push
Notifications
Identity
Sync
Resource Templates
One-click App
Deployment
Triggers
Containers
DevOps Resource
Management
Application Lifecycle
Management
API Gateway
Transcoding
Queuing &
Notifications
Email
Workflow
Search
Streaming Data
Analysis
Business
Intelligence
Mobile
Analytics
Single Integrated
Console
Mobile App Testing
Data Pipelines
Petabyte-Scale
Data Migration
Database
Migration
Schema
Conversion
Application
Migration
MIGRATION

22. Expansive Services With Depth of Functionality
Compute Databases Encryption Access Control
General Purpose (M4)
Compute Optimized (C4)
Memory Optimized (R3)
High Memory (X1)
GPU Optimized (G2)
Storage Optimized (D2)
IO Optimized (I2)
Low Cost, Burst-able
Performance (T2)
Dedicated Instances
RDS For MySQL
RDS For SQL Server
RDS For Oracle
RDS For PostgreSQL
RDS For MariaDB
RDS For Amazon Aurora
Multi-AZ Synchronous
Replication
Read Replica Support
Server-side Object Encryption
Customer Controlled Keys
Dedicated HSMs
Integrated Key Management
Key Usage Auditing
Identity Policies
Location Policies
Time-based Policies
Individual API Calls
Key Rotation
Temporary Credentials
Policy Simulator

23. AWS Rapid Pace Of Innovation
1017 major new features and services launched in 2016
0
275
550
825
1100
2009 2011 2012 2013 2014 2015 2016

24. New at AWS re:Invent 2016
AWS OpsWorks For Chef Automate
Amazon EC2 Systems Manager
AWS CodeBuild
AWS X-Ray
AWS Personal Health Dashboard
AWS Shield
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Amazon Pinpoint
AWS Glue
AWS Batch
C# In AWS Lambda
AWS Lambda@Edge
AWS Step Functions
Elastic GPUs For EC2
Amazon Lightsail
F1 Instances
Amazon Athena
Amazon AI
Amazon Rekognition
Amazon Polly
Amazon Lex
PostgreSQL For Aurora
AWS Greengrass
AWS Snowball Edge
AWS Snowmobile

25. Learning more about AWS

26. aws.amazon.com/blogs/aws
aws.amazon.com/new
@AWScloud @AWS_UKI

27. Let’s Get Started
@IanMmmm
ianm@amazon.com
Ian Massingham
AWS Technology Evangelist

28. What’s Next?
ianmas@amazon.com
@IanMmmm
#AWS #AWSomeDay

29. Certification
aws.amazon.com/certification
Self-Paced Labs
aws.amazon.com/training/
self-paced-labs
Try products, gain new skills,
and get hands-on practice
working with AWS technologies
aws.amazon.com/training
Training
Validate your proven skills and
expertise with the AWS platform
Build technical expertise to
design and operate scalable,
efficient applications on AWS
AWS Training & Certification

30. Instructor-Led Training
Architects
Developers
SysOps
Administrators
Architecting
on AWS
DevOps
Engineering on
AWS
Developing
on AWS
Systems Operations
on AWS
AWS
Essentials
Advanced
Architecting on AWS
Getting Started Advanced
Intro to AWS
Series
aws.amazon.com/training

31. Instructor-Led Speciality Courses
Security
Big Data
Data
Warehousing
Security Operations
on AWS
Big Data
on AWS
Data Warehousing
on AWS
aws.amazon.com/training

32. Certification Roadmap
aws.amazon.com/certification
Professional
Level
Associate
Level
AWS Certified
Solutions Architect –
Professional Level Exam
AWS Certified
Solutions Architect –
Associate Level Exam
AWS Certified
SysOps Administrator –
Associate Level Exam
AWS Certified
Developer –
Associate Level Exam
Solutions Architect Developer SysOps Administrator
AWS Certified DevOps Engineer –
Professional Level Exam
Speciality
(beta)
AWS Certified
Advanced Networking
AWS Certified
Big Data
AWS Certified
Security

33. Create an AWS Account
Visit aws.amazon.com to create an AWS account

34. Try a New Service
Find out more at aws.amazon.com/free & aws.amazon.com/new

35. AWS User Groups
http://uk.aws-usergroups.com

36. Thank You
#AWS #AWSomeDay

37. Follow
us
for m
ore
events
&
w
ebinars
@AWS_UKI for local AWS events & news
@AWScloud for Global AWS News & Announcements
#AWS #AWSomeDay