1. Implementing Mobile
Social Media Applications
in MDDE610: A Survey of Current Educational
Technology Applications
AMANDA SAITZ AND DYLAN RTK VASAS
2. The Role of Social Media
Online social networking is common in today’s
society.
Social media described as “becoming a part of
everyday connected life” and stresses that the
media be analyzed for its “teaching/learning
possibilities” (de Waard, 2014, p. 117).
Used to establish relationships, provide social
supports, and maintain communication for the
purpose of sharing ideas and information
Media has advanced to support complex group
functions allowing users to collaboratively and
individually create information, and both provide
and obtain feedback
3. Key Features of Mobile Social Media
Applications
Key characteristics of an effective mobile
social networking tool include:
◦ Convenience in any space
◦ Users’ familiarity with the software application
◦ Use both inside and outside the classroom
◦ Immediacy of ubiquitous access
◦ Functionality to meet social constructivist and
socio-cultural learning objectives
4. Proposed mLearning for Social Media Unit
PURPOSE
Expose the learners to social networking
software that will improve ubiquitous mobile
access due to available mobile apps
Use social media applications that are more
familiar to many learners on a global scale
Facebook 1.32 billion monthly active users
Twitter surpassed 255 million monthly active
users (Statistica, 2015)
Use social media applications to fulfill the
roles identified for social media in educational
contexts
APPLICATIONS IDENTIFIED
Facebook for social networking and group work
Twitter for microblogging and sharing with peers
Chen (2015) identifies that “Mobile Facebook has
been investigated to be a better learning
environment in higher education than other
commonly used learning management systems in
facilitating interaction, communication,
collaboration, and learning motivation” (p. 1).
Use of Twitter for microblogging enhanced
through shared links, precise postings, created
community, and improved class dynamics.
5. SWOT Summary for the Incorporation of
Facebook and Twitter into MDDE 610
Benefits Concerns
Familiar; simple to use Privacy issues
Part of daily lives; extends
beyond AU
Blurs distinction between
leisure and learning activities
Compatible and connected to
web 2.0 applications
Magnitude of scale
Upload and share content
easily
6. Activities in MDDE610
TWITTER
Use as a micro-blogging tool for
concise discussion on specific topics
MICRO-BLOGGING
FACEBOOK
Use the Group feature to create a
Group in Facebook for networking on a
social media project
GROUP NETWORKING .
7. References
Brown, I. (2009). Art on the move: Mobility – a way of life. In J. Herrington, A.Herrington, J.
Mantei, I. Olney and B. Ferry (Eds.), New technologies, new pedagogies: Mobile learning in
higher education (pp. 120 – 128). Wollongong:University of Wollongong. Retrieved from
http://ro.uow.edu.au/
Chen, Y. (2015). Linking learning styles and learning on mobile Facebook. The international
review of research in open and distributed learning, 16(2).Retrieved from
http://www.irrodl.org/index.php/irrodl/article/view/2038/3271
de Waard, I. (2014). Using BYOD, mobile social media, apps, and sensors for meaningful mobile
learning. In M. Ally & A. Tsinakos (Eds.), Perspectives onopen and distance learning: Increasing
access through mobile learning (pp. 113-124). Vancouver: Commonwealth of Learning and
Athabasca University.
Statistica: The statistics portal. (2015). Twitter: The number of monthly active users 2015.
Retrieved from http://www.statista.com/statistics/282087/number-of-monthlyactive-twitter-
users/
Editor's Notes
Hi, Welcome to Implementing Mobile Social Media applications
Online Social networking is a common means of communication in today’s society. De Waard suggests that any activity that is an integral part of everyday life, should be considered for its teaching and learning possibilities. We already know the importance of establishing communications, peer relations, support networks, and the ability to share ideas in education. We can now capitalize on online social media applications to create and maintain these functions.
So what characteristics do we look for in a social media application? We went to the research to identify key characteristics of an effective social media tool – one which is also supported in mobile environments
Our overall purpose was to keep in line with the objectives of mdde610 which are to provide a survey of current educational technologies… We felt that the mobile aspect would better empower learners to do so; that the social media applications selected are more widely used and therefore often already in use and familiar to the learners, As such, once again we looked to the educational research and statistics on social media use and selected Facebook and Twitter for our purposes.
From there, we conducted a brief SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) of the existing mdde610 social media unit and its use of AU’s internal social media software for blogging and social networking.
The summary of the SWOT is captured in these identified Benefits versus Concerns. Although we identified some viable concerns, we felt they could be mitigated with appropriate use of the application by the learners
As such, In the mdde610 course, we would use Twitter for micro-blogging on specific topics and incorporate Facebook for a group networking project. This concludes our 4 part series on infusing mobile learning into MDDE 610; we invite you to review the supplementary section of this presentation and try some of the practical activities we have provided. Thank you.
There were too many this time to include on the slide…so I’ve added at end.