I introduced the ideas of crowdsourcing and crowdfunding to the students in an order to better understand the influence collaboration via the web can have on various initiatives.
Exploring the Future Potential of AI-Enabled Smartphone Processors
Fall11 Day 6-Crowdsourcing
1. Crowd Sourcing Changing The Conversation
10.20.11 - Fall 2011
Instructor: Andrew Hoffman
Tuesday, October 25, 2011
2. Crowd Source - Definition
act of sourcing tasks
traditionally performed by
specific individuals to an
undefined large group of
people or community (crowd)
through an open call
http://en.wikipedia.org/wiki/Crowdsourcing
Tuesday, October 25, 2011
3. Crowd Sourcing
Crowd Sourcing depends essentially on
the fact that because it is an open call to
an undefined group of people, it gathers
those who are most fit to perform tasks,
solve complex problems and contribute
with the most relevant and fresh ideas.
http://en.wikipedia.org/wiki/Crowdsourcing
Tuesday, October 25, 2011
8. Crowd Sourcing - Example
Over 700 Logo Entries
Gave 4 $1000 Awards
Tuesday, October 25, 2011
9. Designis.ms explains what stoked their ire:
Let me explain to CP+B why spec work and design contests (or the
bullshit term "crowdsourcing") are detrimental, not just to the design
industry, but for your own clients. And I'll keep it simple since you're
most likely distracted by all of the money that Brammo is paying you
to do practically nothing. When participating in such nonsense,
designers work for free in hopes of getting paid or winning a prize. It
completely devalues our work (maybe some designers are finally
realizing this?). It does clients a disservice in compromising quality of
work by completely skipping the research and development stage.
Instead of using your interns or crowdsourcing students and amateur
designers, you could have hired a professional designer who would
be able to work closely with your client and mostly likely produce
better work. But no, you were trying to get media coverage which
distracted you from the brand development. I'm sure that was the
entire point, but what a terrible idea.
Tuesday, October 25, 2011
10. Crowd Sourcing - Websites
Logos & Graphic Design
Crowd Source Community Solutions
Professional Volunteering
Video Projects
Tuesday, October 25, 2011
11. Crowd Funding
the collective cooperation, attention and trust
by people who network and pool their money
and other resources together, usually via
the Internet, to support efforts initiated by
other people or organizations.
http://en.wikipedia.org/wiki/Crowdfunding
Tuesday, October 25, 2011
14. Crowd Funding - Example
Scott Wilson
Former Global Creative Director for
Nike Watches
http://www.mnml.com/
Image From - http://mocoloco.com/archives/003268.php
Tuesday, October 25, 2011
17. CROWD-FUNDING
SMALLCANBEBIG.ORG
Tuesday, October 25, 2011
18. Difference Between
Crowd Sourcing & Outsourcing
That a task or problem is outsourced to an
undefined public rather than a specific
other body.
Tuesday, October 25, 2011
20. Difference Between
Crowd Sourcing & Open Source
Open source production is a cooperative
activity initiated and voluntarily
undertaken by members of the public.
Crowd sourcing the activity is initiated by a
client and the work may be undertaken on
an individual, as well as a group, basis.
Tuesday, October 25, 2011
26. Keys to Collaboration
Leadership
Sacrifice for Greater Good
Tuesday, October 25, 2011
27. Keys to Collaboration
Leadership
Sacrifice for Greater Good
Openness to Learn
Tuesday, October 25, 2011
28. Keys to Collaboration
Leadership
Sacrifice for Greater Good
Openness to Learn
Generosity
Tuesday, October 25, 2011
29. Keys to Collaboration
Leadership
Sacrifice for Greater Good
Openness to Learn
Generosity
Stated & Agreed Upon Expectations
Tuesday, October 25, 2011
30. Keys to Collaboration
Leadership
Sacrifice for Greater Good
Openness to Learn
Generosity
Stated & Agreed Upon Expectations
Great Communication
Tuesday, October 25, 2011
31. Keys to Collaboration
Leadership
Sacrifice for Greater Good
Openness to Learn
Generosity
Stated & Agreed Upon Expectations
Great Communication
Commitment
Tuesday, October 25, 2011
36. Benefits of Collaboration
Obtain Greater Resources
Recognition
Rewards
Reduced Costs
Tuesday, October 25, 2011
37. assignments
Blog Series Due Next Week - 5 Parts
Really spend time reviewing your blog structure and layout if you haven’t
already.
Online Participation - Keep it up.
Come to Class Next Week with Ideas on Your Paper due Dec 1st
Tuesday, October 25, 2011