1 Reason NOT to Use Social Selling: You Don't Need to Make More Sales Its not only consumers who've gone digital: businesses have gone digital too. If you're in B2B sales you need to be where your potential buyers and decision makers are: online. 10 Sales Stats the Prove Social Selling ROI from Anthony Caliendo, sales expert: 1. 78% of Salespeople Using Social Media Outsell Their Peers source: Forbes 2. 53% of buyers said they rely on peer recommendations before they make a purchase. source: DemandGen 3. 64% of sales teams that deploy Social Selling hit quota, v to 49% of anti-social sellers. source: Aberdeen Group 4. 5:1 the ROI of social selling training is 5-to-1 in under 6 months source: Sales for Life 5. 84.1% of social sellers use LinkedIn source: Sales for Life 6. 75% of the B2B buyers use social media to make buying decisions. source: IDC 7. 92% of B2B buyers start their search for products and services online source: B2B Social Selling Institute 8. 90% of decision makers never respond to cold calls source: Harvard Busines Review 9. 41% of B2B companies on Facebook report generation leads source: InsideView 10. 42% of B2B decision makers use Twitter for business purposes source: Forrester

1. Social Selling
Social Selling ROI
www.thesalesassassin.com

2. Sales Stats
10 Sales Stats that Prove
Social Selling ROI
visit: www.thesalesassassin.com follow: @1salesassassin
~ sales expert Anthony Caliendo,
The Sales Assassin

3. 1. Outsell
78% of Salespeople Using
Social Media Outsell Their
Peers
source: Forbes
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

4. 2. Recommendations
53% of buyers said they rely on
peer recommendations before
they make a purchase.
source: DemandGen
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

5. 3. Quota
64% of sales teams that deploy
Social Selling hit quota, v to 49%
of anti-social sellers.
source: Aberdeen Group
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

6. 4. Training
5:1 the ROI of social selling
training is 5-to-1 in under 6
months
source: Sales for Life
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

7. 5. LinkedIn
84.1% of social sellers use
LinkedIn
source: Sales for Life
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

8. 6. B2B
75% of the B2B buyers use social
media to make buying decisions.
source: IDC
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

9. 7. Search
92% of B2B buyers start their
search for products and services
online
source: B2B Social Selling
Institute
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

10. 8. Cold Calls
90% of decision makers never
respond to cold calls
source: Harvard Busines Review
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

11. 9. Facebook
41% of B2B companies on
Facebook report generation
leads
source: InsideView
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

12. 10. Twitter
42% of B2B decision makers use
Twitter for business purposes
source: Forrester
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

13. 1 Reason NOT to
Use Social Selling
You Don't Need
to
Make More Sales
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

14. Adapt or
Be Replaced
The modern consumer is digitally
driven, socially connected, and
mobile empowered. Sales reps need
to adapt or be replaced
~ Jill Rowley, Social Selling Expert
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

15. Sales Skills
Can Be Learned
Working with a sales coach is hard work, and an
investment in time and money that can pay-off
financially and professionally.
The question is:
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI
Why wouldn't you hire a sales coach?

16. about
Anthony Caliendo
I'm an entrepreneur and sales professional:
+20 years of sales and sales management
experience. My expertise in sales, marketing and
business development spans from small business
to international companies, and I've launched
several small businesses.
I'm a best-selling author:
The Sales Assassin: Master Your Black Belt in
Sales, winner of the 2015 USA Book News business
book award for entrepreneurs and small business.
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

17. services
Anthony Caliendo
individual sales coaching
motivational sales speaker
consult and train about growing and
motivating your sales team to businesses,
corporations and conferences across the
nation
guest contributor and interviews
for publications, TV and radio, and
professional organizations
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI

18. connect
Anthony Caliendo
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI
Connect with Anthony
LinkedIn: anthonycaliendo1
email: anthony@thesalesassassin.com
Twitter: @1salesassassin
website: www.thesalesassassin.com

19. buy
The Sales Assassin
Buy today on Amazon
www.thesalesassassin.com 10 Sales Stats that Prove Social Selling ROI
The Sales Assassin