2. VMware Based Infrastructure as a Service - Conceptual View
Enterprise Customer Service Providers
VMware Cloud Management VMware Cloud Management
App App
Loads Loads
VMware vSphere VMware vSphere
Hybrid Cloud
Private Cloud Composition of 2 or
vCloud Powered
more interoperable
clouds, enabling Services/Public
data and application
VMware focus
portability Cloud
to deliver the
best of both
worlds
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4. The Leading Public Clouds Partner with VMware
Proven in the Trenches
•9,500+ VSPP partners
•4 out of 5 of Public Cloud IaaS
Gartner Magic Quadrant Service
Providers
•75% of ALL named Service
Providers in the Gartner report
Source: Gartner (December 2011)
4 Confidential
5. VMware is the Service Provider-Proven Market Leader
VSPP Momentum
• 213 % growth in ’11 YoY Revenues
• 149% growth in ‘11 YoY Agreements
• 100 % growth in ’11 YoY Registrations
• 9,500+ VSPP partners
• Deployments in 60+ countries
5 Confidential
6. Pay as you Go/ Pay as you Grow Consumption Model
Ability to subscribe to specific VMware products
Aligns to the way hosters charge their customers
Tailored entry points to suit all sizes of Service Providers
Low start up costs - minimal upfront capital investment
12-month fixed price contract
Allows VSPP partners to mix and match various products during a given
month
Includes Support for the products rented
Includes contractual amendment to VMware EULA, allowing VMware products to
be used in a hosted environment
Provides VSPP partners with an
OpEx strategy for investing in VMware infrastructure
6 Confidential
7. Subscription Point Plans – Think Cell Phone Minutes
Work with a VMware Authorized Aggregator
• Aggregator Search Available on Partner Locator
http://partnerlocator.vmware.com/
• Each product available on the contract has an associated point value
• Rental requires minimum monthly commitment – 12 months
• ALL contracts include EULA amendment to allow use of VMware products in hosted
environments
• Contract Minimum Monthly Commitment Levels
360 Points
1,800 Points
3,600 Points
10,800 Points
18,000 Points
30,000 Points
Custom SKU
7 Confidential
8. VSPP Program – Easy To Grow
• Minimum 4 VCP and
• Sign Contract with Aggregator at 18,000
or 30,000 points or above
Premier
•MDF Funds available
Premier
•2000 GB of vRAM for Cloud Test environments
• Minimum 2 VCPs and
Enterprise • Sign Contract with Aggregator at 3,600
Enterprise or 10,800 points or above
•IUL Licenses at discount, 500GB of
vRAM for test environments
• Minimum 1 VCP and
Professional
• Sign Contract with Aggregator at 360
or 1,800 points or above
Professional
•NFR Licenses, 100GB of vRAM for test
• Online Application +
Registered
Registered Clickthrough
Agreement
*Note without the partner status you can sign all pts plans without
the VCP requirements now
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9. vCloud Powered Services
VMware-compatible IaaS cloud services
Cater to a broad range of audiences and use cases
Validated by VMware
A Service Provider Technology Badge Momentum in 2012
Technical criteria • 150+ services across 30 countries
• Service is based on VMware vSphere and • Continued interest from our partner
vCloud Director ecosystem
• Exposes the vCloud API • Strong validation of demand from
• Supports OVF for image import and customers
export
Eligibility criteria
• Minimum 3600 point contract in the VSPP
9 Confidential
10. Current VSPP Products & Point Values
Virtualization & Cloud Infrastructure Platform
Product/ Bundle Points / Metric Product/ Bundle Points / Metric
Month Month
NEW VMware vCloud 10 1 GB Reserved VMware vCenter 7 1 GB RAM
Service Provider RAM (based on Operations Management
Bundle – Premier Plus monthly usage) Suite Enterprise Edition
VMware vCloud Service 7 1 GB Reserved NEW VMware vCenter 3 Virtual or
Provider Bundle – RAM (based on Protect Standard for Physical
Premier monthly usage) Server Machine
VMware vCloud Service 5 1 GB Reserved VMware vCenter 2 Network Device
Provider Bundle – RAM (based on Operations Adapter for
Standard monthly usage) Network Devices
VMware vCloud 1 1 GB Reserved
Integration Manager vRAM VMware vCenter 5 Physical Stem
Operations Adapter for 3rd
VMware vCloud 4 Virtual Machine Party Data Sources
Networking and Security
Cisco Nexus 1000V 34 CPU
VMware vCenter Site 24 Protected Virtual
Recovery Manager Machine
VMware vCenter Server 486 Protected vCenter
Heartbeat Server
10 Confidential
11. VMware Cloud Management – What’s New in Q4 2012
NEW vCenter
NEW vCloud Automation Center NEW IT Benchmarking
Operations 5.6
Management
On VSPP 2013 Roadmap
(formerly Dynamic Ops) Service
Suite
vCloud Automation Center
IaaS PaaS DaaS
vCloud Other
Hyper-
Service Service Hardware
vCloud Director & Connector Providers Providers
visors
vCenter IT
Operations Business
Mgmt Software Software vFabric Mgmt
Defined Defined
Application
Networking & Storage &
Security Availability Mgmt
vSphere
vCloud Suite
NEW vCenter Protect For NEW vFabric Application
Server Director 5.0
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12. Introducing the New vCloud Premier SP Bundle 50% off a` la
carte price
VMware vCloud Service
VMware vCloud Service
VMware vCloud Service Provider Bundle –
VMware vCloud Provider Bundle ––
Provider Bundle Premier Plus Edition
Service Provider Premier Edition
Premier Edition
VMware vCenter Operations
VMware vCenter Operations
Bundle – Standard Manager 5.6 (Inc.
Manager 5.6 (Inc.
Edition Chargeback and vCenter
Chargeback and vCenter
VMware vCenter
VMware vCenter VMware vCenter Chargeback
VMware vCenter Chargeback Configuration Manager and
Configuration Manager and
Chargeback Manager
Chargeback Manager Manager
Manager Hyperic)
Hyperic)
Management and
Management and
Automation
Automation
VMware vCenter Server
VMware vCenter Server VMware vCenter Server
VMware vCenter Server VMware vCenter Server
VMware vCenter Server
VMware vCloud Network
VMware vCloud Network VMware vCloud Network
VMware vCloud Network
and Security Advanced
and Security Advanced and Security Advanced
and Security Advanced
Cloud Management
Cloud Management
VMware vCloud Director
VMware vCloud Director VMware vCloud Director
VMware vCloud Director VMware vCloud Director
VMware vCloud Director
Distributed Switch
Distributed Switch
VMware vSphere
VMware vSphere VMware vSphere
VMware vSphere
Virtualization Platform
Virtualization Platform
VMware vSphere
VMware vSphere Enterprise Plus
Enterprise Plus Enterprise Plus
Enterprise Plus
Enterprise
Enterprise
VMware Production
VMware Production VMware Production
VMware Production VMware Production
VMware Production
Technical Support
Technical Support Support Support
Support
Support Support Support
Price per GB reserved vRAM / mo 5 points 7 points 10 points
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13. Management Value Proposition for Service Providers
Infrastructure Ops SP Product Managers and Ops
NOC team Resellers and Providers
Increase Increase
Improve SLAInfra Operations Management with
Management
margins revenue
SP Operations Automaton
and
capabilities to better with value Operations Automation
Service Definitions, Reseller to manage a vCloud
Infrastructure Operations capacity
Availability Availability, performance, capacity
operate a cloud vCenter Operations Management,1.0 added
vCIM Customer business efficiently
infrastructure utilization services
Lifecycle Management
• Self-learning
service ofConfiguration Integrated capacity
•
/ Compliance
efficiently.
“normal” analysis and
vCenter Configuration Manager
Patching, updating, audits • Compliance as a
performance forecasting service
conditions vCloud Infrastructure
• Decision support & • Automated
Infrastructure Service Consumption
• Service health
capabilities to automation via service
vCD modeling,
Cost UI, Chargeback Patching and
deliver a cloud and
baseline views, catalog, self-service UI
alerts, Provisioning
infrastructure
trending reports Service Director
vCloud
Delivery
Multi-tenancy,
service. resource abstraction • Application
• VM right sizing and Provisioning
• Smart alerts of
impending capacityCloud Security
vShield
Firewalls, VPNs, Anti-Virus through blueprints
performance reclamation
Resource Management
degradation vSphere / vCenter
Virtualization, HA, DRS
Users/customers
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15. VMware Grid –
http://www.vmwaregrid.com
Service Provider Campaign – Real World Advantage
JOINT CAMPAIGNS
Utilize VMware Partner
Ready Campaigns to easily
launch customized and co-
branded e-mail campaigns
Campaign details at: http//:www.vmwaregrid.com
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16. Other Marketing Opportunities
■Joint Case Studies
■ Event Speakers
■ Run an event at VMware Frimley
■ MDF Funding available for vCloud and
Premier partners
■ Website in a box
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17. Partner Central is your key to unlock these Assets
Partner Central is the exclusive online information resource,
providing a single dedicated web portal for all VMware Partners. It
offers everything you need to build a successful virtualization
practice including access to training, product information, sales
tools, and marketing campaigns.
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18. Joining the VSPP Program
Entry Requirements
• Complete on-line application and
click thru agreement
www.vmware.com/go/vspp
If you are already a VMware partner
use the Cross Enrollment link in
Partner Central
• Verified as Service Provider
• Set to VSPP Registered level
• No Fees at any level
18 Confidential
Editor's Notes
vCloud Datacenter Service compliments your private cloud and/or internal datacenter by providing enterprise class hybrid cloud built on same infrastructure as your private cloud.
VMware is not only the fastest growing software company and market leader in the to enterprise clients. VMware is also leading the charge to the Public Cloud by providing , not competing with, our Service Provider partners with solutions to build, manage and deliver multi-tenant clouds that offer the greatest reduction in IT cost and complexity and significantly increased business agility.
In this slide, Service Providers can see how VMware is building software and services to help them monetize the growing demand for cloud. VMware has a complete suite of products designed to help every Service Provider to offer high margin differentiated cloud services. At the bottom of the stack we have vSphere which is the foundation for cloud infrastructures providing the best platform with high availability, performance and SLAs to run any application in the cloud. vCloud Director, vShield and Chargeback provide the multi-tenancy, isolation and metering needed to manage customers in the cloud. On the top left we have vCenter Operations which is a new offering from VMware aimed at reducing operational complexity in the core stack with performance and SLA management capabilities, capacity forecasting and management. vCenter Configuration Manager allows you to sell compliance services to your customers for their workloads. ON the top right we have vCIM which is aimed at reducing the operational complexity involved in onboarding customers, defining and managing products and going to market through partners.